The 20th Cultural Fair
It will open on May 23
The main venue is located at the Shenzhen World Exhibition & Convention Center
There will be 52 other sub-venues
It is distributed in all districts of the city
Shenzhen Satellite TV & One Shenzhen client reporter learned
Some sub-venues have been opened
Luohu Art Exhibition Center sub-venue
Build a world stage of home art and culture
In the branch venue of Luohu Art Exhibition Center, the solo exhibition of visual art that is being exhibited has been warming up for the Cultural Expo since the beginning of May, and has successfully sold 3 works these days, so that the main designer is full of confidence in the income during the Cultural Fair.
Hu Weiwei, a new media artist in Shenzhen, said: "I think the fair is a particularly good opportunity and platform for us to showcase everyone's works or ideas, and I hope that this exhibition can have a higher income." ”
The "Oasis of Tomorrow" immersive art exhibition, which was also arranged in advance, attracted the attention of Riyaz, a sourcing guide from India, with its unique design concept and unique work style. "It's great to be able to come here often to buy things, and our designers are looking forward to the show," Riyaz said. ”
Wu Caiye, the manager of Bojing Life, revealed that as a branch venue of the Cultural Expo for many years, they are committed to linking the site of the Cultural Expo and the branch venue of the Art Exhibition well, so that customers can intuitively find the distribution center of art, and through the promotion of the Cultural Expo to overseas or domestic, they can better promote art to all over the world.
Nanshan Zhiheng Cultural Science and Technology Creative Park Branch
Explore new possibilities for industrial upgrading
As a new sub-venue of this year's Cultural Expo, Zhiheng Cultural and Technological Creative Park in Nanshan District has gathered the superior resources of digital culture and creative design, planned four theme exhibitions, and focused on presenting the innovation and development achievements of digital cultural enterprises.
(Source: Photo by Shenzhen Satellite TV reporter Gao Xu)
Gan Jianqiang, head of Zhiheng Cultural Technology Creative Park, said that he hoped to show the innovative development of the cultural industry through "exhibition + activities", and at the same time promote the transaction results of the cultural industry and the industrial exchanges and cooperation between Shenzhen and Hong Kong.
Nanshan Kexing Science and Technology Park sub-venue
The wave of "prosperity" of science and technology culture
Kexing Science Park is also the new branch venue of this year's Cultural Expo in Nanshan District. As one of the benchmark parks of Nanshan Science and Technology Park, the total number of cultural enterprises has reached 124, with a revenue of more than 100 billion yuan.
Chen Fobao, the brand leader of Kexing Science Park, told reporters that the branch venue of Kexing Science Park will hold a series of activities including a roundtable dialogue on digital creative industries, a joint cultural and creative market in Nantou Ancient City, a WUCG e-sports league, and an exhibition of scientific and technological achievements in Kexing Science Park, setting off a wave of integration of science and technology and culture.
In addition, the sub-venue will also be linked with Nantou Ancient Town, one of Shenzhen's cultural landmarks, to combine the ancient city culture and the landmark advantages of Kexing Technology to carry out themed activities such as creative community markets and promoting cultural consumption.
Bao'an F518 Creative Park branch venue
Digital empowerment stimulates the vitality of new consumption
The branch venue of Bao'an F518 Creative Park carried out a series of wonderful cultural activities around the four major topics of digital marketing technology, IP co-branding, global marketing and brand design, and explored the development model of cultural and creative enterprises.
Ni Miaoxuan, deputy general manager of Shenzhen Creative Investment Group Co., Ltd. and general manager of F518 Creative Park, introduced that focusing on the three sectors of digital marketing, creative design and fashion trends, we hope that through this branch event, we can stimulate the innovation vitality of new consumption with digital empowerment and boost the development of new quality productivity in the cultural industry.
