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"Xiaokang" magazine and China Xiaokang Network interviewed Zhang Pengcheng, secretary of the Shiping County Party Committee

author:Charm stone screen

Shiping County has vigorously coordinated the development of urban and rural areas, invested "real money" to make up for weaknesses and strengths, and comprehensively launched the construction of Lumei Shiping.

At present, how can Shiping County strengthen the development goal of "small tofu and big industry"? How to keep an eye on the policy opportunities of the "double carbon" goal, and what measures are there on the road to achieve high-quality development?...... With a series of questions, reporters from "Xiaokang" magazine and China's Xiaokang Network interviewed Zhang Pengcheng, secretary of the Shiping County Party Committee.

"Xiaokang" magazine and China Xiaokang Network interviewed Zhang Pengcheng, secretary of the Shiping County Party Committee

▲Zhang Pengcheng, secretary of the Shiping County Party Committee

Industry and ecology are correct

China's well-off network: Can you talk about your thoughts on the development of the tofu industry? Next, how will Shiping continue to tell the "tofu story"?

Zhang Pengcheng: Clarify goals and grasp economic indicators. Focus on the annual soybean products industry output value target, preservation, digging increment. The first is to pay close attention to the production and sales of the existing 11 enterprises above the designated level, provide good services, and help enterprises coordinate and solve the difficult problems encountered in production and sales. The second is to focus on the four enterprises above the designated size that will be cultivated this year, and cooperate with departments such as statistics, development and reform, industry and information technology to help stabilize the production of enterprises, and strive to achieve the threshold of all of them to be included in the system. The third is to resolutely implement the relevant provincial and state policies such as "cost reduction and excellent environment", through the cultivation of existing enterprises in the park, bigger and stronger park platforms, project platforms, etc., to build a "business" carrier, and strive to introduce a number of large projects and good projects with strong industry leadership and high technology content.

Continue to work hard to promote all work to a new level. The first is to strengthen the docking with relevant departments of provinces, states and counties, check and fill in the gaps, improve the application materials, and strive to successfully declare the provincial-level characteristic parks and state-level industrial clusters. The second is to conscientiously implement the "Regulations on the Development of Shiping Bean Products Industry in Honghe Hani and Yi Autonomous Prefecture of Yunnan Province", continuously standardize production behavior, strictly implement the responsibility system for food safety production targets, improve the production environment, standardize the production behavior of workers, and improve the production capacity and quality of Shiping tofu. The third is to make good use of the two geographical trademarks, do a good job in the revision of the geographical trademarks after the extension, standardize the application of geographical trademarks, complete the production process and standards of Shiping stinky tofu, and guide enterprises to continuously develop Shiping tofu prefabricated dishes to improve the added value of products. The fourth is to promote the construction of Shiping Tofu Town, and strive to make Tofu Town a perennial venue for the China Soybean Products Processing Technology Innovation and Development Forum.

Excavate cultural characteristics and broaden product sales. The organic integration of "Shiping culture" and "Shiping tofu", fully tap the advantages of cultural tourism resources, infiltrate tourism elements in the planning, design and construction of tofu cultural industry park, pay attention to "cultural experience, food enjoyment", and create an industrial gathering area integrating production and manufacturing, skill inheritance, soybean product trading, cultural experience, publicity and marketing, etc., and promote the optimization and upgrading of the tofu industry. We will continue to organize and implement the project of "Drifting across the Sea" of Shiping bean products, actively expand overseas markets while deeply cultivating the domestic market, establish a brand operation company, and tell the "tofu story" well, so that more people like Shiping tofu and recognize Shiping tofu.

China's Xiaokang Net: Can you share your views on the protection and governance of Yilong Lake?

Zhang Pengcheng: We have always regarded the protection and governance of Yilong Lake as a major political responsibility and a major livelihood project, continuously enhanced the consciousness and initiative to promote the construction of ecological civilization, convened more than 30 meetings of the Standing Committee of the County Party Committee, the Standing Committee of the County Government, and the special meeting on protection and governance, arranged and deployed the key work, major plans and major plans for the protection and governance of Yilong Lake, formulated the Three-Year Action Plan for "Three Governance and One Improvement" of Yilong Lake (2023-2025), and focused on promoting the "Lake Revolution" of Yilong Lake The implementation of various tasks in the battle has been effective. At present, there are 51 projects in the 14th Five-Year Plan for the protection and management of Yilong Lake, the "One Lake, One Policy" and the "Three Governance and One Improvement" action plan.

