On January 6, Geely Automobile Holdings Limited (HK.0175) announced its sales figures for December 2021 and the full year:
In December, the company sold 158,765 units, an increase of about 3% year-on-year and a month-on-month increase of about 17%, and in 2021, Geely Automobile's total sales volume was 1,328,029 units, exceeding one million units for five consecutive years, and its market share grew steadily. The world's new high-end brand Lynk & Co sold 25,846 units in December, an increase of about 4% year-on-year, and sold 220,516 vehicles in the whole year, setting a new record for the highest annual sales volume in the history of the Lynk & Co brand. Since 2017, Geely Automobile has won the annual sales championship of Chinese brand passenger cars for five consecutive years. In 2022, Geely Automobile will set a sales target of 1.65 million units, continue to increase its market share, and adhere to high-quality development.
In the field of new energy, new energy and electrification models such as Geometry A, Geometry C, and Emgrand EV were sold at 18,813 units in December, an increase of about 162% year-on-year, a new monthly high, and total sales in 2021 were 100,126 units, an increase of about 47% year-on-year.
In terms of international markets, exports in December increased by 44% y/y to 17,125 units, a new monthly high, and cumulative exports in 2021 reached 115,008 units, up about 58% year-on-year. In the face of the severe epidemic situation overseas, Geely Automobile implemented the Belt and Road Initiative, and the southeast Asian layout fell behind, signed a new contract in the Laos market, and launched business in Chile, Egypt, Ukraine, Bahrain and other markets. The business footprint covers 28 countries, with 24 new sales outlets and 227 overseas sales and after-sales outlets, and Geely Automobile's brand image and influence in the international market have been continuously improved.
With the advent of the "China Star" era, Geely Automobile has opened a new chapter in science and technology
Behind Geely Automobile's annual sales championship of Chinese brand passenger cars for five consecutive years is the result of continuously strengthening the competitiveness of the global system and continuously promoting high-quality development. The sales volume of the "China Star" series reached a record high of 29,287 units in December, with a total sales volume of more than 210,000 vehicles in 2021, actively promoting the popularization of high-end products, setting a new benchmark for products of the same level, and helping the Geely brand to continue to develop upwards. The "China Star And Flagship SUV" Star-Etsu L sold 12,035 units in December, with a total sales volume of more than 50,000 units in more than five months of listing. As the first blockbuster model to open the transformation of Geely Automobile's comprehensive electrification and new energy era, the new Xingyue L Lei Zhi Qing Hi · The X oil-electric hybrid version opened pre-sale, and the first batch of 2022 pre-sale places was pre-determined in only 8 minutes and 21 seconds. "China Star · Flagship Family Car" Xingrui sold 13,115 vehicles in December, with cumulative sales of more than 130,000 vehicles in 2021, and the total sales since its launch exceeded 150,000 units.
The annual sales of Emgrand cars and The Boyue family exceeded 200,000 units. Among them, Emgrand sedan sold 27,804 units in December, with cumulative sales of more than 200,000 units in 2021. The Boyue family sold 19,048 vehicles in December, with cumulative sales of more than 220,000 units in 2021. "China Steel Cannon" Xinbinyue also handed over nearly 150,000 good results throughout the year.
In 2021, Geely Automobile Group officially released the "Smart Geely 2025 Strategy" and "Jiuda Longwan Action", and the global power technology brand "Raytheon Power", which opened the era of Geely's "Power 4.0", also appeared at the same time. The release of the "Smart Geely 2025 Strategy" has promoted Geely to accelerate the construction of a technology-led global automotive enterprise, build a full-stack self-developed ecosystem in the core technologies such as new energy, automatic driving, intelligent network connectivity, and intelligent cockpit, and continue to lead Chinese brands to continue to rise.
The first year of the brand Products and services are combined with the initial formation of the extreme Kr universe
In 2021, as the birth year of the Extreme Krypton brand, from the official release of the brand to the opening of product delivery, the speed of Extreme Kr has aroused the attention of the industry. In 2021, focusing on product upgrading, user operation, ecological layout, channel services and other fields, JiKr will continuously improve its own system construction to achieve full life cycle management of products and full scenario coverage of user services.
In the past December, ZEEKR 001 deliveries reached 3,796 units, an increase of about 88.7% month-on-month; in addition, the recent strategic partnership between Extreme Kr and Mobileye has further deepened its strategic partnership, and the two sides plan to jointly launch the world's first consumer-grade intelligent driving electric vehicle with L4 level intelligent driving capabilities in 2024, exploring intelligent driving paths, improving the technology ecology, and providing users with a better intelligent driving experience. In the future, JiKr will continue to focus on user needs, from products to services, constantly improve the layout of the intelligent electric industry, continue to build an intelligent electric technology ecology, and create the ultimate experience of travel life with users.
Three consecutive international championships, 600,000 car owners celebrate the "Lynk & Co phenomenon"
In 2021, Lynk & Co, which celebrates the fifth anniversary of the brand, has sold more than 600,000 vehicles, setting a record for the growth rate of the world's automobile brands. While rapidly encircling fans with high-quality products and services, the average price of Lynk & Co products reached 158,000 yuan, successfully standing in the core area of the mainstream market and creating a new value height for China's high-end automobile brands.
In 2021, Lynk & Co accelerates the "European Plan". Following Amsterdam in the Netherlands, Lynk & Co Experience stores have been opened in Gothenburg/Stockholm, Sweden, Antwerp, Belgium, and Hamburg/Berlin/Munich, Germany, with a total of 7 stores. The innovative "subscription system" business model has been highly recognized by European users to solve their travel needs. In order to continue to strengthen the capabilities of Lynk & Co's globalization system, Lynk & Co officially launched the "Asia-Pacific Plan" in November, with the first stop in Kuwait. In 2021, Lynk & Co delivered 11,602 units to the European market, setting a model for Chinese high-end brands to go overseas. In the field of auto sports, the Lynk & Co Cyan Racing team achieved three consecutive WTCR Touring Car World Cup championships, ushering in a highlight moment belonging to the Chinese car brand, and China's speed shines in the world.
2022 is the "14th Five-Year Plan" to carry forward the year, global scientific and technological innovation will enter an unprecedented period of intensive activity, the automotive industry will usher in greater changes, in the domestic cycle as the main body, domestic and international dual cycle to promote each other in the new era, Geely will continue to deeply cultivate the domestic market, continuously improve market share, continue to participate in international market competition, create a new energy vehicle technology ecology, leading the industrial chain transformation and upgrading of high-quality development. Geely will continue to adhere to the market-oriented, user-centric, to create value for users, so that users have a more perfect consumer experience.