The extraordinary year of 2021 is far away, and the new 2022 is coming to us.
At the end of the year, the Food of the Twin Towers still surges with the heroism of giving up others and the passion of the great training, accompanying us to welcome the festive New Year's Day. Here, to all the cadres and workers who are still fighting in the front-line positions of production, packaging and support: Happy New Year's Day! Every Twin Towers person who strives on the road of dreams is amazing!
Every ordinary you and I can see our own all-out struggle in the course of the twin towers. A smile, a support, a competition, a encouragement, will make us feel excited, full of joy and gratitude. In 2021, together, we will fight the "two hard battles" of epidemic prevention and control and economic take-off, from the core senior management who are committed to innovation and management upgrading, to the research and development team with dreams and climbing the peak of technology; from the fan craftsmen who adhere to the original intention and work hard, to the intelligent operators who are down-to-earth and refine the operation technology; from the infrastructure builders who pay sincerely and rush to the construction site, to the grass-roots service providers who guarantee logistics and serve with heart; from the sales elites who rush to the north and south of the river and expand the international territory, to the ordinary employees who are based on their own duties and work intensively ...... On the road to their dreams, the people of the Twin Towers sweat in exchange for harvest and joy, and realize their ideals and values.
We are moving forward in the struggle, and everyone's small step has converged into a big step in the development of the twin towers. On the road of hand in hand, because of you, every moment is precious. In 2022, let us be full of pride, dream, and move forward with a fighting attitude!
Today, let's look back together as we walked together in 2021:
Together towards the future
Twin Towers Food: High-quality development is in full swing
The rafters of history often leave a chapter of heavy ink at important nodes. In 2021, standing at the intersection of two centuries of history, Twin Towers Food has fully opened a new journey, breaking out of new ways, highlighting new responsibilities, a newer and more beautiful Twin Towers, is showing an unprecedented development trend, striding forward on the road of development in the new era, constantly moving from victory to new victory!
In 2021, in the face of the difficult challenges brought by the epidemic and the troubles caused by the soaring prices of raw materials and sea freight, Twin Towers Food has crossed the difficulties and obstacles, seized the opportunity to seize the momentum, and won breakthroughs in scientific research, sales, management, brand building and other aspects: the comprehensive strength of enterprises has been comprehensively enhanced, and the general pattern of "all-round breakthrough and industry-wide extension" is accelerating; the pace of tackling key scientific research projects is firm, innovation-driven cracking of industry development bottlenecks, and a number of innovative achievements are converted into productivity, and the core competitiveness of enterprises continues to enhance the core competitiveness of enterprises High-calcium, low-sodium protein, organic fans, a series of high-end products continue to upgrade, developing in the direction of precision and customization; promote digital construction, realize empowerment, value assignment, and wisdom, and transform and upgrade traditional industries in an all-round and full-chain manner... With the implementation of a series of strategic blueprints for grasping the present and seeking the long term, the twin towers have sounded the loud clarion call of forging ahead and practicing vigorously, and have taken a solid step forward.
From the traditional fan industry, to the two main businesses of fans and protein, the two main businesses of fans and proteins go hand in hand, and the support behind the double tower food is from the innovative thinking of the enterprise leaders focusing on the whole industry chain, from the international vision and unremitting pursuit of the enterprise, and from the determination and courage of the enterprise to carry out drastic reform and innovation.
The decisions at the time proved to be wise and correct. After 11 years of struggle on the market, the twin towers in 2021 have moved forward steadily, developed healthily and have stronger strength
In January, at the beginning of the 14th Five-Year Plan, the high-end protein extraction and comprehensive processing project of Twin Tower Foods was successfully listed in the list of major projects in Shandong Province in 2021. This is another project listed in the provincial level after the company undertakes the provincial major project and the provincial major scientific and technological engineering project in 2020, which highlights the outstanding style of innovative development and technological leadership of the industry leader;
In February, Twin Towers Food won the title of "Yantai Innovation-driven Leading Enterprise", and once again showed strong development momentum in promoting the conversion of new and old kinetic energy and achieving innovation-driven development;
In May, the groundbreaking ceremony of the second phase of the biological health technology industrial park was held, with the realm and responsibility of the leading enterprise, the project continued to be projected, the stubble push project, and the annual project, further enriching and extending the company's industrial chain, and opening the company's strategic layout in the field of functional food. The construction site with tower cranes and busy traffic is full of exciting and enterprising strength, all the way forward!
