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The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

author:Xinjiang is a good place

Mention Xinjiang

In addition to snow-capped mountains, grasslands, rivers

Lakes, deserts, canyons and other natural scenery

The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

Lamb skewers, roasted whole lamb, grilled buns

There are many delicacies such as cold skins and large plates of chicken

It is also a tourist attraction

A presence that never forgets

And among the many delicacies

Chicken is the most common practice

Iron pot reed chicken, spicy chicken, pepper chicken...

But to say the most homely and popular food

It's not a big plate of chicken

The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

Tender chicken lasagna sticky potatoes

Shallots, ginger peppers, red peppers

It brings together all the most enjoyable flavors

You'll always fall in love with a certain point about it

There is no escape

The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

Image source network

This jianghu dish that originated in the roadside restaurant in Shawan City, Xinjiang, has become a household name, and has also been on CCTV many times, and if the local writer Fang of Shawan has written a book for Dapan Chicken, Shawan Dapan Chicken has also become a must-punch dish for tourists to Xinjiang.

There was once a food owner who was far away in Shanghai, who flew to Shawan and took 26 hours to go back and forth, just for a plate of chicken.

The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

How to let more people eat authentic Shawan large plate chicken has become the direction of efforts for people who love this land. Fortunately, in addition to the persistence of the older generation, there are more and more young people willing to join in and contribute to the wisdom and strength of a new generation of young people, and Gui Chaofan, a post-90s boy, is one of them.

In 2020, Gui Chaofan ended his six-year study abroad career and returned to his hometown of Shawan from New Zealand. "In foreign countries, when it comes to Xinjiang, the first thing that comes to mind is food, and whenever this time comes, I proudly introduce the big plate of chicken in my hometown." Gui Chaofan said.

After returning to Xinjiang, he saw the rapid changes in Xinjiang, and also felt the vigorous development of Xinjiang's tourism industry, and his heart seemed to be ignited and ignited with fighting spirit.

The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

Image source: Courtesy of respondents

He aimed at the hometown food business card big plate chicken, "let tourists eat well, in order to stay, more willing to come." "However, this is not an easy task. Because what he has to do is not only innovation, but also inheritance.

With the growing fame of Dapan Chicken, the practice of Shawan Dapan Chicken is becoming more and more different, there are more and more innovative methods, the accessories are ever-changing, the taste is also very different, and the most original and pure Shawan Dapan Chicken is gradually reduced, which makes Gui Chaofan regret.

Authentic Shawan Dapan Chicken is a free-range native chicken in Xigobi Town with a strong taste, accompanied by the spicy skin of Anjihai Town watered by snow water from Tianshan Mountain, plus green onions from Wulan Wusu Town, potatoes from Borton Ancient Township, and after stir-frying and boiling soup, it creates a smooth and spicy, soft and sweet Shawan Taipan Chicken.

In order to inherit this taste, the Gui Chaofan family has specially built a Gui's manor integrating native chicken breeding, slaughtering and processing, large plates of food, leisure and entertainment, and tourist homestays in West Gobi Town.

The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

When the large pieces of chicken, the red belt noodles, and the shiny spicy skin are served with full color and aroma, and the heat is rolling up, people will suddenly have an appetite, and after a big meal, the diners will be addicted. The fame of Gui's Manor is also growing, and the extraordinary series of Shawan large plates of chicken has also been included in the "Silk Road Intangible Food Cultural Heritage List", which has become a food punching place for past tourists.

The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

Although he encountered many difficulties in the process of starting a business, there were sneers from the people around him, and there was also the reality that he only had 200 yuan in the account one day, fortunately, his heart to spread food has not changed. In order to let the big plate chicken go out of Shawan and go to the whole country, so that more people can eat the authentic Shawan big plate chicken, he will make the big plate chicken into semi-finished products and then package and sell. After repeated stir-frying, tasting and packaging testing, combined with the boom of online sales, Gui Chaofan launched a vacuum-packed large plate of chicken through the mode of online sales and offline tasting.

At the same time, in order to ensure the timeliness of transportation, he cooperated with the local courier company to ensure that the product was delivered to the buyer in the shortest possible time. "The feedback is very good, last year in the circle of friends alone sold more than 20,000 copies of vacuum-packed large plates of chicken." This also allowed Gui Chaofan to see hope.

The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

With the longer he returned to China, Gui Chaofan has more understanding of the development of tourism in Xinjiang and has more ideas, and now he not only wants to promote the food of large plates of chicken, but also plans more tourism formats. "Recently, the S101 has been relatively hot and is called 'Little Duku'." Let's go, Xinjiang! 'Self-driving network micro-variety also specially uses Shawan as a shooting point for S101, I think it is because Shawan has beautiful scenery and tempting food. "I'm working on creating a starry sky camp where visitors can have more options when they come to Sand Bay." After watching the scenery of the day, eating a plate of authentic Sand Bay chicken, and lying under the starry sky at night, this should satisfy all the imaginations of tourists for the journey. ”

The color is fragrant, the heat is rolling... Do you really understand the charm of Shawan Pan Chicken?

Imagining the future, he always firmly believes that with the participation of more people, Shawan Dapan Chicken can go further, and Xinjiang's tourism development is more likely. "I am only an insignificant part of this, but I hope that these thousands and thousands of parts can make Xinjiang's development better and better, which is also the wish of our generation of Xinjiang youth." Gui Chaofan said.

Address: Shawan City, Xinjiang Tacheng City, Urumqi East Road No. 73 extraordinary catering

Contact number: 19999792555

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