When partying together, hiking together, this sells juice packaging design
author:Liangtian design
JUICE Served Here has created a cult following by applying unconventional thinking to the JUICE category.
Founded in 2012 by Alex Matthews, JUICE Served Here is a premium beverage company that sells cold-pressed juices, tonics, smoothies, and beverages. Sold through a network of 13 juice bars, online home delivery, and 8,500 distribution points, including Whole Foods, Sprouts, The Coffee Bean & Tea Leaf, and Noahs Bagel, among others.
JUICE Served Here was created by Alex Matthews with the support of Sandy Yang and Jason Bleick with a vision to create a clean, simple brand that would make products shine.
In developing the brand, we aimed to establish JSH as a visual leader through superior quality products, well-designed interiors, and a clear narrative around wellness. To that end, we've positioned JSH as a brand where you can meet and hike together. We injected a more fun, less didactic vibe with a clear and modern tone, message, and visual identity.
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