Longgang Kangli City Cultural Industry Park sub-venue
"Culture + cross-border e-commerce"
In the new branch venues, Longgang Kangli City Cultural Industry Park and Longcheng CC Creative District, there are three major sections: digital creative cultural festival, curated digital innovation exhibition, and digital creative co-creation community.
Wang Hezhao, curator and creative director of Longcheng CC Creative District, said that as a curatorial digital creative exhibition, many brands from the Greater Bay Area, Shenzhen and all over the country will participate. "For example, local robot companies in Longgang, as well as enterprises in the Yangtze River Delta region, some cross-field and cross-professional brands will also come to the scene."
"Culture + cross-border e-commerce" is a major attraction of Kangli City Cultural Industry Park.
"We hope that through the operation model of big data digitalization, combined with cross-border e-commerce, we can bring our cultural products overseas and carry out brand going overseas." Deng Biao, industrial operation manager of Kangli City Cultural Industry Park, said.
Longgang Sanlian Jade Cultural Village Branch
"When Jade Meets Cultural Fair"
Sanlian Jade Cultural Village is the "Shenzhen Cultural Industry Base" and has been recognized as a sub-venue of the Shenzhen Cultural Expo for 16 consecutive years. The linkage industrial development model of "front shop and back factory" in this village has incubated a group of national technical experts, Pengcheng craftsmen, and arts and crafts masters.
During this year's Cultural Expo, Sanlian Crystal and Jade Cultural Village will hold a variety of activities such as high-end jade carving exhibitions, free jade carving experience activities and intangible cultural heritage creative markets, fully demonstrating the profoundness and unique charm of jade culture. At that time, a number of top anchors will conduct live sales through e-commerce platforms at the base to display and sell precious jade products to global audiences.
"Through real-time data analysis, the marketing team can quickly adjust their strategies, optimize the effect of product display, and further expand the influence and audience scope of the fair." Zheng Qingming, Secretary of the Party Branch of the Sanlian Jade Association, said.
Longhua Dalangqi Cultural and Creative Park sub-venue
"Animation creates the future"
With the theme of "Animation Creates the Future", the branch venue of Dalangqi Cultural and Creative Park in Longhua District of the Cultural Expo invited well-known IP copyright owners at home and abroad, domestic key publishing houses, and well-known cultural and creative brands to gather in Longhua to carry out a ten-day transaction and display in the provincial capital.
During the fair, the Creative Park will host a number of events to integrate multicultural experiences such as exhibitions and trades. Activities include the signing of animation industry projects, the signing of well-known writers such as Milk Dragon and Detective Mike Fox, themed comic exhibitions, book fairs, IP co-branded peripheral exhibitions, COS performances, etc.
In recent years, the original IP industry in Longhua District has continued to grow, gradually revealing the core value of content creation. It is reported that Longhua District will also show the innovative vitality and unlimited potential of cultural creativity through a variety of original IP products such as bosom friend cultural and creative, Fanwo culture, and Dexin children's entertainment.
Mission Hills Art Workshop sub-venue
The six major exhibitions set off a national tide
On May 18th, the 20th Mission Hills Art Workshop and Mission Hills National Tide Expo Month officially opened, and a series of cultural and creative activities in multiple sectors were officially introduced to the public, allowing the wind of the national tide to blow throughout May.
Chen Yadong, Deputy General Manager of Mission Hills Cultural and Educational Affairs, said that the fair will focus on cultural tourism, research and training, art trading, cultural activities, and micro-short dramas.
With the theme of "Glory of Chinese Craftsmen, Harmony of Art and Creativity", Mission Hills Art Workshop has been carrying out various cultural and creative activities since the May Day holiday, and many cultural and creative practitioners from Hong Kong and Macao have been exchanging views with their mainland counterparts and people through the National Tide Cultural and Creative Carnival Market.
Editor / Xu Zijun
Reporter / Gao Xu, Gu Weibo, Huang Tao, Guo Rui, Li Xiang, Li Haohong, Jin Chengyu
Typesetting / Xu Zijun
Reviewed by Jin Yangyi