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The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

As an annual design event in Shenzhen, the 2021 Shenzhen Design Week was successfully closed on January 3, 2022, this design week for the first time out of the exhibition hall, the first implementation of the joint curator system, but also achieved the "New Year", the New Year's Day holiday attracted many citizens to punch in, according to statistics, the number of visitors during the 10-day exhibition period has exceeded 400,000 people.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

Find answers to the design

Shenzhen Design Week 2021 closed

This year's Shenzhen Design Week ended on January 3, 2022, with the end of the final closing forum" "Design: Between Solving Problems and Imagining the World".

In the closing dialogue of the 2021 Shenzhen Design Week, the famous curators Cui Cancan and Han Jiaying, Liu Xiaodu, Zhang Yuxing and Gao Shaokang reviewed and looked forward to the 2021 Shenzhen Design Week through in-depth dialogue.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

Cui Cancan raised an open topic for the four curators: What is the problem of Chinese design at present, and how to solve it? The four curators interpreted it from different angles and reached a consensus: "design to solve problems" at the original level was "to solve functional problems", but in the present, design is not just a question mark, but also an exclamation point. Designing the future becomes a philosophical question, and each individual has his or her own interpretation and answers.

"Design solves problems", as the theme of this year's Shenzhen Design Week, drives the public to think through the discussion of experts, and at the same time, with the aesthetic language and spiritual value of design and construction, as well as aesthetic exchanges and education, so that design truly enters the lives of the public.

This year's Shenzhen Design Week explored the first demonstration road of how China should run the Design Week in the future, provided demonstration experience for how china design week can benchmark the international design week, linked shenzhen design institutions and designers, and became a force to promote contemporary design in Shenzhen, which is the original intention of the joint curators to operate this Shenzhen design week.

For the first time, a joint curator system was introduced

A successful attempt

The 2021 Shenzhen Design Week implemented the joint curator system for the first time and was a successful attempt. Han Jiaying, Liu Xiaodu, Zhang Yuxing, Gao Shaokang four famous designers as co-curators, Jin Daiqiang, Zhang Yonghe, Wang Min, Lou Yongqi, Han Xu, Wang Shaoqiang, Zhu Rongyuan, Sun Qun, Ma Quan nine representative experts from the academic circles to form an academic committee to give professional guidance.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

There are more than 20 exhibition units in 5 major sections

More than 300 works were exhibited

2021 Shenzhen Design Week exhibited more than 20 exhibition units in 5 major sections, invited more than 70 designers to participate in the exhibition, exhibited more than 300 works, and many designers x artists "crossed the circle" to create, sending out the voice of Shenzhen design to the world.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

This year's Shenzhen Design Week combines the background of the era of digitalization and all-media conditions, conforms to the requirements of building a new development pattern, and the theme is "design to solve problems", multi-dimensional in-depth exploration of diversified design solutions for cities and lives, highlighting "Chinese design, Shenzhen insight". Content planning breaks through the limitations of industry classification, breaks the barriers of the design industry, and plans 5 core sections, including "design and resilience", "design and integration", "design and national tide", "design vision", "design and equipment", from the dimensions of design to ensure public safety, design to update urban space, design traceability to contemporary aesthetics, design exploration frontier trends, design upgrading product innovation and other dimensions, presenting the practice and innovation value of design in solving problems.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

In the middle of this year's design week, Zhu Zhikang's work "Kunpeng", Liu Xiaodu's urban practice studio work "Exploring the Field and the Tower of Observation", Shi Dayu's work "Bamboo Play, Rest", Han Jiaying's work "A Yi Propylene - Design Experiment of Traditional Symbols", Gao Shaokang's work "Shine! Children who travel through the ancient capital! ", Ruan Wentao's work "Naughty Immortal Mountain", Ye Xiaoka's work "Interactive Shenzhen", Zhang Dali's work "Horizontal View into the Forest Side Chengfeng", Zhang Yonghe's work "Bright Hall and Dark Road", curator Cao Feng's work "The Road to Change: Modernist Design in Brazil and India", Wang Jusheng's "Silent W Series" and other Internet celebrity works have attracted Shenzhen citizens to visit the exhibition and punch in.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

Curator Zhang Yuxing's "Between Bricks and Tiles: Shenzhen Public Building Special Exhibition" is divided into culture + other buildings, medical buildings, campus buildings, etc., in the form of design renderings, built real scenes, multimedia videos and architectural models, etc., showing 23 excellent public building cases such as cultural facilities, hospitals, schools, infrastructure and so on.

