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Massive Finance | The 3.15 party exposed the current situation of the enterprise: the trough meat company was fined tens of millions of yuan, listened to the price adjustment of flower wine and went to sea to save itself, and the marriage and love website was riddled with complaints

author:Poster News

Poster News reporter Wang Xiaoyin reports from Shanghai

On May 13, "The trough meat company exposed on March 15 was fined 12.87 million" appeared on the hot search. According to the official website of the Fuyang Municipal Market Supervision and Administration Bureau of Anhui Province, the three companies that were exposed by CCTV on the 3.15 evening to use inferior trough meat to produce plum vegetable button meat have been included in the list of serious violations and dishonesty, and the food production license has been revoked, and they have been fined 4.2 million yuan, 5.7344 million yuan, and 2.9376 million yuan respectively, totaling 12.872 million yuan.

In March this year, CCTV's 3.15 party exposed a number of cases of infringement of consumer rights and interests, such as trough meat, deep routines on marriage and love platforms, and suspected false propaganda of Tinghua Wine, which attracted attention. After two months, except for the trough meat enterprises that were fined more than 10 million yuan, what is the current situation of the other exposed enterprises?

Tinghua Wine: A fine of 1.8 million yuan, relying on "price adjustment" and "going to sea" to find a way out

At the party on March 15, Qinghai Spring's Tinghua Liquor was exposed for allegedly falsely advertising the therapeutic effects of alcohol. Subsequently, the China Securities Regulatory Commission decided to inspect ST Spring, and the Shanghai Stock Exchange issued a regulatory work letter. At the same time, Qinghai Spring's stock price also plummeted, and the bidding fell to a limit.

On May 9, Qinghai Spring issued a notice on the official website that Tinghua boutique packaging is only for export and Tinghua wine standard packaging price adjustment. According to the notice, the company decided to suspend the sales of Tinghua boutique packaging in the mainland, focus on ensuring export supply, and at the same time, in order to better control the market price, from now on, the settlement price of Tinghua wine standard packaging distributors will be raised from the original price to 3,989 yuan per bottle.

Massive Finance | The 3.15 party exposed the current situation of the enterprise: the trough meat company was fined tens of millions of yuan, listened to the price adjustment of flower wine and went to sea to save itself, and the marriage and love website was riddled with complaints
Massive Finance | The 3.15 party exposed the current situation of the enterprise: the trough meat company was fined tens of millions of yuan, listened to the price adjustment of flower wine and went to sea to save itself, and the marriage and love website was riddled with complaints

Source: Qinghai Spring official website

Qinghai Spring's move has aroused many netizens' questions, and it has been ridiculed as "the domestic pit can't go down and go to the pit foreigners", and its price adjustment behavior is also seen by the market as a measure to get out of the predicament. According to the financial report, Qinghai Spring has lost money for three consecutive years, after the company's shares have been implemented other risk warnings, and as of May 13, the stock price has fallen for 6 consecutive trading days. At present, Taobao, Douyin and other e-commerce platforms are still in a state of removal from the shelves.

Massive Finance | The 3.15 party exposed the current situation of the enterprise: the trough meat company was fined tens of millions of yuan, listened to the price adjustment of flower wine and went to sea to save itself, and the marriage and love website was riddled with complaints

Source: Tinghuajiu official website

On May 11, Qinghai Spring issued an announcement on the receipt of the "Administrative Penalty Decision" by the subsidiary. According to the announcement, Chengdu Tinghua Shengshi Trading Co., Ltd., a subsidiary of Qinghai Spring Medicinal Resources Technology Co., Ltd., in the process of selling Tinghua series liquor, used scientifically inconclusive views and unverified user evaluations of "Tinghua" liquor to mislead consumers in the process of selling Tinghua series liquor, which violated the first paragraph of Article 8 of the Anti-Unfair Competition Law of the People's Republic of China. have received honors and other false or misleading commercial promotions to deceive and mislead consumers". The party was ordered to immediately stop the illegal acts, and it was decided to impose a fine of 1.8 million yuan on the party.

Marriage and love platform: fined one million yuan, full of complaints

Fabricating virtual blind dates and using anxiety to harvest consumer ...... At the 3.15 party, the chaos of marriage and love platforms such as Century Jiayuan and Zhenai was exposed. Subsequently, Jiayuan and Zhenai issued apology statements one after another, saying that they had suspended all business activities of the stores involved and carried out self-inspections. At present, Zhenai and Jiayuan websites can be logged in and operated normally.

According to Tianyancha APP, on April 15, Shenzhen Zhenai Network Information Technology Co., Ltd. (Zhenai.com) was fined 1.7 million yuan by the Nanshan Supervision Bureau of the Shenzhen Municipal Administration for Market Regulation for unfair competition. The basis for punishment shows that Shenzhen Zhenai Network Information Technology Co., Ltd. violated the provisions of Article 8, Paragraph 1 of the Anti-Unfair Competition Law of the People's Republic of China: operators shall not make false or misleading commercial propaganda about the performance, function, quality, sales status, user evaluation, and honors of their goods, so as to deceive and mislead consumers.

According to Article 20 of the Anti-Unfair Competition Law of the People's Republic of China, where a business operator violates the provisions of Article 8 of this Law by making false or misleading commercial promotions of its goods, or helping other business operators to conduct false or misleading commercial promotions through organizing false transactions or other means, the supervision and inspection department shall order it to stop the illegal conduct and impose a fine of between 200,000 and 1,000,000 RMB; where the circumstances are serious, a fine of between 1,000,000 and 2,000,000 RMB is to be given, and the business license may be revoked.

On May 8, Guangzhou Tianhe Branch of Beijing Huaqianshu Information Technology Co., Ltd. (Century Jiayuan) was fined 1.5 million yuan by the Market Supervision and Administration Bureau of Tianhe District, Guangzhou on suspicion of false propaganda and violation of the Anti-Unfair Competition Law. The reason for the punishment shows that after the CCTV 3.15 party in 2024 was exposed, many marriage and love platforms such as Baihe.com and Century Jiayuan have "matchmakers" who use anxiety to harvest consumers. After verification, some of the video content exposed by the party was filmed in the offline store of "Baihe.com Century Jiayuan" operated by the party, and the people who appeared in the relevant video were also employees of the party.

Massive Finance | The 3.15 party exposed the current situation of the enterprise: the trough meat company was fined tens of millions of yuan, listened to the price adjustment of flower wine and went to sea to save itself, and the marriage and love website was riddled with complaints
Massive Finance | The 3.15 party exposed the current situation of the enterprise: the trough meat company was fined tens of millions of yuan, listened to the price adjustment of flower wine and went to sea to save itself, and the marriage and love website was riddled with complaints

Source: Tianyancha

In addition, the reporter also noticed that on the Tianyancha APP, Beijing Huaqianshu Information Technology Co., Ltd. and Shenzhen Zhenai Network Information Technology Co., Ltd. both showed that there were many recent legal proceedings, involving service contract disputes, portrait rights disputes, labor contract disputes, infringement of the right of information network transmission of works, unfair competition disputes, etc.

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