Musk's unexpected visit to China, Tesla's ultimate move is about to land?

Luo sir's words

2024-04-29 11:03Posted in Sichuan Workplace Creators

At noon yesterday, a Gulfstream G550 private jet with tail number N272BG and registered in the name of Falcon Landing, a company related to Tesla, landed at Beijing Capital Airport.

There is no doubt that this is Musk's private jet.

According to reports, at the invitation of the China Council for the Promotion of International Trade, Tesla CEO Elon Musk arrived in Beijing to exchange views on topics such as the next step of cooperation.

According to the report, Tesla's development in China can be called a successful example of Sino-US economic and trade cooperation, and China's super-large market will continue to be open to foreign-funded enterprises. Provide a better business environment and more favorable comprehensive support for foreign-funded enterprises, so that enterprises from all over the world can invest in China with peace of mind and peace of mind.

A person familiar with the matter quoted by Reuters said Musk's trip will seek to launch fully self-driving software in China and seek approval to transfer data collected in China abroad for training self-driving algorithms.

More dramatically, Musk is going to visit India, but Musk has postponed his visit to India, which is the most important domestic market at the moment and a potential investment destination for Tesla in the future.

Which is more important, Musk has already given the answer with practical actions.

Since entering the Chinese market a decade ago, Musk has sold more than 1.7 million Tesla vehicles domestically, and his Shanghai factory is the largest in the world.

Tesla's full self-driving program was launched four years ago, but due to various problems, Tesla has not launched full self-driving (FSD) in China.

Musk said on social media platform X this month that Tesla could soon offer FSD to Chinese customers, and rivals such as Xpeng are also looking to adopt similar software.

The purpose of Musk's visit to China this time is precisely to land fully autonomous driving in China.

This time, the field of competition for new energy vehicles will expand to autonomous driving.

Musk's trip coincides with the Beijing Auto Show, which opened last week and will end on May 4, with Tesla having no booth at the country's largest auto show.

The last time Tesla participated in China was in 2021, when car owners wearing "brake failure" stood on Tesla to defend their rights, which detonated the collective condemnation of Tesla by public opinion.

But then we all know what happened, and the owner was ordered to pay compensation and apologize to Tesla.

And this time, Musk's visit to China again is obviously prepared, which is also Tesla's ultimate move, full self-driving.

Tao Lin, Tesla's global vice president of public relations for Greater China, commented on the People's Daily social media on April 26 that autonomous driving is a key driver for the development of new energy vehicles and new quality productivity, and Tesla's end-to-end neural network technology, through deep learning of millions of driving data, uses artificial intelligence technology to influence vehicle control, with a higher performance ceiling, a more anthropomorphic driving style and a faster model convergence speed.

The article also said that autonomous driving technology will give rise to new business models and service models, such as shared robotaxi services.

Of course, Musk's ambitions don't stop there. Musk himself has repeatedly expressed his willingness to authorize Tesla's automatic assisted driving and FSD full self-driving capabilities to auto companies in need.

And this is more like what a certain car is doing.

Why is Tesla opening full self-driving in China today?

The odds are stacked against Tesla and may be a key factor. The first is the stock price, Tesla's stock price has fallen a lot compared with the peak this year, and more importantly, Tesla's own sales have also begun to weaken, with Tesla's model iteration too slow, and the production of pickup trucks has fallen into a bottleneck, these factors have caused Tesla to fall into a certain degree of predicament.

To address this, Musk said last week that Tesla would use its existing EV platform and production line to launch new, cheaper models and would offer a new "robo-taxi" with self-driving technology.

This is also the biggest charm of Musk himself, Musk is more willing to do something challenging than a stable Tesla.

This month, Tesla posted on X that he would launch a robo-taxi on August 8.

Whether it's FSD, a fully self-driving solution, or Musk's upcoming robo-taxi on August 8, this majestic man seems poised to disrupt an industry once again.

Going to Mars is Musk's ultimate dream, but until then, he still needs to do some preparatory work to earn money, and Tesla is an excellent example.

Will Musk be able to turn the tide this time?

Concerns about Tesla's growth prospects may in turn strengthen Musk's ability to turn the tide, as history has repeatedly shown that Musk's ability to handle challenging work is his forte.

Tesla's stock price has fallen by nearly a third this year, and Tesla's revenue fell in the first quarter of this year for the first time since 2020, and Tesla also said this month that it would cut 10% of its global workforce in response to declining sales and an intensifying price war in the Chinese market.

A little more than a week ago, Musk canceled a trip to India to meet with Modi, citing "very significant Tesla obligations."

And this time Musk's visit to China is likely to be a "very significant" event.

If Tesla can really launch a full self-driving solution in China, then it will undoubtedly be a relief for Musk and Tesla, which can greatly enhance Tesla's competitiveness.

Considering that Musk deliberately postponed the meeting with the Indian Prime Minister this time, it is likely that Musk will not return empty-handed during this visit to China.

Next, it may be the turn of a number of domestic new energy vehicle manufacturers who can't sleep.

For us, Musk's visit to China is a good way to express to the American business community our determination to continue to open up the foreign market, and for Musk, the landing of fully autonomous driving in China during this visit can also help Tesla turn the tide.

Overall, it's a win-win situation.

And now, Tesla is finally standing on the same starting line as other domestic new energy vehicles, and is no longer a "castrated version" of Tesla.

end.

Author: Luo sir, concerned about the economy, society and everything in our world, curious about the logic behind the development of things, optimistic pessimist.

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