In November, the pea deep processing comprehensive utilization project was officially put into operation on November 8 after five days of equipment commissioning and operation. After being put into production, it will effectively alleviate the shortage of high-end protein in the market of twin towers food, and provide a stronger impetus for the development of enterprises. To become stronger and bigger, to be an advocate of protein food and nutrition, we have been on the road.
Twin Towers Foods insists on technological innovation as the "first driving force", in 2021, we continue to increase investment in research and development, without distraction to engage in scientific research, independent innovation to climb the peak, harvest full.
2021 is a year of self-confidence in the research and development of twin towers science and technology, the scientific and technological strength has accelerated and grown, the industrial chain has been extended, the success of key projects has been frequently reported, and the high-level science and technology has taken a solid step.
With the spirit of advancing with the times and the courage to revolutionize the past, scientific research workers face the world's frontier of science and technology and the needs of the health industry, forge ahead, and bravely climb the peak! Join hands with the academician team to move scientific research technology from the laboratory to the workshop, and truly transform the technology into productivity.
With the advantages of scientific research and excellent scientific research achievements, we have obtained the invention patent certificate issued by the Patent and Trademark Office of the U.S. and Canadian Departments of Commerce, and won the international independent intellectual property rights; the independent research and development of "research and industrialization of low sodium, high calcium, zero soybean allergen pea protein isolate" technological innovation project, identified by experts as the international advanced level, double tower high-end protein technology upgraded;
Aiming at the high-end and frontier of the industrial chain, the protein technology developed by the industry has been more recognized by experts. In 2021, he won 1 special prize and 1 first prize of the Science and Technology Award of the China Food Industry Association, and 1 first prize, 1 second prize and 2 third prizes of the Shandong Provincial Science and Technology Innovation Award, and the key technologies produced fruitful results;
The enterprise has been identified as the first batch of industrial design centers in Yantai, Yantai technology innovation center, economic development and scientific and technological innovation enterprises, and has won the provincial industrial transformation and development funds, Yantai manufacturing strong city funds, and the foundation of the twin tower food occupies the industry leader more firmly.
2021 is the first year of the digital transformation and upgrading of the twin towers.
As the industry leader in the food manufacturing industry, the company's strategic direction is resolutely moving towards the direction of digital operation, and continues to drive the high-quality development of the entire food manufacturing industry. Under the guidance of strategic decision-making, the company has focused on the construction of data centers (iaas), data security, data warehouses, and data construction sources, and took the lead in pointing out that the operation concept of digital-driven business is based on the industry characteristics, product characteristics and business models of Twin Towers Food, and the core operating points of product safety, product quality, product cost, and product service have formed a unique digital application solution of Twin Towers. This year, with the firm support of the company's senior operation team, the overall construction of the private cloud, the construction of diversified data sources of mini programs, the construction of equipment identification code management, the construction of cost management models, the pilot test of the integration of workshop intelligence and digitalization, and the construction of digital talent teams and organizations were completed. In 2022, the digital operation of the twin towers will continue to take the digital-driven business as the core concept, and promote it to the fields of global marketing, digital factory, intelligent manufacturing, etc., to achieve the digital intelligence of the core business, enhance the core competitiveness, and continue to lead the rapid development of the food manufacturing industry!
Polishing the golden signboard of the century-old brand of "Longkou Fans" is the criterion that the Twin Towers have practiced for many years. In 2021, we adhere to the original mission and intentions, maintain brand reputation, expand marketing channels, innovate and improve product quality, so that the traditional fan industry can release the greatest vitality and stimulate the strongest energy.
Ingenious quality, build a solid brand background. In 2021, Twin Tower Foods conforms to consumers' pursuit of natural, green and healthy quality needs, creates reassuring food, conscientious food, and its series of products, including starch, vermicelli, protein powder, and dietary fiber, have obtained organic product certification certificates. After obtaining the quality label, it grandly launched the world's first organic fan, achieved the representative of high-end products in the fan industry, and officially opened the blueprint for the high-end food market.
