If it weren't for the fact that the foreign media had not announced the truth, many Chinese people would probably still be in the dark! A fact that is unacceptable to Western countries has been revealed, and China has now surpassed the United States in these key areas, such as 5G communications, the new energy vehicle industry, and so on.
The data speaks for itself, in the past few years, Apple's sales in the Chinese market have not been optimistic, and in the first six weeks of 2024, iPhone sales have fallen by 24% year-on-year! It is worth mentioning that because Apple concealed the decline in iPhone market demand in China, the investors behind it launched a class action lawsuit, and finally Apple paid $490 million in compensation to reach a settlement.
Personally, I think there are two reasons, first of all, Apple's own lack of innovation and lack of change, and the upgrade method of "squeezing toothpaste" in recent generations of iPhone models is tantamount to "cutting leeks", and many consumers are dissatisfied with this.
Second, after Huawei was sanctioned by the United States, the domestic market completely recognized the reality and no longer blindly sought "compradors", but began to continuously increase R&D investment and innovation to enhance its competitiveness. For example, Xiaomi will invest more than 20 billion yuan in R&D in 2023, and has formulated a five-year R&D investment plan of more than 100 billion yuan. Thanks to this, Xiaomi's mobile phones have ranked among the top three in global sales for 14 consecutive quarters, and the product line has fully covered the mid-to-high-end market, achieving a true benchmark against Apple.
With the united efforts of Chinese enterprises, the influence of domestic mobile phone brands in the world has ushered in a significant increase, and at the same time, this has also made Apple's competitive pressure in the mainland more and more intense. Take the recently finalized Xiaomi Civi 4 Pro as an example, it is almost one-sided in the mid-range market to crush the iPhone SE and iPhone mini.
According to the warm-up information officially released by Xiaomi, it can be seen that Xiaomi Civi 4Pro not only realized"Flagship configuration is fully decentralized", but also ushered in a "leapfrogging" upgrade in terms of imaging, such as Summlux Leica lens, master portrait and Xiaomi AISP, Al large model and other top configurations, everything, even surpassing Xiaomi's own flagship model 14 Ultra.
As of now, in the mid-range market, the Xiaomi Civi 4Pro's camera co-branding is also the first among all manufacturers, not to mention that it is also equipped with a Light Hunter 800 sensor, a large f/1.63 aperture, front and rear master images, and quad focal lengths, whether it is a selfie or a rear portrait, it can present excellent results.
In order to better adapt to Xiaomi's AISP algorithm, Xiaomi Civi 4 Pro debuted the Snapdragon 8s Gen3 processor for the first time in the world. Although this greatly increases the cost, the effect is immediate, not only ensuring the smooth running experience of the mobile phone, but also providing sufficient computing power support for image processing. Looking at the actual shooting samples, the Xiaomi Civi 4 Pro's image performance is really impressive. The amount of light is sufficient, the picture is clear and bright, and the portrait shooting is rich in detail and real texture. These are all thanks to the blessing of the beauty of Leica portraits and the precise tuning of Xiaomi's AISP algorithm.
On the other hand, the iPhone mobile phone, in terms of image, every upgrade is "thunder and rain", and there is almost no innovation over the years, but the price has always remained high. It is foreseeable that if Apple continues to "rot", it will not be long before its industry position will be overtaken or replaced. What do you think about this?
