On January 15th, Lantu Automobile officially opened its first batch of directly operated stores in Shijiazhuang area, The MixC Tiancheng Store and the MixC Store, and at the same time opened three Lantu Space Stores in Beijing Jinyuan New Yansha Mall Store, Guangzhou Sun Xintiandi Store and Wuhan Yintai Creative City Store. So far, Lantu Automobile has officially opened 45 direct-operated space stores, covering 23 core cities across the country.
All lantu stores adopt the direct operation model, which is the first enterprise of the central enterprise to establish direct user access. With the completion and opening of the Shijiazhuang space store, Lantu Automobile has achieved full coverage of the network in the Beijing-Tianjin-Hebei region, and has achieved coverage of more than 3 stores in key core cities such as Beijing, Guangzhou, Shanghai, Shenzhen, Wuhan and Chongqing, which has greatly met the needs of users in the region.
"The direct operation model is aimed at allowing users to directly enjoy the standardized services of the Lantu brand and enhance the interaction between users and brands." The location of the store is also located in the popular business circles of various cities, allowing users to watch cars and buy cars in their leisure time," said Lei Xin, CBO of Lantu Automobile.
In order to provide users with more convenient services, Landu Automobile plans to complete 105 Landu space stores in 48 cities across the country in 2022, increase the number of delivery service centers to 40 to cover 40 cities, and the sheet metal spray center will reach 70 to cover 51 cities.
In addition to offline direct sales channels, Lantu Automobile also communicates directly with users through digital platforms such as official APP and Mini Program, listens to consumers' voices, and quickly responds to user needs. On the official APP, users can complete the experience of booking a door-to-door test drive, personalizing purchases, generating orders, online payment, and viewing the nearest store center without leaving home.
Lantu Automobile's first model, Lantu FREE, positioned in the "performance level intelligent electric SUV", is currently the only electric SUV in the industry to choose pure electric and extended range electric dual-power layout, zero to 100 kilometers per hour acceleration of only 4.5 seconds, both comparable to the power performance of luxury supercar, while starting from user needs, from electric drive performance, driving control performance, large five-seat space, million-level luxury comfort equipment and excellent intelligent performance, to provide users with a driving experience far beyond the same level, can be described as "easy to open and smart", Become the benchmark for the value of 300,000 SUV.
Since the launch of deliveries on August 8, 2021, Landu FREE has grown for five consecutive months, achieving a record high of 3,330 deliveries in December 2021, with a cumulative delivery volume of nearly 7,000 vehicles throughout the year, becoming a new army of high-end Brands in China.