Hey, it's really hilarious! Ye Ke's "one-in-one" clothing brand has overturned! A brave blogger spent 3,886 oceans to buy a bunch of clothes called "celebrity style", and as a result, he put them on and took off a "middle-aged woman's grocery shopping outfit"! This is good, Ye Ke's "Kexue" dictionary is about to add a new entry -- "incomparably fragmented"! It seems that Huang Xiaoming has really found a girlfriend who is "full of drama" this time!
To say that this classmate Ye Ke is also a talent, the front foot just said that Mr. Wu Bai's song was "obscene", and the back foot's own clothes were complained about as "sparse". This is to carry forward the "Kexue"! Let's take a good look at the unique aesthetics of this "fashionista".
First of all, we have to give Ye Ke a round of applause. can make a knitwear of more than 900 yuan the same as a 9 yuan stall, this kind of "dimensionality reduction attack" ability is not something that ordinary people can have. The skirt that this blogger bought has a pleated degree of up to 40%, and I am afraid that it can be used as a "human fold machine" when I wear it. Ye Ke, Ye Ke, did you misunderstand something? What we are pursuing is "wrinkle cream", not "wrinkle skirt"!
Let's talk about the pink coat that made the blogger exclaim "straight to the palate". Ye Ke, do you have any special feelings for "fluttering moths"? Or do you think girls nowadays want to be Sailor Moon? But then again, this dress fits your style of "Kexue" - it's unique, and it's really stunning.
The most amazing thing is the "celebrity cardigan". Ye Ke, do you have any misunderstanding of the word "celebrity"? Celebrities don't mean "no arms"! That design is a "half-finished product". But don't be discouraged, maybe this is the next fashion trend – the "aesthetic of mutilation"?
Seriously, Ye Ke, you have time to care about other people's accents, and if other people's singing is "obscene or not", it is better to take care of the design and quality of your own store. Do you want to carry forward "Kexue" to the clothing industry? But then again, your clothing brand is quite a match for your personality – expensive and outrageous.
I have to say that Ye Ke's business acumen is still very powerful. The quality of the stalls and the prices of the luxury goods sold are really wonderful. However, this blogger's 3886 yuan is afraid that it will be wasted. Ye Ke, are you going to develop "Kexue" into a prominent science? From linguistics to clothing, you are going to create the "Keshi School"!
In the final analysis, Ye Ke's clothing brand overturned reflects the chaos of the entire Internet celebrity economy. Some Internet celebrities, relying on the fan economy and traffic, dare to launch various products with worrying quality. They seem to feel that as long as they are good-looking and speak interestingly, fans will pay unconditionally. This "IQ tax" harvesting model not only insults the IQ of consumers, but also destroys the entire market order.
On a deeper level, this phenomenon reflects the impetuous consumer culture of contemporary society. What many people pursue is not the quality and value of the product itself, but an ethereal "identity". If you buy a product endorsed by a celebrity, you seem to be able to have some kind of connection with your idol. This kind of consumer psychology is the breakthrough used by some Internet celebrities.
So the question is, as consumers, how do we deal with this "IQ tax"? First of all, we need to keep our eyes peeled and not be fooled by the bells and whistles of marketing methods. Secondly, we should consume rationally and make judgments based on our actual needs and the true value of our products. Finally, we need to speak up and say "no" to inferior products, as this blogger did.
In general, Ye Ke's clothing brand overturned incident has sounded the alarm for us. In this era of information explosion, we need to remain sober and rational even more. Don't be fooled by the superficial glamour, and don't be carried away by the so-called "celebrity effect". After all, real fashion and taste are not cultivated by spending money, but by personal aesthetics and taste.
So in the end, the editor would like to ask: If you are Ye Ke, how will you remedy this clothing brand rollover incident? Do you continue to play deaf and dumb, or do you sincerely apologize and improve the quality of your products? What do you think about this?