We successfully held the Yilong Lake Marathon, which attracted more than 5,000 runners from 18 countries to participate enthusiastically, and took a new step to gather popularity, boost confidence, grasp ecology, promote cultural tourism, and bring the industry to the event. The "Fraternity Red River, Green and Beautiful Hometown" and "Protect Mother Lake" online fundraising activities were launched, raising more than 2.17 million yuan, and the pattern of co-construction, co-governance and sharing has gradually taken shape.

"Xiaokang" • China's well-off network: On July 1, Shiping County successfully held the first ceremony of Pingyi carbon tickets, and simultaneously held the opening ceremony of the online trading platform and WeChat mini-program of Pingyi carbon tickets. In the next step, Shiping County will start the development of forestry carbon sink CCER and the application scenario of carbon sink + cultural tourism in the county. Can you tell us about the progress made in this area?

Zhang Pengcheng: Following the successful holding of the first ceremony of the Pingyi carbon ticket in Shiping County, Shiping County relies on rich forest resources, keeps an eye on the policy opportunities of the "double carbon" goal, systematically plans, pilots first, and promotes the area with points, and actively tries to explore the development path of forestry carbon sinks, and further expands the value realization mechanism of forest ecological products. Actively negotiate with Zhongfu Strait (Fujian) Survey and Design Co., Ltd., the two sides will cooperate on the development of the national certified voluntary emission reduction (CCER) project in Shiping County, Yunnan Province, and the project declaration will be included in the period of 20 years, and the proportion of the two parties will be determined according to the average selling price of CCER within 15 days from the date of issuance of the emission reduction record. At the same time, we will solidly promote the provincial forestry carbon sink pilot construction project in Shiping County, and compile the Implementation Plan for the Forestry Carbon Sequestration Pilot Construction Project in Shiping County, Yunnan Province (2024-2026), explore the consolidation and improvement of forestry carbon sink business models and key technologies, and enhance regional carbon sink capacity.

On the basis of consolidating and improving the county's forestry carbon sink capacity, Shiping County is guided by promoting energy conservation, carbon reduction and carbon neutrality in the public domain, and supported by the forestry carbon sink in the county, to promote the county's government agencies, enterprises and institutions, social organizations, and the public to widely participate in carbon neutrality in the public domain. Drawing on the national certified voluntary emission reduction project, the forestry "Pingyi Carbon Ticket" was innovatively launched as an exploration supplement to forestry carbon sinks, and was applied in multiple scenarios. Among them, the application of carbon ticket + cultural tourism will introduce carbon management into tourism destination management, establish a new framework for carbon management of tourism destinations, optimize the operation of eight types of cultural and tourism industries: tourism transportation, tourism catering, tourism accommodation, tourism shopping, tourism entertainment, tourism comprehensive services, culture-related fields, and content creation and production, estimate various direct or indirect carbon emissions generated by tourism products in the entire production process, and offset the carbon generated in the tourism process by reducing carbon emissions, increasing carbon sinks or purchasing the same number of carbon tickets. carbon footprint". At the same time, cultural and tourism enterprises are encouraged to build green and low-carbon tourism routes and products that are deeply integrated with forestry carbon sinks, so as to realize the coordinated development of the tourism industry and the ecological environment.

A multi-pronged approach paves the way to prosperity

"Xiaokang" • China's well-off network: Shiping County has effectively coordinated urban and rural development, invested "real money" to make up for weaknesses and strengths, solidly consolidated poverty alleviation, promoted rural revitalization, and comprehensively launched the construction of Lumei Shiping. In the practice of rural revitalization, which area of Shiping is typical, and what advanced experience can be shared?

