[Canalys Announces 2024 Q1 Global Mobile Phone Shipment Rankings]
Following IDC, Canalys, a market research agency, also released the 2024 Q1 global mobile phone shipment ranking, and the statistical data between the two is not very different.
- Samsung: 60 million units, 20% market share
- Apple: 48.7 million units, 16% market share
- Xiaomi (including POCO): 40.7 million units, 14% market share
- Transsion: 28.6 million units, 10% market share
- OPPO (including OnePlus): 25 million units, 8% market share
The fact that domestic mobile phone sales rank among the top five in the world reflects the strong competitiveness and market position of Chinese mobile phone manufacturers in the global market.
Chinese mobile phone manufacturers have made great strides in technological innovation in recent years, and continue to launch competitive mobile phone products. For example, technological innovations in cameras, battery life, screen displays, etc., have greatly improved the performance and user experience of domestic mobile phones.
Domestic mobile phones usually appear in the market at more competitive prices, attracting a large number of consumers. In some emerging markets and developing countries, users with higher price sensitivity are more receptive to Chinese mobile phones.
Chinese mobile phone manufacturers have diversified their global market by launching products in different markets that are tailored to the needs of local users. For example, in markets such as India and Southeast Asia, Chinese mobile phone brands have achieved good sales performance.