The surprise brought by sales is insufficient, and the core of new energy vehicles is not in sales
According to the Ministry of Industry and Information Technology, in 2021, China's new energy vehicle sales reached 3.521 million units, an increase of 1.6 times year-on-year, ranking first in the world for seven consecutive years; the market for passenger cars equipped with combined driving assistance systems accounted for 20%.
For the relevant functional departments, in the face of such a strong sales momentum of new energy vehicles, of course, they are very happy, and their work performance is good. However, summarizing the development of China's automobile industry in the past few decades, it cannot but make people feel that if today, the work thinking still stays in the sales volume, sales scale, and sales performance of automobiles, without analyzing other problems behind sales, it can only be said that in order to improve the development level of China's automobile industry, the difficulty is quite large, and even the gap may be widening.
You know, in the past few decades, especially in the years when China's auto market has been heating up rapidly, despite the booming sales market, the number of car sales has been the world's first for many consecutive years. However, China's independently developed cars, in addition to the low-end market has a little voice, the high-end market basically has nothing to do with domestic cars. It is the low-end market, and the proportion is also very limited. A few years ago, the media once disclosed a news that the annual sales volume of all China's independent brands combined cannot catch up with the annual sales volume of Volkswagen in the Chinese market. Not to mention the brand influence, the price of the same grade of car is only a little more than half of the price of others. Otherwise, it will not be sold.
Has such a large gap not attracted the attention of relevant parties? Do we still have to focus on the sale of cars, rather than the creation and cultivation of independent brands? Does China's auto consumer market really want to be occupied by foreign and foreign brands forever?
What can be slightly gratifying is that in the field of new energy vehicles, new forces are striving to compete with internationally renowned brands such as Tesla and strive to break the domination of foreign brands over new energy vehicles. That said, from a corporate perspective, there has been a bit of an awakening. However, the functional departments of the government are still intoxicated by the pleasure of the number of new energy vehicle sales, and they are excited about the surge in the number of new energy vehicle sales. As for the sales of new energy vehicles, how many are domestic new energy vehicles, what is the proportion of sales, how much is the proportion of sales, how many are real independent brands, how competitive, how profitable, whether to master the real core technology, the relevant parties do not pay attention to it. In the relevant data released by it, there is no such statistics, such data, and no such analysis.
Perhaps, the parties concerned will say that all this is in the hands of the inside, that it is their secret, or that it is needed for their research and decision-making, and that it does not need to be made public to the outside world. Of course, this is true, the key is that it is more likely to be rhetoric, not thinking like this in thinking, and even less established in thinking. Because, the new forces of car manufacturing, independent brand cars are also OK, and have not received more support in policy. On the contrary, the introduction of Tesla and so on, has given a lot of preferential policies. In this way, how can domestic cars catch up with international brand cars?
We are not opposed to international brand cars entering the Chinese market, and closing ourselves off will only make Chinese companies more backward and more ignorant. The premise is that the introduction of internationally renowned automobile enterprises and the opening up of the domestic market to the outside world should play a role in stimulating and stimulating the passion of domestic automobile enterprises, and let domestic automobile enterprises bravely accept the challenge, rather than watching the market being snatched away by foreign enterprises. At the same time, those internationally renowned brand automobile companies that focus on the Chinese market should no longer be given preferential policies to invest in China. The purpose of their investment is to get closer to the market, not to promote the development of China's auto industry. If you really want to promote the development of Chinese auto companies, you must cooperate with Chinese auto companies and disclose the core technology to Chinese companies. Otherwise, giving preferential policies will hurt domestic automobile enterprises and must be prohibited.
Therefore, in the face of the excitement shown by the relevant parties when announcing the sales volume of new energy vehicles in 2021, we have to say that perhaps the thinking is still stuck in the pleasure of sales, and has not really turned to how to improve the quality and level of China's automobile industry, has not truly recognized the gap between China's automobile industry and the international level, and has not formulated a goal of narrowing the gap with the international advanced level. If so, it is really worrying about the development of China's auto industry.
Originally, I thought that in the case that fuel vehicles have no way to change the status quo and narrow the gap, new energy vehicles that are on the same running line can have a small gap and even catch up. Now it seems that the management is not aware of the importance of this problem, and does not want to narrow the gap, but only wants to open the new energy vehicle market and expand sales. If it is more utilitarian, it is to replace fuel vehicles as soon as possible, so as to prove that their promotion ability is very strong. As for who made it, it has nothing to do with them. Such thinking is undoubtedly very unfavorable to the development of China's automobile industry, and it is difficult to narrow the gap between China's automobile industry and the international advanced level.
To implement the new development concept, the core issue is innovation. For the automotive industry, innovation is most lacking. Needless to say, to new energy vehicles, if the status quo is still maintained, then innovation for the automotive industry, only follow the butt of others, and there is no sense of urgency. Obviously, this is contrary to the new development concept and cannot be accepted.