On May 10, the 2024 China Tea Brand Building Forum was successfully held in Shanghai. Mengding Mountain Tea in Mingshan District was invited to participate in the conference and accepted the award of "2024 Top 20 Regional Public Brands of Chinese Tea", and Mengding Mountain Tea achieved the 10th place in this year's selection of regional public brands of Chinese tea.
The "2024 China Tea Brand (Regional Public Brand, Enterprise Brand) TOP50" series of surveys was jointly initiated by China Economic Information Service and China Tea Circulation Association, and organized and implemented by the "China Tea Brand Value Evaluation Working Group" established by both parties. This series of surveys aims to implement the overall concept of "three teas", promote the high-quality development of the tea industry, and help build a brand power.
The survey and evaluation work adheres to the principle of "scientific, open, fair, recognized and public welfare", through the combination of voluntary declaration and active evaluation, according to the current brand evaluation standard system, fully combined with the actual market performance of the brand, scientific analysis and evaluation, and finally the survey results.
In recent years, Mingshan District has continued to vigorously implement the "Tea Industry Efficiency Improvement" project, and has made remarkable achievements in strengthening the safety of the base, promoting transformation and upgrading, and deepening the integration of tea tourism.
In the next step, Mingshan District will promote the green ecological transformation of the tea base in accordance with the overall requirements of "strengthening the Yacha industry and making the Yacha brand" put forward by the Municipal Party Committee and the Municipal Government, continuously extend the tea industry processing chain, and promote the "Mengding Mountain Tea" brand to a new level.
Scan the code to download the tea source Mingshan APP Reporter: Han Tao Editor: Han Tao Editor: Huang Hao Review: Li Xiaoyang