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Preemptively stand in the 150,000 electric vehicle market, Volkswagen wants to let Tesla "nowhere to go"?

author:The car pickpockets

Whether Volkswagen is Tesla's rival or not I don't know, but I know that ID.3 is very sincere

What the public did not expect was that many of the things they were once proud of were now ineffective.

Turning back the clock a few years, at that time, the "this car is more advanced" is still widely circulated. Even if there is a joke, it does not hide the dazzling light on the public sales data.

With the tide of electrification coming, although volkswagen has also made adjustments and changes in time, it was thought that it could continue to write the myth of the fuel era in the field of electric power, but it did not expect that the realistic script did not develop as imagined.

Preemptively stand in the 150,000 electric vehicle market, Volkswagen wants to let Tesla "nowhere to go"?

Until last month, the sales of north and south Volkswagen, the four ID series models combined, just exceeded 10,000. Although Weilai and Xiaopeng have just unlocked this achievement, for the public, such achievements are far from enough. After all, there's a trickier Tesla waiting ahead.

As a result, Volkswagen sacrificed the big killer in the European battlefield - ID.3, hoping to use this car to get a greater breakthrough in the domestic market.

After two series of ID.4 and ID.6, Volkswagen seems to understand that the former joint venture brand identity and aura are not very good here in electric vehicles, and only by showing enough sincerity can we gain the favor of the market.

Preemptively stand in the 150,000 electric vehicle market, Volkswagen wants to let Tesla "nowhere to go"?

Therefore, ID.3 set a very grounded price - 15.9888-17.3888 million. The starting price is less than 160,000, and the top is less than 180,000, which has penetrated into the price range of traditional mainstream fuel vehicles. You know, even the golf's 1.4T entry-level landing price is 170,000.

Compared with other car companies, it is obviously more meaningful for Volkswagen, as a traditional joint venture manufacturer, to lower the price of new energy models to this extent. Of course, the advantage of price can indeed gain more attention to a certain extent, but the key to the final promotion of the transaction depends on the product strength.

Although the ID.3 is just a compact hatchback, the wheelbase reaches 2765mm, which is longer than the Sagittarius, which is regarded as the benchmark for the A+ class. And this will mean, to some extent, that the small ID.3 will have an unexpectedly bright performance in terms of space.

Preemptively stand in the 150,000 electric vehicle market, Volkswagen wants to let Tesla "nowhere to go"?

In addition, it is worth mentioning that the platform uplift that Volkswagen used to be criticized by many people has now disappeared under the application of the MEB electric platform. This is also particularly rewarding for compact cars such as the ID.3, which are not very dominant in space.

In view of this, for consumers who struggle between vehicle flexibility and interior space, ID.3 undoubtedly offers a relatively comprehensive compromise.

As an electric model, the mileage is naturally the focus of attention. Speaking of which, the endurance level of ID.3 430 km is not very prominent, but it should be noted that compared with many serious cases of false standards in the industry, volkswagen's performance in terms of cruising range is still relatively realistic.

Preemptively stand in the 150,000 electric vehicle market, Volkswagen wants to let Tesla "nowhere to go"?

At the level of intelligent technology, if compared with those new forces, the public is indeed still lacking, but it is stable. Unlike the new forces, Volkswagen's mindset as a traditional manufacturer determines that it will be more conservative. In a way, the other side of conservatism also means being safe and secure.

Volkswagen will not be as aggressive as Tesla with a variety of cutting-edge new features, and will maintain a fairly cautious attitude towards emerging things, and will only be applied to vehicles after sufficient verification.

As a result, you may not see any advanced autonomous driving functions on ID.3, but the existence of functions such as parallel assist and adaptive cruise can also bring some practical convenience. Judging from the current technological development situation, this approach may be a more secure and appropriate choice.

Overall, ID.3 has indeed shown enough sincerity and strength, but the actual situation is still quite grim.

Preemptively stand in the 150,000 electric vehicle market, Volkswagen wants to let Tesla "nowhere to go"?

In the same price range, Xiaopeng's P5 and G3i, GAC Aian's AION S, and even BYD's Song PLUS New Energy will be strong opponents that ID.3 needs to face. And, of course, there's the legendary $25,000 Model 2.

From ID.4 to ID.6 to today's ID.3, three electric models have been issued in less than a year, which is enough to see the public's strong desire for the new energy market.

Some people say that golf once established faith for the public, so whether ID.3 can become the "electric golf" that opens up the situation for the public, let's wait and see.

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