At the same time, the company has also successfully passed the FSMA FSVP certification, HALAL halal certification, BRC certification review, and has been listed on the list of high-end brand cultivation enterprises in Shandong Province for three consecutive years, achieving the shining background of the hot stamping business card of the twin towers.
Brand marketing, achieve excellent performance. The domestic marketing team beat the war drum of victory, realized that the order will exceed 260 million yuan, and exceeded the military order signed before the expedition. This heroic team has fully entered a new era of precision marketing and built a new pattern of entering the "big marketing". The international trade team, from getting up at five o'clock in the morning to negotiating business with customers on the other side of the ocean at ten o'clock in the evening, is conscientious and selfless, measuring responsibility with endeavor, interpreting responsibility with sweat, and striving for a good start in the fourteenth five-year plan for twin towers food.
Show strength and tell the story of the twin towers. Brand power and brand strength are important strategies for the high-quality development of Twin Towers Food in the new era. In 2021, Twin Towers Food and CCTV became acquainted with CCTV four times: CCTV Financial Channel "Punctual Finance", CCTV "Taste" column "My Hometown Cuisine", CCTV Agricultural and Rural Channel "My Beautiful Countryside", CCTV Four Sets of Chinese International Channel "Walking the Coastline", respectively, from different perspectives, taste the great taste of history and traditional culture condensation, and show the highlight moments of Twin Towers Longkou fans.
Chairman Yang Junmin was interviewed by a CCTV reporter
Filming is in progress at Zengxingfu Powder Mill
As a leading enterprise in the industry, twin towers food in 2021 shows the responsibility and responsibility of large enterprises, and is committed to leading the standardization and development of the industry.
2021 China International Pea Conference & Plant-based Food Summit Forum
As the chairman unit of the Pea Products Branch of the China Chamber of Commerce for Import and Export of Native Livestock, Twin Tower Foods took the lead in organizing China's first and the world's first international conference covering the whole pea industry chain , the 2021 China International Pea Conference and Plant-based Food Summit Forum, so that the pea industry around the world has a common and fixed communication platform in China. A small pea has formed a pea industry chain that runs through the world.
China Starch Industry Academic Exchange Conference
As the president of the Starch and Starch Committee of the China Food Association, he organized the China Starch Industry Academic Exchange Conference, inaugurated the "Starch Science and Technology Institute", and explored a new model of school-enterprise integration and industry-university-research cooperation for the industry.
In response to the national call of "carbon peak, carbon neutrality", take the lead in practicing the concept of green development, advocate green factories and intelligent manufacturing, effectively reduce resources and energy consumption while producing high-quality products, set a benchmark for the industry, and honor being selected as the first batch of green factories in Shandong Province, driving the green and sustainable development of the whole industry.
In 2021, there are more touching moments that deserve our pride and memories:
When the epidemic strikes, we organize employees to vaccinate and escort healthy lives; organize three nucleic acid tests for all employees, and go all out to cooperate with the prevention and control of the epidemic in Yantai;
This year, the highlight moment belonging to the twin towers, the glorious debut: the twin tower food industrial park, was included in the "National Rural Entrepreneurship Park (Base) Directory" by the Ministry of Agriculture; selected into the list of "Shandong Agricultural Product Processing Industry Demonstration Enterprises"; the highlights of party building work appeared frequently, becoming the "first batch of demonstration points for the party building work of the first two new organizations at the municipal level in Yantai"; the subsidiaries Songlin Food and Junyuan Ecological Agriculture were both awarded the leading enterprises of agricultural industrialization in Yantai City; the fans of the twin towers Longkou were awarded the title of "Yantai Fresh And Beautiful Gift"...
The mission is on the shoulders, and the struggle has me. The achievements of the past year have witnessed the footprints of strivers and also marked the journey of continuing struggle in the future. What kind of state we bravely move forward determines how the twin towers embrace the future.
In 2022, a new window of time has opened, and the road to a new journey requires the hard work, innovation and creation of each of us.
Looking forward to 2022, promoting high-quality development, the prospects of Twin Towers Food are promising. Happiness is a struggle. Today, more than ever, we need to gather consensus and inspire the strength to forge ahead. Facing the future, only by racing against the clock and working diligently, we will certainly be able to sing the song of the strivers of the new era, write a more wonderful chapter of the times, and create new and greater miracles!
Goodbye, extraordinary 2021; hello, the struggle of 2022.