I have seen pet fans, but I have never seen such pet fans. In Luo Zhenyu's 2022 "Friends of Time" New Year's Eve speech, more than 1700 Lantu FREE user names appeared on the world's largest speech screen, and the scene was extremely shocking. For a while, netizens directly called: Becoming a "Lan" friend is also too happy!
The eyes see the user in the stage "C" position, and the heart feels the brand temperature of Lantu Automobile. This is undoubtedly a quite commemorative and memorable New Year's Eve ceremony for every Lantu car user.
Lan Tu not only understands cars, but also understands people
Time is like water, and in the blink of an eye, a new year of 2022 has arrived. In the past year, the penetration rate of new energy passenger cars has risen from 5% at the beginning of the year to 19.5% in November, and sales growth has surpassed that of fuel vehicles. It is foreseeable that under the general trend of automobile electrification, the new energy market will undoubtedly grow rapidly. In the face of a fiercely competitive electric vehicle track, how can a newly created brand be accepted by users? Luo Zhenyu gave his own thoughts.
Regarding the relationship between car companies and users, Luo Zhenyu said: "Lantu's choice is to tear down the wall in the mind, restore the business logic to the social panorama, and manage the user relationship into a real relationship between people and people, the highest state of this relationship is not that I am satisfied with your service, but that I am proud of this relationship." It is true that Lantu Automobile not only understands cars, but also understands that people are more important than commodities in this era.
As a user-oriented technology enterprise, Lantu Automobile has co-created and shared with users since its inception, providing a beautiful intelligent electric travel experience through innovative technologies and unique product services, said Lu Fang, CEO of Lantu Automobile. In 2022, Lantu will maintain the original intention of continuous evolution, and continue to provide users with warm, comfortable and surprising products and services.
Lantu Automobile, the future can be expected
In addition to establishing a good relationship with users, Landu Automobile has obvious advantages in technical reserves, service channels, product development and other aspects. As China's "new strength in car manufacturing", Lantu fully integrates Dongfeng's more than 50 years of car-making technology and superior resources, and is committed to becoming "China's high-end electric vehicle leader".
As we all know, the battery life anxiety and replenishment anxiety of electric vehicles have always been problems that plague users. In order to solve the two major anxieties, Landu Automobile independently developed ESSA's native intelligent electric architecture. In 2021, Lantu Automobile completed the listing and delivery of the first model, Lantu FREE, leading the Chinese brand upward with the "300,000-level SUV benchmark".
The second model of Lantu Automobile, Lantu Dreamer, which is positioned as "the world's first large-scale luxury electric MPV", has received great attention from the outside world as soon as it was unveiled.
In terms of technology, Lantu FREE created two major body technologies in the world and won the "2020 China Body Conference Special Medal of Honor"; the first amber and mica two major battery system technologies, Lantu FREE pure electric version and extended range version passed the world's first wading crash test, and obtained the test certification of "no smoke, no fire, no explosion, no water" of China Automobile Center.
In terms of services, Lantu Automobile pioneered the direct operation mode and digital experience of central enterprises. Lantu Auto APP and Mini Program registered users more than 1 million people. It is expected that in 2022, Lantu Space will increase to 105 covering 48 cities, and delivery service centers will increase to 40 covering 40 cities.
Not only continues to exert efforts in channel layout, But Also Lantu Automobile has rapidly opened up new product markets. On November 19, 2021, The second model of Landu, "Landu Dreamer", was unveiled. Based on ESSA's native intelligent electric architecture, it is the only MPV in the industry that chooses a dual-power layout.
At last:
How can a new brand be accepted by users? Landu Motors seems to give the standard answer. First of all, backed by Dongfeng Group, Lantu Automobile has a deep technical accumulation, and the supply chain is also the world's top, which is different from other new car-making forces. Secondly, Lantu Automobile dares to innovate and establish more interesting relationships with users, which can be seen from this New Year's Eve pet fan action. In addition, Lantu Automobile has also broken through the norm in terms of services, pioneering the direct operation mode and digital experience of central enterprises, and Lantu Space is also accelerating coverage.
Finally, in terms of products, it is understood that from 2021 to 2022, Lantu Automobile will form a three-category matrix across SUVs, MPVs and cars, and release at least one new car to the market every year. At present, the first SUV Landu FREE has been officially launched, and the MPV model Dreamer has also been released, not far from the official listing. Not surprisingly, Lantu Automobile's first car will also be officially released this year, let's look forward to it together!
(Author: NEW)