Xinjiang Yiwu Poplar Forest Scenic Area shows a new scene of cultural tourism

The opening ceremony of xinjiang-iwu poplar forest scenic spot with the theme of "Poplar Years and Iwu Liujin" was launched on May 1 in Naomaohu Town, Yiwu County, Hami City, Xinjiang. This is a natural poplar forest scenic spot jointly created by the Yiwu County Government and the Western Mining Group, which focuses on the concept of four seasons of poplar.

According to the organizers, Xinjiang Yiwu Poplar Forest Scenic Area is located in Naomaohu Town, Yiwu County, Hami City, with an area of 317 square kilometers. It is an important project of the cultural tourism industry of Western Mining Group. In 2018, Western Mining Group and Yiwu County reached a consensus on the development of tourism projects in Xinjiang's Yiwu Poplar Forest Scenic Area, and are committed to jointly building the Yiwu Poplar Forest Scenic Spot into a boutique scenic spot and enhancing the popularity and influence of local tourism.

Zhou Gan, vice president of Western Mining Group, said: "The cultural tourism sector of Western Mining Group started from a grain of salt, under the premise of protecting the ecological environment, excavated local cultural resources, integrated tourism elements, and successfully built a domestic Internet celebrity punch card - Chaka Salt Lake Scenic Area, to achieve the transformation from traditional industry to service industry." Now, actively responding to the "Belt and Road" initiative, going out of Qinghai, exerting force on global tourism in the western region, in accordance with the development layout of the eco-tourism industry of The West Mining Group, and jointly developing this beautiful place with world-class resource endowments and profound historical and cultural precipitation with Yiwu County. Whether it is past construction or future operation, we will respect nature, conform to nature, protect nature, and transform Iwu's unique natural resource advantages into eco-tourism development advantages. ”

It is reported that The Western Mining Group is one of the top 500 enterprises in China and the leading enterprise in Qinghai Province. Originally, Qinghai Chaka Salt Lake Scenic Area was the company's industrial base and the famous origin of "Daqing Salt". With the rapid development of culture and tourism coupled with the local tourism in Qinghai, in 2016, Xikuang established Qinghai Chaka Salt Lake Cultural Tourism Co., Ltd. to create the brand of "Mirror of the Sky・Chaka Salt Lake", which received 1.95 million tourists that year. In 2018, Qinghai West Mining Culture tourism Co., Ltd., a subsidiary of Western Mining Group, devoted itself to the upgrading and operation of the Yiwu Poplar Forest Scenic Area Project.

From a tree to "continue" an industry, the designers of the Iwu Poplar Forest Scenic Area designed an overall streamlined design in the Gobi, taking the Tree of Life as the planning and design concept; the planners excavated and sorted out, inheriting the cultural and historical accumulation of poplar legends, Silk Road, surrounding folklore, scientific expedition discovery, etc., transforming a tree, a mountain, and a well into a vivid and specific cultural and tourism element, giving cultural experience, special tourism, parent-child education, scientific expedition, etc. Entertainment and leisure and other formats. In the current Iwu Poplar Forest, you can not only taste the beautiful scenery of nature and the tranquility of returning to nature, but also taste the local quaint, pure folk customs and xinjiang taste; you can also take your children to linger on the bicycle path and the poplar painting school sketching base, and enjoy the fun brought by travel.

"Come to the Iwu Poplar Forest Scenic Area and feel the shock. It is said that the poplar charm, the poplar proud bone, after arriving at the scenic spot, personally toured, the perseverance of the poplar has a deeper understanding. At the same time, I found that the scenic planning and design is very complete, the staff is also very enthusiastic, I will recommend this place to more people after I go back." Mr. Xu, a tourist from Yunnan, said.

"We will warmly welcome guests from all over the world to experience in person, enjoy the beauty of poplar, feel the vicissitudes of the sea, draw on the strength of endeavor, and enjoy the beauty of nature." Zhou Gan said.

Source: Economic Daily