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Quick look| Shi Youcai was investigated, Baidu introduced Zhao Qiang, a former Qutoutiao executive, to take charge of the sales system

author:Interface News
Reporter | Xiaofang

Interface News learned that Shen Ji, executive vice president of Baidu Group, recently sent an internal letter announcing that Zhao Qiang joined baidu's mobile ecological business group and is fully responsible for the sales system, including sales operation management department, key customer sales department, channel sales development department, and direct sales system, reporting to Shen Ji.

This means that after the former Baidu sales consultant Shi Youcai was taken away by the police for suspected illegal gambling advertising promotion, Baidu introduced new executives from outside to take over Shi Youcai's position.

Prior to joining Baidu, Zhao Qiang worked as a cmo in Qutoutiao, responsible for the company's development strategy, marketing strategy and commercial sales operations. Prior to this, Zhao Qiang worked at Tencent and created advertising products such as Zhihui Tui and Zhitong.

Previously, the interface learned from informed sources that Shi Youcai was suspected of illegal gambling advertising promotion and the amount of money involved was huge. Agents involved in the promotion of gambling sites were also taken away, along with Li Zhongjun, the head of sales at Baidu Ka.

Interface News learned from people familiar with the matter that after Li Zhongjun was taken away by the police, Baidu promoted Huang Jian from the inside to be the general manager of Ka sales.

It is understood that after the accident between Shi Youcai and Li Zhongjun, Baidu executives did not publicly express their position on the matter internally. But in Zhao Qiang's appointment email, Shen Ji expressed his gratitude to Shi Youcai. He expressed his gratitude to Mr. Shi Youcai, special consultant of the company, for his outstanding contribution to the sales system in terms of business planning, organizational innovation and talent training.

In addition, Baidu also introduced Wang Fengyang, an executive who had previously served in Duomeng and Blue Label, to be responsible for commercial products.

Since the beginning of this year, Baidu's mobile ecological business group has introduced a number of executives from the outside. In May, Huya founder Gu Feng joined Baidu to be responsible for Baidu's live broadcast business, reporting to Ping Xiaoli, general manager of Baidu app. Since then, Baidu has introduced Song Jian, the original head of toutiao video, as the general manager of Good Looking Video, and reported to Shen Ji.

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