Zhang Pengcheng: In the practice of rural revitalization, Niujie Town in Shiping County is typical. In recent years, Niujie Town, Shiping County, has put the consolidation and expansion of the achievements of poverty alleviation in a prominent position, paid close attention to the "bull's nose" of increasing the income of the people lifted out of poverty, continuously broadened the channels for increasing the income of the people lifted out of poverty, effectively increased the income of the people lifted out of poverty, gradually narrowed the income gap between urban and rural areas, and promoted the consolidation of the achievements of poverty alleviation to a new level and the opening of a new situation for rural revitalization.

Based on reality, Niujie Town continues to consolidate and expand the achievements of poverty alleviation, promote rural revitalization, and promote the increase of people's income. Vigorously develop ecological agriculture, introduce leading enterprises in the industry, link the interests of 13 economic associations in Niujie Town with Yunnan Shiping County Grain Purchase and Sales Co., Ltd. and Yunnan Shiping Jiatai Yi Vegetable Food Co., Ltd., and adopt the cooperation model of "leading enterprises + cooperatives + farmers" to actively develop order agriculture, drive local farmers to plant green vegetables, and make Niujie "get rich" wider.

Develop the characteristic industry of "one village, one product" according to local conditions, introduce enterprises such as Yuntai Agricultural Technology Co., Ltd., drive farmers to plant pepper varieties such as Erjingtiao and Zhekong Spicy, and provide technical support by the enterprise, and sign a guaranteed recovery agreement with farmers, so that villagers can invest without worry, technology and sales, and build a modern agriculture with high quality and efficiency, enriching the people and increasing income. We will continue to develop characteristic crops such as peppers, small iron heads, and zucchini, adhere to the leadership of party building to strengthen the industry, form a "village collective + enterprise + farmer" model, and realize a new industrial development pattern of large-scale planting and "doorstep" acquisition. The entry of the Tara Pepper Processing Plant and the Jiayi Pepper Processing Factory has added security to the people's income.

Recently, Shiping County has vigorously developed the four major industries of vegetables, animal husbandry, fruits, and biopharmaceuticals, and the animal husbandry is mainly based on pig breeding, supplemented by herbivorous animal husbandry such as cattle and sheep, and actively cultivates and expands local characteristic varieties such as Shiping green sheep and Shiping bayberry, so as to create geographical indication products and shape local brand image. Can you take bayberry as an example to talk about the high-quality development of Shiping?

Zhang Pengcheng: Relying on the successful establishment of "China's high-quality and early-maturing bayberry base county" and the advantages of the bayberry industry, Shiping County has grasped the development of the bayberry industry chain, and promoted the transformation from grasping products to grasping industries, from grasping industries to grasping production, and from grasping production to grasping chains in accordance with the requirements of industrialization, scale, standardization and branding, so as to improve the added value of bayberry, make every effort to build the "Shiping bayberry" brand, and promote the high-quality development of bayberry.

The first is to scientifically formulate a green industry development plan for bayberry. Shiping County has formulated the "Implementation Plan for the Green and Organic Development of Bayberry in the 14th Five-Year Plan of the Yilong Lake Basin" to effectively promote the green development of the bayberry industry.

The second is to continuously strengthen the bayberry industry around brand creation. We should pay close attention to the three-year action of "grasping organic, creating a brand, and cultivating a leader", and strive to build the Shiping bayberry brand. Focus on the three articles of "variety, quality and brand", grasp the creation of a demonstration county of "one county and one industry" in the bayberry industry, optimize the industrial layout of "one township, one industry, one village and one product", and form a regional plate with scale effect and brand effect.

The third is to focus on promoting the sound development of the agricultural industry chain and strengthening the main body of the market. Starting from supplementing the chain, strengthening the chain and extending the chain to promote the healthy development of agriculture-related enterprises, we should grasp the support of local high-quality enterprises on the one hand, and the introduction of foreign enterprises on the other. Pay close attention to land security and infrastructure support, etc., to attract powerful foreign agriculture-related enterprises to settle in. In view of the front, middle and back-end characteristics of Shiping bayberry industry, we focus on planting development, bayberry green packaging, bayberry processing, etc. Support and serve enterprises to vigorously develop new products and new processes, improve the level of agricultural product processing, and extend the industry to high value-added fields.

Source: Xiaokang magazine, early November 2023

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