In addition, curator Zhou Hongmei's works also present a panoramic picture of the "New Campus Action Plan" to the society for the first time, including a total of 74 plans from 29 campuses in Futian and Longgang, explaining how design can better solve the degree space for Shenzhen, a high-density city.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

The super symbol "S" shapes the spread of Shenzhen

A platform for the image of the city

2021 Shenzhen Design Week launched a new main visual image, creating a super symbol "S", branding Shenzhen Design Week and Shenzhen City image, disseminating Shenzhen's international image, and forming distinct fashion design characteristics. During the exhibition, Shenzhen Design Week specially invited designers and artists to create with the theme of "S", and also set up a design store and design laboratory for the new image of design week, hoping to convey the open and innovative image of Shenzhen through this spark and become a platform for shaping and disseminating the image of Shenzhen city.

The three Design Shops of this Shenzhen Design Week, the Design Shop shop located in the L1-A3 of Shenzhen Shangcheng, the Design Shop shop of Shenzhen Shangcheng L4-401 and the Design Shop of Nantou Ancient City have been well received by young designers, and many cultural and creative design supplies have become the exclusive souvenirs of this Shenzhen Design Week.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

Online live broadcast + offline interaction

Eight themed forums were held

During this exhibition, the 2021 Shenzhen Design Week focused on "Chinese Design, Shenzhen Insight", respectively, in the City Living Room on the 64th floor of the T1 Office Building in Shenzhen Shangcheng, the Small Theater in Shenye Shangcheng, and the 201B Exhibition Hall in Shenzhen Shangcheng held eight theme forums in the form of online live broadcast + offline interaction, attracting more than 1,000 people to register offline, and more audiences participated through Shenzhen release and One Shenzhen live broadcast platform.

The eight theme forums focused on design to solve problems, from urban emergency, how to make urban planning safer under the epidemic and other urban design themes to conduct in-depth dialogues; discussed topics such as China's original design and China's future design education to inspire and think about future young designers; combined with the influence of the current Shenzhen brand, explored how design can better drive the brand and reshape the global value of the Shenzhen brand.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

1 "Main Venue" and 10 "DBS Venues"

The exhibition blends East and West

The 2021 Shenzhen Design Week benchmarks the domestic and international well-known design week activities, and the global panorama presents the activity picture in three-dimensional manner throughout the media. In terms of global linkage, this year, we will adopt the method of 1 "main exhibition hall" plus global "DBS venue", with the main exhibition hall of Shenye Shangcheng as the general traction, and gather 10 DBS venues distributed throughout the city.

In the choice of space, the main exhibition venue of this design week is located in Shenzhen Shangcheng, combining indoor and outdoor, using urban public space, so that the design goes out of the exhibition hall, integrates into the life of citizens, and revitalizes the commercial and residential blocks, which has become a new attempt. The 10 DBS venues include public venues such as Sea World, Nantou Ancient City and Shenzhen Bay MixC in Nanshan District, as well as well-known enterprises in Shenzhen such as Huawei, Tencent, DJI and BYD, as well as shenzhen independent designer studios and flagship stores of international brands.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

Promote the image of Shenzhen as the "City of Design"

Create a sustainable, growable, normalized platform

Although the 2021 Shenzhen Design Week is only 10 days, Shenzhen will create a sustainable, growable and normalized platform for the Shenzhen design community to promote the image of Shenzhen's "Design Capital" through a variety of wonderful activities throughout the year and gather the eyes of global designers.

The number of visitors exceeded 400,000 in 10 days! The 2021 Shenzhen Design Week came to a perfect end

Design and innovation, quality symbiosis and co-prosperity, design and Shenzhen city of innovation genes have a natural relationship. Holding Shenzhen Design Week at a high level, incubating Shenzhen's innovative and creative talents, promoting the development of scientific and technological creative industries, helping Shenzhen cultivate new urban growth points, empowering value-added for strategic emerging industries and future industrial development, through "China Design Shenzhen Insight", Shenzhen Design Week has sent a loud voice of "Design Capital" to the world.

[Reporter] Guo Yue

【Author】 Guo Yue

【Source】 Southern Press Media Group South + client

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