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Food industry news of the week: three sheep "Meicheng moon cake" incident; Ancient tea drink and play with stalks overturned

The three sheep "Meicheng moon cake" incident continued to ferment

Recently, the 'Hong Kong Meicheng mooncakes' sold in the live broadcast room of Three Sheep have attracted attention, and Brother Xiao Yang has repeatedly called Meicheng mooncakes "more than 200 boxes of high-end mooncakes in Hong Kong" in the live broadcast, and according to relevant reports, Meicheng mooncakes have no stores in Hong Kong. Therefore, consumers questioned that this so-called Hong Kong Meicheng mooncake, which had never been produced or sold in Hong Kong, was suspected of false advertising.

On September 17, the Market Supervision and Administration Bureau of Hefei High-tech Zone issued a notice on this incident, saying that Three Sheep Network Technology Co., Ltd. was suspected of "misleading consumers" and other behaviors in the live broadcast, and a case has been filed for investigation, and it will be dealt with in accordance with laws and regulations according to the results of the investigation.

Immediately afterwards, on September 18, the Market Supervision and Administration Bureau of Huadu District, Guangzhou City, also issued a notice on the situation related to Meicheng mooncakes.

On September 19, the Hefei Municipal Administration for Market Supervision once again issued a notice stating that in response to the recent problems related to the network involving Three Sheep Network Technology Co., Ltd., the Hefei Municipal Market Supervision Bureau has established a joint investigation team with the Bureau of Commerce, the Public Security Bureau and other departments to verify and deal with them in accordance with laws and regulations, and resolutely safeguard the legitimate rights and interests of consumers.

Playing with a stalk and overturning, Gu Ming tea drinks apologize

On September 18, Gu Ming Tea apologized through its official Weibo.

Gu Ming Tea said that recently, the account of its Guangdong branch posted a "meme" video on Douyin and Xiaohongshu, which brought misunderstanding to some netizens. The video draws on the creativity of the hot meme "Licking the Dog" + "Double Cup Holder Handcuffs" on the Douyin platform, combined with the work scene of the store, and is played and filmed by branch employees and store employees. The company's self-righteous "stalk" has brought misunderstanding and discomfort to some netizens. After receiving feedback from netizens, the video was removed from the shelves as soon as possible. Gu Ming Tea said, "We sincerely apologize. At the same time, we should also take this as a warning and be more cautious in future promotion planning to avoid misunderstandings. ”

The momentum of store expansion is slowing down, how can the lo-mei industry innovate and change?

 Recently, a number of leading lo-mei product manufacturers released their 2024 semi-annual reports. Judging from the data, the operating income of each enterprise has decreased to varying degrees compared with the same period last year, and the number of stores of some enterprises has decreased. According to data from relevant research institutions, the growth rate of the lo-mei industry has slowed down significantly, and the industry as a whole is facing operating pressure.

Why isn't the lo-mei, which was once popular all over the streets, "fragrant"? In recent years, consumers have become more health-conscious, and the demand for snack foods such as high salt and fat has decreased. The improvement of consumers' health awareness has directly led to a decline in the frequency and total consumption of lo-mei, which in turn has affected the company's revenue. In addition, the high price of some lo-mei products has discouraged many consumers. In addition, with the entry of lo-mei brands with local characteristics into the market, the competition in the lo-mei products industry has become increasingly fierce.

Is it really that amazing that the "anti-inflammatory diet" has become popular?

In recent years, as people pay more and more attention to quality of life and dietary science, more and more ways of eating are being practiced by more people, and the most popular one recently may be the "anti-inflammatory diet". On major social platforms, many people share their "anti-inflammatory recipes".

In 2014, scientists in United States published a Dietary Inflammation Index (DII) to quantify the anti-inflammatory and pro-inflammatory effects of diet. Generally, the "pro-inflammatory diet" is mostly sweets, high-fat foods, fried foods, refined carbohydrate foods, processed meats, etc., while the "anti-inflammatory diet" is mostly fresh fruits and vegetables, multigrain beans, nuts, aquatic products, spices, etc., and the anti-inflammatory factors mainly include vitamins (A, C, E, etc.), plant antioxidants (anthocyanins, lycopene, flavonoids, β carotene, etc.), polyunsaturated fatty acids (especially omega 3 series), and key trace elements (zinc and selenium).

The first import of African lamb The Chinese market welcomes more African agricultural products

On September 8, a batch of frozen mutton from Madagascar arrived at the designated inspection site for imported meat from Hunan Red Star. This is the first batch of imported products of Madagascar mutton after it was approved to export to China last year, and it is also the first time that China has imported mutton products from Africa. According to the analysis, this marks the remarkable achievements of China and Africa in the trade of meat products, and also shows the deepening and expansion of cooperation between the two sides.

At present, China has maintained its position as Africa's largest trading partner for 15 consecutive years and has become Africa's second largest export destination for agricultural products, and the amount of agricultural products imported by China from Africa has increased for seven consecutive years. According to the data, in the first seven months of this year, China imported 25.35 billion yuan of agricultural products from Africa, an increase of 7.2%, higher than the overall growth rate of China's agricultural imports, and the imports of African special agricultural products such as sesame, flue-cured tobacco and macadamia nuts increased by 38.8%, 32.7% and 106.2% respectively, accounting for more than 40% of China's imports of similar products.

Behind the "let the rider take the clean restaurant" is a misalignment of concepts

Recently, a challenge called "100 yuan clean rice" has become popular on Douyin, where the blogger of the video will randomly find a delivery rider, pay him 100 yuan and ask the rider to take him to a cleaner shop nearby. The basis for this practice is that the delivery rider brother is on the front line of takeaway catering and knows the back kitchen of the store well, so he knows which store is cleaner. There is a conceptual misalignment here, professional and unprofessional people, the standard of measuring food safety will definitely not be the same. If we only use the safety standards of non-professionals as the standard, how can we talk about food safety?

Shinong industry and commerce, each in its own way, order is the basis for the good operation of the market. The supervision of this professional matter, the exclusive responsibility, should still be entrusted to the relevant departments of the profession to complete. After all, the issue of food safety cannot be overly relied upon by "civilian" oversight.

The State Administration for Market Regulation issued an announcement to strictly prohibit the production and sale of "special liquor"

On the 19th, the State Administration for Market Regulation issued an announcement on strictly prohibiting the production and sale of "special liquor", strictly prohibiting all kinds of production and operation entities from six aspects, including production, sales, catering, advertising, publicity, and printing, to engage in illegal acts of "special liquor".

The announcement makes it clear that the scope of "special liquor" is to falsely label or publicize specific names, symbols, landmark buildings, official activities and other information closely related to party and government organs and the military, and "special liquor" is counterfeit and shoddy liquor.

The announcement requires that the market supervision department strengthen inspections, seriously investigate and punish illegal acts in accordance with the law, and transfer suspected crimes to the public security organs. Advocate rational consumption of consumers, actively supervise from all walks of life, and promote the whole society to jointly resist "special liquor".

Source: Daily Food News

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