Apple's new fiscal quarter report as of December 25, 2021 shows that Apple's net revenue was $123.945 billion, the highest single-quarter revenue in history, up 11% at the same time, and net profit was $34.630 billion, an increase of 20% year-on-year. Among them, the revenue of Greater China was 25.783 billion US dollars, an increase of 21% year-on-year, and Apple's iPhone became the champion of domestic smartphone sales in Q4 2021.
According to the division of product revenue that everyone cares about most: the iPhone has undoubtedly become the largest contributor category for Apple in the new fiscal quarter, with revenue of $71.628 billion, up from $65.597 billion in the same period last year.
Revenue from services, the second largest contributor, was $19,516 million, up from $15,761 million in the year-ago quarter. Wearables, Home Products and Accessories revenue was $14,701 million, up from $12,971 million in the year-ago quarter. Mac's revenue was $10,852 million, up from $8,675 million in the year-ago quarter. However, although iPad products occupy an absolutely leading share of the tablet market, its $7.248 billion in revenue is less than $8.435 billion in the same period last year, and I wonder if Apple's spring conference has an iPad product release that boosts sales?!
The iPhone, which accounts for 57.8% of Apple's overall revenue share, also won the largest shipment share of the domestic Q4 smartphone market. For this situation, in fact, there are roughly two reasons: first, the starting price of the iPhone13 series when it was released in China was relatively low (related to factors such as exchange rates), as well as relatively excellent image power and the addition of 5G functions, making it more attractive; on the other hand, due to the continuous sanctions of the United States, Apple's main competitor in the high-end market, Huawei's shipments have plummeted, and the successful eating of Huawei's share is also a point that cannot be ignored.
In addition to the increase in shipments in the domestic market in Q4, the iPhone also surpassed Samsung in the European market to become the top of the charts. I believe this is also a factor that helps Apple create a new high in quarterly revenue.
Although there is no global Q4 tablet shipment data statistics, but from the Q3 data, the iPad, which occupies an absolute leading position, is still strong. The reason for the year-on-year revenue decline may be that the demand for people to choose to work from home and online education/entertainment has been gradually met due to the epidemic, so the purchase of tablets is gradually slowing down.
In any case, Apple's more attractive products and services, under the global lack of core environment, still made its net revenue value hit a new high. According to the latest exposure information, Apple's spring conference will also have a lot of blockbuster product releases, including 27-inch or embedded new self-developed chips iMac, MacBook Air, etc., worth looking forward to.