Huizheng information: Disney's animation masterpiece "Full House of Magic" is being screened, as the official partner of the film's joint promotion, Nippon China invites the audience to follow the footsteps of the protagonist Mirabe, explore the warm "Magic House" together, and find the true self in the wonderful adventure, and feel a moving story of tolerance and healing.
Accompanied by a dynamic and lively soundtrack, the unrestrained and fiery South American style overflows the screen, and in the picturesque "Valley of Miracles", stands a magical "magic house", which is spacious and bright, with a distinct style, providing a happy growth paradise for the Maliga family. Just as Nippon has always walked hand in hand with tens of millions of Chinese families to help refresh the living space and create an ideal home.
The "magic house" that changes and the furniture in it that changes over time
In the "Magic House", every scene and every piece of furniture has a different "magic", the floor that changes with practical application, the teapot that automatically pours water, the doors and windows that open and close by itself... Just like the current intelligent technology, it provides intelligent solutions for home life. Many families want to balance functionality and decoration in one stop in the home improvement process. Fully considering the needs of consumers, Nippon has created a variety of products and services from the home improvement scene to provide consumers with a whole-house painting solution that "does not need your hands".
Nippon creates whole-house painting solutions for tens of millions of Chinese families
Based on in-depth insights, Nippon, in view of the pain points of paint color selection in the home improvement process, cooperates with partners in the residential field, applies artificial intelligence technology to create a "one-click color change" real scene change service, and restores the immersive home improvement scene through mobile phone simulation, providing visual reference for online and offline home improvement users and helping efficient decision-making. With a single tap of your phone, you can truly restore the color transformation of the "Magic House".
The mobile phone simulates the "one-click color change" real scene change service to restore the immersive home improvement scene
In addition to the colorful and beautiful colors and visual presentation, the real moving thing about Full House is its inspiring spiritual core. The heroine was born "ordinary", but without magic, she became the main backbone of the united family with kindness, bravery, firm faith and strong inner strength, and encouraged every family member to be loyal to themselves and live with their hearts. In the "Big Fish Public Welfare Mother Farm" in Beichuan County, Mianyang City, Sichuan Province, there is also such a person in charge, Gao Sifa, who supports a home for the orphans of the farm with love and responsibility. Understanding the problem of building aging faced by the farm due to disrepair, Nippon and the public welfare partners got in touch with the farm, based on a comprehensive understanding of the children's living needs, and combined with the actual situation of the farm, the farm was transformed for public welfare, providing a more comfortable, warm and safe and reliable growth space for the children.
The protagonist of the film, Mibela, has a strong inner strength
In the transformation of Big Fish Public Welfare Mother Farm, Nippon's "For Love Color" team created an artistic wall painting
At the end of the film, after experiencing self-denial and confusion, Mirabe successfully builds a strong heart to face difficulties. Faced with the rebuilt house, when Mirabe's hand touched the doorknob, the "Magic House" became complete and colorful again. This is the magic power that the film really wants to show the audience - only by facing the difficulties can we harvest growth and become stronger. This is also in line with nippon's brand spirit - only by truly understanding the consumer's painting pain points and difficulties, and providing consumers with suitable solutions, can we not only refresh a space, but also refresh every consumer's yearning for a better life in the future.
Nippon believes that whether in the wonderful world of "Full House of Magic" or real life, everyone needs to build a strong heart to face the difficulties, so as to gain calm and self-confidence. Nippon and Chinese consumers have clarified the pain points and difficulties behind their painting appeals, empowered the refreshing experience with the power of innovation, enlightened people's wonderful ideas of space and future life, and imagined the infinite possibilities of "magical" life together.