Toyota and Volkswagen represent the two camps of Ashkenazi and Japanese, and the competition between these two joint venture brands in the domestic market has never stopped, but as to which is better, Volkswagen and Toyota, it has always been public and reasonable. If we compare from the sales side, Volkswagen can be described as "crushing" Toyota, which occupies the "hegemonic" position of the joint venture brand in China with absolute advantages.
At the beginning of the new year, various car companies have announced their answer sheets for 2021, and the sales of Volkswagen and Toyota have also been put on the list. This year was affected by the epidemic and chip shortage, and the sales of car companies were also greatly affected. But Volkswagen withstood the test, and the total sales of the two car companies were basically stable at more than 3 million units.
At present, SAIC Volkswagen's sales have not been announced, and FAW-Volkswagen's sales from January to December 2021 have been listed, with annual sales of 1.85 million units, ranking first in the sales volume of domestic car companies. FAW Toyota's total sales from January to December were 860,000, SAIC Toyota's annual sales were 830,000, and the total sales of the two car companies were 1.69 million.
In terms of sales, Volkswagen crushed Toyota with an absolute advantage, and their two car companies are not at all in an order of magnitude, which can be said to be one day and one place. However, from Toyota's own point of view, its sales are rising. Toyota's sales in China have basically maintained an annual increase of 8%, which is also a very considerable number.
Why do domestic consumers recognize the public more?
Volkswagen entered the country earlier
In the 1980s, when the domestic auto industry was still very desolate, Volkswagen had become the largest automobile company in Europe. In 1984, Volkswagen entered the domestic market, and in 1990, in cooperation with China FAW, FAW-Volkswagen was established and began to work in the domestic market.
At that time, the domestic automobile industry was not developed, and Volkswagen had a great impact on the Chinese people, so Volkswagen obtained the position of a joint venture brother in China, on the one hand, because it occupied the time.
Highly innovative
Although everyone has been complaining about Volkswagen's use of the "matryoshka doll" design, we have to admit that Volkswagen is more innovative than Toyota, and the combination of frameless windows, turbocharging and double clutch is a very eye-catching design of Volkswagen. And Volkswagen is not stingy about new technologies, and will try new technologies in the car.
Toyota's development strategy is relatively conservative, it does not like to try new things, and the configuration of the car is basically "save and save". Everyone often says that "Toyota is not bad", on the one hand, because Toyota has strict quality control, on the other hand, because there is less technology and configuration, and there is nothing that can be broken.
Turbocharging is more in line with the Chinese people's pursuit of power
Now the Pursuit of Power Performance by Chinese people is very high, and cars with the same displacement are more popular with large power. Turbocharged engines have more powerful power performance, and one foot on the throttle will bring a strong sense of pushback to the owner. The naturally aspirated engine has less turbochargers, the power output of the vehicle is not very strong, and its biggest advantage is fuel saving.
Toyota has a high fuel economy, but it is more laborious to climb and overtake, and Volkswagen has more advantages than Toyota in this regard, so many people choose Volkswagen.
summary:
Volkswagen and Toyota are both good joint venture brands, and they are both very large. Volkswagen's high sales are also because it occupies the advantage of time and location. Which brand is better to choose, in fact, depends on everyone's actual car needs, pay attention to fuel economy, Toyota is the most suitable. Turbocharging is better if power is sought.
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