In the ever-changing business environment, HRO (human resource outsourcing), an effective means to optimize resource allocation, reduce operating costs, and enhance core competitiveness, has gradually become a strategic choice for many enterprises. In this article, we will take you to a company that has successfully used HR outsourcing services to reveal how this company has overcome the dilemma and achieved business growth with the help of HR outsourcing.
W Company is an e-commerce business enterprise, covering several categories such as famous clothing, shoes and bags, beauty, mother and child, and home. Since its establishment, the company has achieved strong growth in the B2C field, and its market share has continued to remain at the forefront, and the company has also ranked among the forefront of the domestic e-commerce industry, and has been selected as one of the "Top 10 Fastest Growing Retailers in the World", "Top 100 Most Valuable Chinese Brands", "Fortune China 500" and other lists.
"Background"
In order to improve the user consumption experience and get close to consumers, W Company began to explore and develop offline business, responded to the policy call of the State Council, promoted the integrated layout of online and offline, and promoted integrated development. One can help the company sell some products and increase overall sales, and the other is that offline stores are close to consumers, increase brand exposure by directly reaching consumers through products, and can also create a good shopping scene offline to enhance the shopping experience of consumers, thereby helping brands attract traffic. Since 2019, the company has laid out hundreds of offline stores, and is still increasing investment.
But problems also arise, and even directly affect the continued expansion of the brand's offline business!
In the process of continuously expanding the offline layout, especially in different regions of the country, the recruitment and management capabilities of its own personnel cannot meet the needs of expanding the business scale, which also restricts the further expansion of the offline business. Offline business is different from online, and if there is a shortage of personnel, the operating loss caused by venue leasing and delayed store opening will be one more point, and the implementation of offline strategy will reach a critical moment.
In desperation, Company W found a human resources outsourcing service provider.
"Problem Analysis"
After accepting the entrustment of Company W, the human resources outsourcing service provider set up a special team as soon as possible to conduct a comprehensive investigation and analysis of Company W's employment needs and business scenarios. Knowing that the current recruitment problems of Company W are mainly concentrated in second- and third-tier cities, the main reasons for the in-depth analysis of the employment problems are as follows:
(1) The outflow of population from second- and third-tier cities is serious, and there are many employment opportunities in first-tier and new first-tier cities, attracting a large number of young laborers, making it difficult for second- and third-tier cities to find suitable personnel.
(2) Company W's recruitment channels and resources in second- and third-tier cities were limited, coupled with the high requirements of the recruitment positions, and it was unable to match suitable personnel for a while.
(3) Company W's offline business started late, and its brand impression in the minds of consumers in second- and third-tier cities was not impressive, which also increased the difficulty of personnel recruitment to a certain extent.
(4) Due to the inability to match all store employees in a timely manner, the training courses cannot be implemented at one time, and the scattered training makes the business level of store personnel uneven, which greatly affects the daily operation of the store and the retention rate of store personnel for a long time.
"Quick Attack, Accurate Match Needs"
After collecting the current employment problems of Company W and the deep-seated reasons behind them, the human resource outsourcing service provider also formulated the optimal solution.
First of all, with the help of its national channels and resource advantages, combined with the personnel portrait of Company W, it conducts intelligent screening in the talent pool, so as to help Company W find suitable talents at the fastest speed and realize accurate, fast and batch delivery of talents. With years of industry service experience, it has transported up to 87 people in a single day for W Company, and all deliveries were completed within one week, which has been widely praised by W Company.
Secondly, due to the affirmation of Jinyu.com's delivery ability, Company W also handed over the training of store personnel to it. Jinpoo has provided a series of training courses for W Company with an experienced team of lecturers, focusing on the daily management of stores, sales strategies, display design, service management and other training contents, which has greatly enhanced the on-the-job ability and management ability of store employees and the offline store service ability of W Company, and the turnover rate of store employees has also been greatly reduced.
Later, Company W opened up more cities and cooperation needs, and the human resources outsourcing service provider later successively sent talents to the five regions of South China, East China, North China, West China and Central China, which was highly recognized by the heads of the five regions of Company W, and contributed an important force to the offline business expansion of Company W.
The above is the story of Company W's successful business transformation with the help of human resource outsourcing, and it is also a typical case of human resource service outsourcing. Optimizing resource allocation, reducing operating costs, and quickly realizing staffing and management, HRO plays a vital role in rescuing emergencies at critical moments.
As a one-stop digital outsourcing service provider, Jinpoo provides business outsourcing, recruitment process outsourcing, job outsourcing, salary and welfare outsourcing and other services, always driven by customer needs, to meet the various employment needs of enterprises, and to help various industries reduce costs and increase efficiency with professional and fast recruitment delivery capabilities. and superimpose digital platform capabilities.
In the process of project management, in order to help enterprises better manage employees and reduce risks, Jinpoo applies the digital management system to the whole industry scenario, white-collar/blue-collar full-functional modules, and the whole life cycle of outsourced employees, including intelligent scheduling, leave management, salary management and other complex scenarios, with a professional management system and high-quality service system to ensure the realization of management goals.
In the process of service and empowerment, Jinpoo focuses on the compilation of standards for internal control and risk management of human resource service institutions, evaluates the operation of the project in combination with policy guidance, and formulates risk prevention and control plans according to the problem points to ensure the healthy development of the enterprise. There is also a professional legal team to escort the whole process to help enterprises focus on their core business and achieve win-win cooperation between the two parties.
In this issue, we have witnessed the remarkable results achieved by enterprises with the help of human resource outsourcing services, and with the help of the professional advantages of human resource outsourcing service providers in the field of human resource services, employers have effectively achieved breakthroughs in recruitment, training management and other links.