"Chosin Lake" was released for 4 days, and the box office has reached 1.5 billion.
At present, the box office is predicted to reach 4.6 billion.
If nothing else, this should be the national day box office champion.
In recent times, the actors and directors of this film have also frequently aroused heated discussion.
It's just that the producer of the film, Yu Dong, has rarely paid attention.
He is the distributor behind the film "Lake Chosin", the founder of Bona Pictures.
Although he is very "low-key", his story is quite wonderful.
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Don't look at Yu Dong today, people are middle-aged, a little blessed.
However, once he was also a "wind-chasing teenager".
Yu Dong was born in Beijing in 1971.
By the time he was sensible, the "decade of turmoil" was over.
In middle school, Yu Dong was a proper literary and artistic youth.
As a young man, he also set up a literary club with his classmates called "Star Garden".
He serves as president and publishes periodically. And once you get it, it's been years.
He really loved art.
This enthusiasm for art also affected Yu Dong's life to a certain extent, just like his friends later commented on him:
He sincerely respects cultural people, and no matter how much such a person neglects him, no matter how uncomfortable he is during his period, he will still respond to his needs in the end.
Yu Dong was introduced to movies when he was 19 years old.
He was one of the first students enrolled in the Department of Distribution Management at the Beijing Film Academy.
However, although he was admitted to the film school, Yu Dong at that time was not particularly clear about the future.
He just wanted to be closer to art with idealism.
Until 1993, Yu Dong, a junior in college, went to the distribution department of The North Film Studio for internship.
Yang Section Chief of the Distribution Section took him to eat lamb steamed buns, took out a bottle of two pots on the table, and a meal of wine came down, and Yu Dong did not pour it.
Chief Yang was very happy, pointed at him and said:
This kid is good and can run out of release.
The young Yu Dong could find a little direction.
So after graduating a year later, he decisively joined it.
But when he joined, he found that everything was not so simple.
We all know that the development of mainland films at that time was not particularly good.
At that time, the implementation was still "unified purchase and underwriting", and the film studio sold the film to The China Film Company after shooting the film, and the China Film prepaid 1 million yuan for each film.
Then according to the number of copies sold, settle the account with the studio, a copy of 10500 yuan, more refund and less compensation.
As a direct result of this, a large number of shoddy, small-budget films have emerged.
The studio spent 200,000 to 300,000 yuan to make a movie, handed it over to China Film, and the money taken back was basically paid, and there was no money to make another film.
Bad films are piled up, copies are naturally not easy to sell, and the entire industry is becoming more and more "sluggish".
There are even some cinemas that have become venues for two people to transfer performances.
Yu Dong, who had just entered the industry, looked at this scene and felt a lot of coldness in his heart.
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Although the industry was sluggish at that time, Yu Dong left a lot of good memories.
At that time, when running release, everywhere was the first drink:
A glass of wine for ten thousand dollars, a copy.
One winter, Yu Dong went to Shanxi with the section chief to sell films, grinded for two or three days, sold 5 copies, and earned 100,000 yuan.
After the contract was signed, the group went home happily, who knew that the return trip encountered heavy snow, closed the road at high speed, and had to change to the national highway.
They sat in the copy-pulling van, leaking wind on all sides, there was no heating, it was snowing outside, they didn't eat or drink, and they just watched the tens of thousands of coal trucks on the Taihang Mountains parked in the mountains and mountains, and they couldn't walk at all.
However, a group of young people together, do not feel bitter, but quite happy.
Even after many years, when I think about the time when I sold the film, Yu Dong's heart is still full of warmth:
At that time, the film economy was very difficult, the market was sluggish, but the feelings that everyone established, the kind of harmony, were not available now.
In fact, as the former Chief Yang said, Yu Dong was very accustomed to this kind of life.
Within a few years, with his excellent distribution ability, he became the youngest deputy section-level cadre in the history of The North Film Studio.
But the industry is sluggish, and it is useless for him to rise fast alone.
The output of mainland films is too low, there is no distribution without production, and on days when there is no business trip, Yu Dong sits in the office drinking tea and reading newspapers, wasting time.
On a sunny afternoon, he sat on the steps of the main building with his classmates who were also assigned to the North Film Studio, smoking cigarettes and discussing the future.
In those idle summer days, the thing Yu Dong thought about the most was to go to the sea and do it alone or stay in the North Film Studio and wait for the promotion of section chief.
Just when he was struggling, in 1999, several major film companies merged to become the predecessor of today's "China Film".
