Today let's talk about DSLR cameras from many years ago and see the price of full-frame cameras more than a decade ago. The first is the Nikon D700 full-frame SLR released in 2008, and the price of the body that year was 15,000.
Do you know the performance of the D700?12 million pixels, 1kg weight, no body stabilization, 5fps continuous shooting.
Of course, it doesn't make much sense to mention performance, so many years of performance must be improved, we don't consider performance only than price, 08-09 15,000 yuan purchasing power what level?
In 2005, Canon released the 5D generation of full-frame SLR, which was the only full-frame SLR camera (with one lens) within 30,000 yuan on the market that year, and the price of the 5D+24-105 lens was still more than 20,000 yuan until 2007. How much is 20,000 purchasing power in 2007 today?
I remember that in 05, Nikon did not have a full-frame SLR, only APS-C SLR, which seems to be called D2X, even if it is APS-C SLR, it will cost 30,000 or 40,000, and now you dare to sell 30,000 or 40,000 for APS-C micro-singles?
Nikon only launched the full-frame SLR D3 in 2007, and then the D700 and D3X, the D3 and D3X both sold for 350,000 yuan, and the D700 was close to 20,000 yuan.
The Canon full-frame SLR 5D2 of the same generation as the D700 is also close to 20,000 yuan, and the price of the body does not include a lens.
Then in 2012, almost 12 years ago, Nikon's entry-level full-frame SLR D600 was released, and it also sold more than 13,500.
The D600 is an entry-level full-frame SLR, corresponding to the current Nikon Z5, Canon EOS RP, Canon 6D2, and Panasonic S5. At present, the price of entry-level full-frame mirrorless mirrors does not exceed 10,000 yuan, and the Z5+2450 lens was sold for 8299-8499 during the previous Double Eleven, and the price of the body is not higher than 8000, S5, RP is similar, and it does not exceed 10,000 yuan.
11 years ago, the price of entry-level full-frame was 13,000+, and now the price of entry-level full-frame is seven or eight thousand, are you thinking about how much the purchasing power of 13,000 yuan 11 years ago is now?
But why do many people think that cameras are getting more and more expensive?
First of all, the lens, Canon's cheapest full-frame lens 50 1.8 small spittoon sold for more than 600 yuan, and now Canon's RF50 1.8 sells for more than 1000, Nikon's cheapest 50 1.8D human optical essence sells for 600 yuan, and now Nikon's Z-mount lenses are all above 1200. Of course, many people will say that today's lenses are better than back then, and they should be expensive, but today's manufacturers can also launch lenses with very average image quality and sell them cheaper, so why not do it?
Then there is the body, although the D600 camera and the subsequent D610 camera are sold for more than 10,000 yuan, but with the passage of time, the D610 is sold for more than 5000 yuan at the cheapest, which is cheaper than all the entry-level full-frame now, and when the D610 is discontinued, there will be no new full-frame 5000 yuan, which makes many people feel that the price of the camera is rising.
At that time, the entry-level APS-C format SLR and mirrorless had 3000 yuan and 4000 yuan, such as Canon 200D, EOS M100, Nikon D3000 series, Sony A5000, A5100, A6000, but these cameras were discontinued, and now the entry-level APS-C format market is almost less than 4500 yuan for a set, which will also make many people feel that the price of the camera is rising.
Some full-frame cameras currently in production were sold cheaper in the first two years, and the price has risen again in the past two years, which has also led many people to feel that the cameras are becoming more and more expensive. For example, the Nikon Z5 was 7299 when it was cheapest, and now it costs 8000+, and the Canon EOS RP was less than 7000 yuan when it was the cheapest, and now there is no such a good price.
Looking to the future, the strategy of camera manufacturers is to improve performance + sell more expensive, which is a kind of consumption upgrade. The new camera has added a lot of new features, but consumers don't necessarily use these features, and it makes sense to sell more expensive with stronger performance, but isn't it a waste of money for consumers to not use it?