For a long time, domestic cars have lived in the "shadow" of joint ventures and imported cars, but now, the sales of many domestic cars have surpassed the joint venture cars, and several car companies have gone abroad and entered the overseas market to confront other established car companies.
red flag
2021 is the year of Hongqi's successful "counterattack". This year, Hongqi sold 271,000 cars in the domestic market, surpassing Cadillac and Lexus and taking the throne of the 5th luxury brand.
In addition, Hongqi also tried to go abroad and export to Japan, South Korea, Saudi Arabia and other countries, Hongqi H9 sold 46 vehicles on the first day of listing in Saudi Arabia, and all completed the delivery of cars, to achieve the listing of "opening the door".
In December, Hongqi opened its first experience store in Japan, and the price of Hongqi H9 is 5.5-11.5 million yen, and the top model is close to Japan's top luxury car - Lexus LS, and then the more high-end new energy flagship luxury car E-HS9 will be introduced to Japan.
Regardless of how many cars Hongqi can sell in Japan, just by opening a store in Japan, it is already very courageous to fight with this traditional automobile country head-on, and properly win glory for domestic cars!
Chery
Chery, which has performed some "Buddhist" in the domestic market, is one of the earliest Chinese brands to export abroad. By 2021, Chery has gone overseas for 20 years, with more than 1.9 million overseas users and ranking first in the Chinese brand passenger car market for 19 consecutive years.
In addition to the vehicle mouth, Chery has also established global R&D bases in Europe, North America, the Middle East and Brazil, with 10 overseas factories, more than 1,500 dealers and service outlets, and a total overseas production capacity of 200,000 units/year.
Chery is very popular abroad, and Russia is Chery's largest overseas market. The starting price of Xingtu Lanyue in Russia reached 3.0699 million Russian rubles, about 250,000 yuan, and the high-end model has reached nearly 300,000 yuan, such a price point is the Volkswagen Touran and Toyota hybrid Highlander in the local standard.
lucky
Geely is also non-stop on the road to the world. In 2010, Geely Automobile acquired volvo, a world-class luxury brand, and in 2017, Geely bought a stake in Proton, a Malaysian national treasure, making Geely famous.
In addition, Geely has also acquired a taxi company in London, England, and started a taxi wholesale business abroad. With the sales channels of these brands, Geely has introduced its binzhi and other models to the world.
Today, Geely's footprint covers 28 countries and 227 overseas sales and after-sales outlets. In 2022, Geely plans to enter the Russian market to open stores and sell cars, and will also join hands with Renault to build factories in South Korea and sell these cars to the world's second largest auto market - the United States.
Great Wall
Great Wall Motors was one of the first Chinese auto companies to go abroad, and in 1998 it was exported, including SUVs and pickup trucks.
Today, Great Wall Motor has established a marketing network in more than 60 countries around the world, with more than 500 overseas outlets and a cumulative sales of more than 700,000 vehicles.
Great Wall is also playing cross-border marketing overseas and cooperating with the field of e-sports, impressing more young consumers. Haval H6, tank series and other models are selling well overseas, Haval's first love is deeply loved by the younger generation of users.
According to the understanding of the car 300 used car, in 2022, the first electrified models mainly based on Euler, the third-generation Haval H6 and haval JOLION will also land in Australia.
BYD
Overseas, BYD's name can be seen everywhere, electric vehicles are active on the streets of dozens of countries, including buses and BYD e6 models have become public vehicles for many national governments.
In June 2013, more than 50 BYD E6 electric vehicles arrived in the UK, the first batch export of the car to overseas markets. British media said that the BYD E6 was the pure electric vehicle with the largest cruising range listed in the UK at that time.
BYD K9 is a bus used in many cities in China, and has also entered overseas markets such as Europe, the Americas, and Japan.
Once independent brands are mostly using foreign technology as a selling point, now many brands that can fight with joint venture cars have achieved technical autonomy, and more and more brands have begun to try to go abroad, not only the models are exported overseas, but also try to build factories abroad, directly omitting the step of export.
In the field of new energy, new and old car companies are also fully committed, and in this field, they surpass the joint venture car, and naturally export it abroad to win back a breath for domestic cars.