Yu Dong's dream of "promotion" was also completely shattered in various mergers and arrangements.
Originally, he was a little "disappointed", such an opportunity, let him make up his mind to resign and go it alone.
It's easy to make decisions, but it's harder to actually implement them.
Yu Dong, 28, took his own 30,000 yuan and borrowed 270,000 yuan to found Beijing Bona Cultural Exchange Co., Ltd.
And because of his boldness and carefulness, Yu Dong quickly found the first business:
Huang Jianxin directed "Tell Your Secret" starring Wang Zhiwen and Jiang Shan.
The film was filmed for 3 years and has been in the warehouse.
Yu Dong saw the sample film when he was in the North Film Studio and thought it was not bad.
In addition, this is also another cooperation between Wang Zhiwen and Jiang Shan after "Addiction".
Smelling the "propaganda point", Yu Dong felt that this was an opportunity for himself.
He asked someone to find Huang Jianxin and said very sincerely:
I would like to release this movie, but there is not much money, anyway, first give you 300,000 as a deposit, can not be done, you believe me once.
Yu Dong impressed Huang Jianxin.
In fact, Yu Dong does have a vision.
"Tell Your Secret" set a box office of 10 million yuan in the mainland, and Yu Dong earned 500,000 yuan, which was his first bucket of gold.
Bona opened its doors in this way, as China's first private film distribution company, and obtained the first film distribution license issued by the State Administration of Radio, Film and Television.
For a long time after that, Yu Dong lived the same life as before:
Drink everywhere and sell films.
Chen Kaige once lamented that Yu Dong's desperate way of doing things was typical of the "death of a salesman".
Because he was either drinking or on his way.
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Although Yu Dong himself is very hard, he is also a group of people who have caught up with the wind.
In 2001, Boehner had been in business for two years and had released quite a few good films.
One of them, "My Brothers and Sisters", won 20 million yuan.
Yu Dong made another profit.
More crucially, Yu Dong met the film's producer Wen Jun, a famous Hong Kong filmmaker.
At that time, after the release of "My Brothers and Sisters", he returned to Hong Kong and only spoke three words to his peers:
Get the money.
Through this line, Yu Dong has gained the trust of many Hong Kong filmmakers.
By 2010, Boehner had access to 80% of Hong Kong films, including Infernal Affairs, in the mainland.
However, among them, there are also some "unsatisfactory".
For example, Jackie Chan's "Baby Plan" and Xu Ke's "Seven Swords" have all been lost to Bona.
Yu Dong, who was in the ascending period, felt a "crisis".
He felt that the release alone would not last long, and he would have to continue to "sink".
Therefore, Yu Dong led Bona to expand from distribution to film production, investment, theater and cinema business.
Catching up with the "downturn" of the Hong Kong film market, a large number of Hong Kong directors went north to develop.
Originally, the two sides had contact before, and Yu Dong naturally found them.
For example, Chen Kexin and Xu Ke's way north has the participation of Bona and Yu Dong.
And later Wang Jing and Lin Chaoxian, basically became Bona's lead.
And practice has proved that the path taken by Yu Dong and Bona is indeed right.
Whether it is Xu Ke's "Wise Tiger Mountain", or Lin Chaoxian's "Mekong Action", "Red Sea Action", and this time "Chosin Lake".
Hong Kong film directors have created many films with good reputation and box office.
On this basis, Yu Dong's business has also become bigger and bigger.
Although Bona's listing road is not smooth, the development along the way is still quite good.
So that in 2019, Yu Dong also ranked 912th in the "2019 Hurun Rich List" with 4.5 billion.
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It can be said that today's Yu Dong has gone from a small clerk to a filmmaker worth more than 100 million.
It is said that businessmen "emphasize profits and light feelings", but all the way to today, Yu Dong still rarely maintains some of the "literati atmosphere" of his youth.
I remember that when Xu Anhua made the movie "Sister Peach", because of the type restrictions of the movie, people in the circle were not optimistic.
After finding a large number of people and not pulling investment, Yu Dong stood up:
I think good directors, they all have stories that they want to express in their hearts, as long as everyone can achieve a certain understanding and common ground, you should encourage him to boldly shoot such a scene.
This is the movie "Sister Peach".
In fact, over the years, Yu Dong has done many similar things.
In addition to being a businessman, he is also a good filmmaker, and he is still thinking about how many classic screen images he can create, as he said:
The screen image will remain in the minds of the audience, which is enough for a filmmaker.
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It's the end and the beginning.