Recently, Sony TV held the 2022 new product communication meeting, showing a number of new products, including almost all products released at CES 2022, according to the official introduction, this is also the first appearance of Sony TV 2022 new products in the world.
Sony TV's new product array in 2022 still shows the strength of a hundred flowers, such as the 8K Mini LED TV Z9K, the 4K Mini LED TV X95K, the 4K OLED TV A80K with the new QD-OLED panel, and the 4K full array backlit LCD TV X90K.
With the blessing of Sony's exclusive XR cognitive chip, each new product has achieved a very high level of picture quality on the basis of the display panel, even with Sony's 2021 star models PK, basically have a visible effect improvement. No wonder Sony said at CES 2022:
CES 2022 Sony TV new product release live broadcast, the evaluation of the value of XR cognitive chip
So what kind of peak image quality will be produced by the XR cognitive chip combined with the QD-OLED panel to produce the world's first QD-OLED TV XR-65A95K? Let's take a look at it together (the image can be enlarged by clicking on it):
Sony XR-65A95K (left) and XR-65A90J (right) quality comparison real shot (1)
Sony XR-65A95K (left) and XR-65A90J (right) quality comparison real shot (2)
Sony XR-65A95K (left) and XR-65A90J (right) quality comparison real shot (3)
Sony XR-65A95K (left) and XR-65A90J (right) quality comparison real shot (4)
QD-OLED display panel relative to OLED display panel, in the brightness, color gamut ability to improve, through the first four groups of comparison of real shots can be described at a glance, in the TV quality performance, the industry generally recognized that the panel quality determines the lower limit of TV picture quality, chip tuning determines the upper limit of TV picture quality, QD-OLED on the basis of more ideal brightness, color, combined with XR cognitive chip processing, the presented picture can be described with a very rich light texture + bright color experience.
Observing the real shots of the first three sets of highlight scenes, the higher brightness and color gamut of the XR-65A95K on the left render a transparent and bright visual experience, which is obviously easier to get a good impression for the naked eye in the color embodiment of the character skin and the bouquet. In contrast, the presentation effect of the XR-65A90J is inevitably cold.
In the last set of live-action dark night scenes, the improvement in brightness and color capabilities is still obvious, while the two products are equally good at controlling the dark content.
XR cognitive chip + QD-OLED, XR-65A95K gives more imagination to the picture quality
What needs to be explained here is that first of all, the XR-65A95K in the figure is an engineering prototype, not a mass production model sold in the final sale, and some of the tuning functions and picture effects are not the final form; secondly, the output image mode of the two products is "bright". Nevertheless, the advantages of QD-OLED are already quite obvious to the naked eye.
Combined with the on-site experience, we can give the following evaluation of QD-OLED and Sony XR-65A95K: the addition of QD quantum dots effectively improves the brightness level of the OLED panel and further improves the coverage of the output color gamut. In the actual experience of high-light scenes, it has the level of benchmarking high-end LCD TV products; under the support of high brightness and color gamut, the advantages of pure dark field performance are more obvious.
At this point, we can give a very high evaluation of the quality performance of Sony XR-65A95K, and this result is not even unexpected, after all, Sony has always been a benchmark in the performance of TV sound quality, so another question is, what are the highlights of Sony XR-65A95K?
The Sony XR-65A95K is equipped with a BRAVIA camera
The BRAVIA camera is a new accessory highlighted by Sony TV when it first exposed its 2022 products at CES, and the XR-65A95K uses a magnetic BRAVIA camera solution. Through it, users can realize active functions such as receiving video calls, gesture control, etc.; and the TV set will also collect positioning information through the camera, combine the audience orientation, and correct the conditions such as the sound output of the TV to ensure that the user always gets the best audiovisual effect. According to Sony, more interactive functions combined with bravia cameras are currently being developed and will continue to surprise users.
Sony XR-65A95K remote control
The remote control design is too traditional and is one of the few slots of Sony TV, and the new version of the remote control released this time is simply subversive. The number of buttons is greatly simplified, the grip is excellent, the compact button backlight design allows users to not press the wrong button in the dark room, and there is a built-in buzzer, when you can't find the remote control, you can search through the TV voice to quickly find it. Such a change in appearance and ingenious function has redefined the concept of Sony TV remote control, and even for people with elderly people or bear children in the family, the remote control may even become a major selling point of Sony TV.
New technologies such as XR cognitive chips and Mini LEDs have allowed Sony's new TV products in 2022 to take another step ahead in audio and picture. The overall "evolution" of intelligent functions has taken the experience of USing TVs to a higher level. It is believed that the new Sony TV products in 2022 will be benchmark products that lead the industry and consumer trends.
As for the mass-produced version of the XR-65A95K, sony's response will be released to Meet Chinese consumers during the Shanghai AWE exhibition in March, and the price situation we are concerned about is still unknown. Although there are still some uncertainties, the Sony XR-65A95K has undoubtedly locked in a high-ranking spot in the 2022 global TV star models, and we will continue to keep an eye on any news from QD-OLED TVs.
(7853528)