On December 14, Huawei will hold a winter flagship new product launch conference on December 23. It is reported that Huawei will release a new folding screen mobile phone P50 Pocket this time, the product adopts a vertical folding design, and there should be white and gold colors. Unlike the previously speculated product name "Mate V", the P50 Pocket will use the P series design concept.
After more than two years of consumer market cultivation, as well as the continuous iteration and maturity of technology, the production capacity and user experience of folding screen mobile phones are increasing day by day, the market demand has increased significantly, and the folding screen mobile phone market is gradually moving from a niche "early adopter" market that seeks novelty and difference to a popular "commonly used" market.
Recently, OPPO officially announced that it will release its first folding screen mobile phone OPPO Find N on December 15. According to related news, Honor and Vivo are also working on the development of folding screen mobile phones with full horsepower, and will be officially released next year, which is likely to be released in the peak season of consumer electronics next spring, and Apple is expected to launch folding screen mobile phones in 2023. At this point, the world's mainstream mobile phone manufacturers have gathered folding screen mobile phone track, and the sales of folding screen mobile phones in 2022 may usher in explosive growth.
It is worth mentioning that OPPO, vivo as a domestic mainstream mobile phone manufacturer, during this period did not clearly state that it will launch a folding screen mobile phone, and for folding screen mobile phones, OPPO vice president, global sales Wu Qiang said at the end of 2019 that OPPO has begun the research and development of folding screen mobile phones as early as two years ago, as of that time there is a fairly mature technology and prototype, but the company has not found the core value of folding screen mobile phones for mobile phone users, that is, what problems can help customers solve. To meet the needs or pain points of customers, suitable for use in what scenarios, so OPPO believes that at that time, the folding screen was still a niche demand for a new and different group, and the company did not launch a folding screen mobile phone plan.
Folding screen mobile phone industry cold and warm, industry chain prophet.
Folding screen mobile phone refers to a smart phone whose screen can be bent and folded in half. Compared with traditional smartphones, folding screen mobile phones can increase the display area by nearly 50%, while increasing the number of screens used, users can choose single screen or multi-screen combination. Mature technology and experience improvement promote a new round of reshuffling in the industry.
So do you expect anything in the era of folding screen mobile phones? Welcome to leave a message below the comments.