With the large-scale application of new infrastructure such as 5G, cloud computing, big data, blockchain, artificial intelligence, and satellite Internet, the entire agricultural industry chain is being reshaped, and intelligent agriculture has become the development direction of the new era. According to international research forecasts, the global smart agriculture market size will reach nearly $70 billion by 2025 from $9.02 billion in 2016.
36Kr "Entrepreneurial Star Species" focuses on the application scenarios in the field of smart agriculture, and excavates the value-added of the entire industrial chain from the three tracks of agricultural biotechnology, digital agriculture, agricultural innovation and consumption. In the first qualifying competition held on November 25, beijing Gengtianxia Biotechnology Co., Ltd., Beijing Maifei Technology Co., Ltd., and Beijing Suntech Zhihui Technology Co., Ltd. stood out in the top three.
On December 16th, the 36Kr Entrepreneurial Star Species Competition - Smart Agriculture New Forces Promotion Competition was held in the form of an online conference. The competition brought together high-quality start-ups, investment institution representatives and industry scholars in the field of smart agriculture, analyzed the current situation and prospects of the smart agriculture track, and promoted the project to perform on the line.
36Kr Entrepreneurial Star Species Competition - Smart Agriculture New Forces Promotion Competition
Smart agriculture is the fundamental way out of agriculture
At the beginning of the event, Zhang Yunxiang, founding partner of Jiazi Qihang, delivered a keynote speech on the theme of "What to Invest in Smart Agriculture". Zhang Yunxiang believes that China is transitioning from traditional agriculture to smart agriculture, and the subversion and reconstruction of agriculture is becoming a new outlet for the industry. He pointed out that the goal of smart agriculture is to meet the high quality of life, relying on scientific and technological means, and solving the problem of agricultural production methods. Traditional agriculture is facing the practical dilemma of insufficient labor, backward production technology, and poor anti-risk ability, while smart agriculture will be put into mechanized production to promote the improvement of production efficiency and realize real-time monitoring and management of the agricultural production process.
Zhang Yunxiang believes that the landing of new infrastructure such as 5G, artificial intelligence, cloud computing, and big data has gained important development opportunities for agriculture in the primary industry, and it is expected to achieve curve overtaking in the development of the secondary and tertiary industries. National policies have given a lot of support to smart agriculture, and terminal demand will also force agriculture to become smarter. At present, smart agriculture has achieved upstream, midstream and downstream industry chain coverage, and will be applied to a variety of scenarios, such as refined breeding, data platform services, agricultural machinery automatic driving, UAV plant protection, etc.
Innovative forces explore new paths for transformation
In the roadshow session, the 8 projects shortlisted for the promotion competition were respectively roadshowed.
Dongguan Sesame Land Network Technology Co., Ltd. is an agricultural SaaS supplier, mainly providing Internet information technology solutions for the fruit and vegetable wholesale industry. Lian Zijun, co-founder of Dongguan Sesame Land Network Technology Co., Ltd., said in the roadshow that the fruit wholesale market is concentrated and scattered, and there are huge opportunities for change. The SaaS platform will solve the pain points of fruit wholesalers from six aspects: system daily statement statistics, digital performance appraisal, refined operation, optimized sales efficiency, optimized financial reconciliation, and optimized business analysis and decision-making. In addition, based on the trading scenarios and transaction data of the SaaS platform, Sesame Land will create new services for finance and supply chain. Use the SaaS platform to manage all transaction circulation online and create a digital middle office.
Guangzhou Hairui Intelligent Technology Co., Ltd. will focus its business on the Internet of Things + artificial intelligence to achieve unmanned and intelligent agricultural production enterprises. Jiang Sheng, vice president of Guangzhou Hairui Intelligent Technology Co., Ltd., said in the roadshow that the company's three core technologies are wireless communication ad hoc network, intelligent crop growth model and intelligent target detection algorithm, which can provide intelligent supervision platform, agricultural expert services and brand marketing service solutions for the problems of low agricultural digital output, poor quality and low efficiency. In addition, Hairui Technology will plan to raise 20 million yuan for product research and development, service development and marketing planning.
Longma Zhixin (Zhuhai Hengqin) Technology Co., Ltd. is committed to creating an industry-wide "Longma" intelligent decision-making engine and an overall solution for intelligent upgrading and transformation of the industry. Nie Lei, CEO of Longma Zhixin (Zhuhai Hengqin) Technology Co., Ltd., said in the roadshow that the company used expert systems and generated confrontation network collaboration at the data level to analyze and deduce, applied inverse demand system, reverse supply and bioeconomy model at the mechanism level to study the causal relationship of various factors, and cooperated with the time series price prediction model to make aquatic product price prediction have higher accuracy and credibility. Use intelligent planning to accurately coordinate the aquaculture industry to achieve balanced development, high-end popularization, and controllable risks of the whole chain, and complete digital transformation.
