With the development of the times, people's tastes are becoming more and more diverse, and the demand for snacks is also increasing. With its unique taste, hot and sour noodles are deeply loved by consumers.
According to the "Global and Chinese Hot and Sour Noodles Market Status and Future Development Trend 2022-2028" released by Guangzhou Huanyang Market Consulting, the sales of the global hot and sour noodles market reached 148963 million yuan in 2021 and is expected to reach 399548 million yuan in 2028, with a compound annual growth rate of 14.06% (2022-2028).
As the leading chain brand in the hot and sour noodle industry, Yimen Baijia has been highly respected for many years. So, what are the advantages of the Yimen Baijia brand that can emerge in the fiercely competitive hot and sour noodle industry?
For 30 years, we have always used high-quality ingredients
In 1989, Yimen Baijia was born in Baijia Town, West Sichuan, and was originally a small shop in Chengdu Hongpailou. After several generations of hard work, today, the number of Yimen Bai family stores has exceeded 500. For more than 30 years, Yimen Baijia hot and sour noodles have been widely popular. Behind its popularity, it is inseparable from Yimen Baijia's insistence on traditional milling technology and unique formulas. The brand has always insisted on using sweet potatoes produced in the red sandy land of Sichuan and the high mountains of the Qingjiang River Basin of Hubei National First-class Ecological Nature Reserve as the main raw materials, as well as high-quality Sichuan red pepper and Sichuan pepper as auxiliary materials.
A clever collision of century-old craftsmanship and modern craftsmanship
Each serving of hot and sour noodles is a product made by the masters of the Yimen Bai family by combining more than 500 years of traditional production technology with specially developed modern refining process innovation. The masters make fresh sweet potato flour into wet powder through on-site milling, kneading, and patting, and every force, temperature, and time is controlled just right. Each bowl of hot and sour noodles is numb, spicy, fresh, fragrant, smooth, colorful, and flavorful, and the soup is red and bright, and the aftertaste is endless.
The central kitchen is managed in a unified manner, and the 15-second meal creates a new benchmark in the industry
In order to ensure the unity of product flavor, Yimen Baijia adopts a central kitchen to manage raw material procurement, food processing and production process in a unified manner. This innovative measure not only simplifies the operation process of the store, but also ensures the quality and taste of each bowl of hot and sour noodles. As a result, the store does not need a dedicated chef and can deliver food in 15 seconds. This high-speed and convenient service model has also won the love and recognition of the majority of consumers.
The central kitchen of the Yimen Hakuya uses modern equipment and strict hygiene standards. From the selection of ingredients to production, from the selection of ingredients to cooking, every link is strictly controlled. This persistent pursuit of quality is not only the respect for consumers, but also the inheritance and development of traditional craftsmanship.
One-stop agency operation support makes the takeaway business of franchisees more worry-free
In addition, Yimen Baijia also provides franchisees with professional online one-stop agency operations, so that franchisees do not need to worry about the affairs of the takeaway platform. Yimen Baijia's professional agency operation team has rich experience and resources, and can formulate personalized marketing strategies for different platforms and user groups to improve the exposure rate of the store. At the same time, through reasonable menu pairing and promotional activities, it can also effectively increase sales and increase the profits of franchisees.
The offline operation team will help you throughout the process and tailor a business plan
Of course, in addition to professional online one-stop support, Yimen Baijia's offline operation team also provides full assistance and support. From site selection, store decoration, preparation to operation management, the whole process is tracked and guided. Whether you are a novice in the business world for the first time or an entrepreneur with some experience, Yimen Baijia can provide tailor-made solutions for franchisees.
Successfully replicate the Yimen Baijia model to help franchisees develop rapidly
With the brand's professional online support + offline support, more than 95% of Yimen Baijia's 500+ franchise stores have achieved profitability. This not only proves the success of the business model and operation strategy of Yimen Baijia, but also provides strong confidence support for entrepreneurs.
Yimen Baijia not only provides one-stop support for entrepreneurs, but also empowers every entrepreneur with the brand's successful experience. By replicating the successful model of Yimen Baijia, entrepreneurs can quickly integrate into the market and improve their competitiveness. At the same time, Yimen Baijia also provides entrepreneurs with a wealth of marketing strategies and brand promotion support to help entrepreneurs quickly occupy market share.
The success of Yimen Baijia hot and sour noodles is not accidental, but stems from the adherence to quality and sincerity to consumers. In the future development, Yimen Baijia will continue to uphold its original intention and bring more delicious and healthy hot and sour noodle products to consumers. At the same time, Yimen Baijia will continue to explore and innovate to provide more professional and high-quality support and services for franchisees, and jointly create a better future.