Today to Nanjing business trip, the afternoon work ended early, colleagues said that there is nothing to go shopping and playing, but also by a certain sound of a net red grass a pot sticker shop, known as "yyds", pot sticker boundary "ceiling", from the Confucius Temple to walk for twenty minutes, finally arrived.
"But it seems to be another video of the meal, and the advertising fee is charged," the colleague said after eating. You say that it tastes bad, in fact, it is not bad, you say that he charges advertising fees, such a traditional small shop is not like paying for traffic; or Internet celebrity bloggers just to attract attention, use exaggerated techniques, but give diners increased expectations.
Especially in the past two years, the outbreak of internal rolls in various industries, just a table of meals, can no longer meet the needs of diners. There are net red shops with good decoration that make people punch cards, there are husband and wife shops with deep wine alleys, some people plant grass, some people pull grass, some people burst into flames, and some people collapse the house, which is the conservation of Internet energy.
What I do myself is the advertising media industry, and I know it well. The underlying logic of traffic includes curiosity, empathy, and sense of gain, either you shoot something novel enough, or you shoot to make people feel empathy, make people feel happy after watching, or you can quickly help people solve problems.
Why doesn't the Advertising Law allow the use of "most", "first", "world-class"... These absolutized terms are words that allow us to quickly give up thinking, but the Internet has never given up creating alternatives to such words. When people slowly wake up, is it the end of the Internet celebrity economy?