Qianyan Technology (Foshan) Co., Ltd. is committed to the research and application of artificial intelligence technology, while creating new Internet + products and businesses, and strives to create a diversified artificial intelligence Internet + technology ecosystem. Chen Hanjie, general manager of Qianyan Technology (Foshan) Co., Ltd., said in the roadshow that the company's "one-click fishery" provides one-stop services for freshwater aquaculture practitioners, providing one-stop intelligent breeding solutions, biosecurity technologies, and data breeding technologies. The customer objects of one-click fisheries cover aquatic enterprises, small and medium-sized fish households, sewage treatment companies, sewage discharge enterprises, data breeding bases, breeding enterprises, etc. It is expected that by 2023, the revenue will exceed 120 million yuan, and it is planned to raise 8-12 million yuan.
Wuhan Ainong Yunlian Technology Co., Ltd. is a high-tech company focusing on smart agriculture (AI+IoT), which is committed to solving food safety problems from the source of agricultural production. It has independently developed AI artificial intelligence agricultural platform and IoT hardware equipment. Weng Yuanlin, CEO of Wuhan Ainong Yunlian Technology Co., Ltd., said during the roadshow that the company's product layout AIOT Internet of Things equipment, risk breeding model, and management system formed a commercial closed loop to improve aquaculture efficiency. Through the first-mover advantage, the industry-leading breeding data model advantage, and the most cost-effective hardware system advantage, it provides systematic support for enterprises to reduce costs and increase efficiency, and government and financial enterprise supervision.
Wuhan Zhiyi Nongpu Technology Co., Ltd. aims to build a transaction data network in the field of fresh circulation. At present, there are thousands of wholesale stall customers in more than 400 wholesale markets across the country, and the monthly transaction volume in the system exceeds 4.5 billion. Li Donglin, CEO of Wuhan Zhiyi Agricultural Batch Technology Co., Ltd., said in the roadshow that the company has built a full matrix of internal operation management / external collaborative management of agricultural batch SaaS product matrix, covering the "three horizontal and three vertical" backbone trading network, and opening up the three major transaction links of "production - batch - marketing". In terms of strategic planning, with the SaaS of agricultural batch trading as the starting point, it extends to the big data of agricultural product circulation and B2B online trading, and cuts into the 100 billion yuan market of fresh supply chain.
Changsha Ruihe Digital Technology Co., Ltd. focuses on agricultural Internet of Things technology research and development and product innovation, and has created an Internet of Things equipment and facilities system and data application service platform for crop planting and livestock and poultry breeding. Zeng Zixin, executive general manager of Changsha Ruihe Digital Technology Co., Ltd., said in the roadshow that the company's core advantages lie in: realizing the digitization of all aspects of aquaculture production; high reliability and high anti-interference product design experience; high cost performance of products, and the cost of intelligent equipment with multiple investments can be recovered within 1.5 years; the market and industry are strongly expanded, and the distributed control nodes make the industry expand flexibly.
Zhongnong Meishu (Shenzhen) Technology Co., Ltd. is a high-tech technology enterprise relying on the scientific research team of the Shenzhen Agricultural Genome Research Institute of the Chinese Academy of Agricultural Sciences to carry out agricultural biotechnology, the cultivation of new varieties of vegetables and fruits such as delicious tomatoes and the development of the whole industry chain. Lu Yaqing, general manager of Zhongnong Meishu (Shenzhen) Technology Co., Ltd., said during the roadshow that the company relies on the metabolic platform of Tsinghua University, the whole genome design and breeding team of cash crops of the Institute of Genetics of the Academy of Agricultural Sciences, and the blockchain technology of agricultural omics of the synthesis center. It has more than 1,000 tomato germplasms, more than 600 sequenced cucumber germplasm, and has bred a new variety of deep love no. 1 series tomatoes. The product development program is dedicated to the development of differentiated and functional products.
After the project roadshow, Panda Capital Investment Manager Wu Yuhan, Jiazi Qihang Senior Investment Manager Chen Weiyang, Wen's Investment Managing Director Huang Jingyun, Zhen Capital Investment Manager Huang Junya, Food Chip Capital Investment Director Zheng Di participated in the free exchange session, and expressed wonderful views on the track market, product technology, future planning and other issues.
2021 Entrepreneurial Star Species - Smart Agriculture continues to be in full swing. After a lot of exciting competition, the final is about to kick off. It is expected that more new forces in smart agriculture will jointly explore a new path for China's agricultural transformation in the digital era.
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