What does the future hold? Maybe not very predictable. But the changes in the coming years are predictable.
At the 2022 North American Consumer Electronics Show (CES) in Las Vegas, more than 2,200 exhibitors participated in the exhibition offline. Exhibitors will showcase innovative technologies and innovative products in various fields such as digital health, food technology, automotive, gaming, and smart home. In the automotive sector, BMW was featured at CES with innovative technologies such as BMW suspension giant screens, the new My Modes themed mode, BMW electric vehicle acoustic simulation, and color-changing cars based on e-ink technology.
For the first time, BMW released the "cinema mode" future in-car entertainment system. In "Cinema Mode", BMW transforms the rear space into an exclusive private cinema with a "BMW Theatre Screen", equipped with a 31-inch ultra-wide panoramic display with a resolution of up to 8K, cleverly integrated into the car's canopy system, extending from the canopy to the front seat back. On-screen entertainment can be played in 16:9, 21:9 or even 32:9 formats, complemented by a Bowers & Wilkins 4D Diamond surround sound system, creating an unparalleled luxury in-car entertainment experience.
The new My Modes themed modes are "Relax", "Expressive", "Digital Art", and "Theatre". Through the integrated floating curved screen, the infectious design is vividly interpreted with the visual effects of intricate light and shadow, light and shade changes, and a new theme mode can be obtained through the remote upgrade of OTA in the future.
Driving a BMW is an all-sensory experience, sound is always an important part of the driving experience, and the arrival of electric mobility has driven the transformation of vehicle sound. The BMW Group, together with Grammy, Oscar and Golden Globe winners, internationally renowned composer Hans Zimmer, has successfully created the sound of the future of electric vehicles, BMW IconicSounds Electric, developing groundbreaking sound effects for BMW electric vehicles while creating an inseparable emotional bond between the driver and the vehicle.
In addition, BMW also presented a latest research result, using the unique technology of "electronic ink" to successfully achieve a one-button color change function of the body on the innovative BMW iX. "E-ink" contains millions of transparent microcapsules, just the thickness of a single hair. Each microcapsule contains a negatively charged white pigment, as well as a positively charged black pigment. By controlling the electrodes on both sides of the microcapsule, the desired color appears on the body surface. BMW manufactures different sizes of "electronic ink" according to the pattern and the curvature of the car surface, which is then fixed to the car, and finally achieves a key change of color through the change of electrodes.