Which Volkswagen cars will sell well in China in 2023? Unexpectedly, 7 of the top 10 models are sedans

2023 has passed, and in the auto market, Volkswagen has sold a total of 3.236 million new cars in China, and it is still in a proper position as the "boss" of the automotive industry.

Among them, FAW-Volkswagen's terminal sales in 2023 will be 1,910,205 units (including Audi imported cars), a year-on-year increase of 4.8%. Volkswagen brand terminal sales were 1,050,017 units, up 0.9% year-on-year, and achieved growth for the second consecutive year.

SAIC Volkswagen sold a total of 1.215 million new vehicles and 1,168,688 Volkswagen brand sales in 2023, of which the cumulative sales of new energy vehicles exceeded 130,000 units, a year-on-year increase of 32%. It can be said that whether it is FAW-Volkswagen or SAIC Volkswagen, the overall sales performance is still very bright, and this also reflects from the side that the Chinese people love Volkswagen cars very much.

At this point, many people may ask, since Volkswagen will sell so well in the Chinese market in 2023, what models will it sell well? With this topic, today I will give you a brief inventory of the models that Volkswagen will sell well in China in 2023.

1st place, Lavida

Manufacturer: SAIC Volkswagen

2023 retail sales: 345879 units

As a "national god car" that has sold more than 5.5 million units in China, SAIC Volkswagen Lavida has once again become Volkswagen's best-selling model in China in 2023 with reliable product quality and excellent practicality. Some people may be puzzled why in 2023, there will still be nearly 350,000 car owners who choose Lavida.

In our opinion, in addition to its own excellent product strength, the good reputation of car owners, and the minimum price of the terminal can be more than 70,000 yuan, which is the biggest reason why the Lavida car series can be "prosperous". After all, with a budget of 100,000 yuan to buy a car, many people still value reliability, a certain amount of face and practicality, and SAIC Volkswagen Lavida has it, so it is normal to sell it like this.

Second place, Suteng

Manufacturer: FAW-Volkswagen

2023 retail sales: 285051 units

Although Sutar's positioning is higher than that of Lavida, in the sales answer sheet in 2023, it still "lost" to Lavida with 285051 new car sales, ranking second among Volkswagen's best-selling models in 2023. Of course, it is not bad that Sutar can sell 285,000 new cars, after all, the average selling price of Sutar is higher than that of Lavida, so it may be more profitable per car.

As far as the product itself is concerned, this generation of Sutar is a decent model. There is nothing wrong with the exterior, typical German taste, and the interior is also the latest family-style design. In addition, the rear space is quite large, and the power is available in three forms: 1.2T, 1.4T, and 1.5T, so once the terminal can be discounted by more than 3 or 40,000, then the sales volume will obviously not worry. And as expected, in 2023, Suteng will sell 285,000 new cars, and FAW-Volkswagen's "sales responsibility" is proper.

Third place, Passat

Manufacturer: SAIC Volkswagen

2023 retail sales: 190974 units

Put the word "Passat" in the past, it was definitely a symbol of status, status and wealth, after all, in 2000, the people who could drive the Passat were either very rich or officials, and it was from that time that many teenagers had their first impression of the Passat in their hearts. Today, why is the Passat still selling more than 190,000 new cars in 2023? In my opinion, there is only one reason, and that is that this car is indeed medium-used.

Just imagine, the Passat model that can be bought for a minimum of 145,000 yuan can not only bring you the aura of the 200,000 model in appearance, but also difficult to find opponents in the same class of models in terms of practicality.

Therefore, since it is possible to buy the old joint venture mid-size car Passat for less money, why don't consumers buy it? It is no wonder that even at the moment when new energy vehicles are "in full swing", the Passat can still sell more than 190,000 new cars, because it is indeed very balanced, isn't it?

Fourth place, Magotan

Manufacturer: FAW-Volkswagen

Retail sales in 2023: 189,370 units

In the same way, Magotan, which ranks fourth on Volkswagen's list of best-selling models in 2023, can sell more than 189,300 new cars, which is the same as the Passat's "situation". First, the appearance of Magotan is also atmospheric, which looks like a business-friendly and IKEA feeling, which makes many people who value the meanness when buying a car are willing to buy this model of Magotan .

The second is that this generation of Magotan has been on the market for a long time, so the terminal discount can also start at 30,000 or 40,000 yuan, which will make many users feel that it will be very cost-effective to buy Magotan this car now. After all, from the point of view of appearance alone, the personal feeling of the Magotan on sale is indeed more stable than the Passat, so since you can buy a Magotan for more than 100,000 dollars, why don't the people buy it? You know, this is the purest German B-class sedan in the minds of many people, so its sales are only a little worse than the Passat, and I think it is also very realistic.

Fifth place, Tiguan L

Manufacturer: SAIC Volkswagen

2023 retail sales: 161,450 units

I don't know if you have found it, Volkswagen's sedans sell much better than SUVs, like the previous 4 models, in fact, they are all sedans, which can also be seen that Chinese people still prefer sedans when buying German cars. And the fifth place of Volkswagen's best-selling models in China in 2023 will belong to the SAIC Volkswagen Tiguan L series. The car sold a total of 161,450 new cars in 2023, and it was also Volkswagen's best-selling SUV in China last year.

The reason why the Tiguan L can rank among the top five best-selling models of Volkswagen in China is not only its good appearance, practical space, and excellent driving quality, but also related to the large discounts that the new car has in the terminal. You know, the current Tiguan L has a discount of 40,000 at the beginning, and after calculating, it is equivalent to saying that you can buy a Tiguan L model at least 160,000 yuan, how dare you think about it before?

It is precisely because the Tiguan L, which is positioned as a mid-size SUV, is already selling at the price of a compact SUV that it has jumped to fifth place in Volkswagen's internal ranking. In short, the hundreds of thousands of Tiguan L are still worth buying, and this is the most direct reason why more than 161,000 people are willing to choose and buy it in 2023.

Finally, in addition to the above five top-ranked models, Volkswagen's 6-10 best-selling models in China are Bora (145905 units), Tanyue (125977 units), Lingdu (101553 units), Tuyue (99,628 units) and ID.3 (75,731 units). Among them, FAW-Volkswagen accounted for 2 models, while SAIC Volkswagen won 3 seats, and one model is still a new energy vehicle, which is slightly better overall.

Through the overall sales ranking, we can see that whether it is SAIC Volkswagen or FAW-Volkswagen, its sales data in China in 2023 is remarkable. And this once again confirms a truth, that is, the weight of Volkswagen in the minds of the Chinese people is still very high, otherwise, how do you say that the sales of these models come from? (Text/Youshi Auto Dazhuo)

Note: The picture comes from the Internet, the rights belong to the original author, thank you together! This article only represents the author's personal views and does not represent the position of Youshi Auto.