Recently, the National Press and Publication Administration issued the Measures for the Administration of Online Games (Draft for Solicitation of Comments) to solicit public opinions. This draft aims to strengthen the standardized management of the industry and promote high-quality and sustainable development. It clearly states that online games must not set up inducing rewards such as daily login, first recharge, and continuous recharge, as well as strict control of the time period and duration of minors' use of online games.
However, the introduction of this policy quickly aroused widespread concern in the society. Many people, especially parents, are very supportive of this initiative, believing that it helps to protect consumers, especially minors, from excessive gaming and irrational consumption.
However, there are also opposing voices, and some people, especially some game companies, are very concerned that this policy regulation may restrict the innovation and development of the game industry.
In this regard, Nian Han took a look at the comments of netizens, basically some old gamers, here I will simply pick a few comments with more likes.
For example, the following netizen from Chongqing cried: "Catherine: Do I finally have a fake?"
And this netizen from Anhui joked: "Penguin's epic weakening." ”
And this netizen from Liaoning asked curiously: "I want to ask the Glory of Kings whether the kind of nobility that does not charge money is considered an inducement to recharge?"
The following netizen from Anhui added: "It is recommended to add a clause, game props cannot be obtained in the form of a lottery." ”
Regarding the introduction of this policy, Nian Han believes that this is a necessary adjustment to the current online game market.
Because only by restricting induced rewards can game companies effectively curb the behavior of game companies to use consumer psychology to promote profitability, especially to protect underage players from improper commercial influence.
However, this is not a one-size-fits-all approach, but rather encourages game companies to work more on content and innovation, rather than relying on induced consumption patterns.
It is worth mentioning that this policy reflects a deep reflection on the current online game industry, especially on how to balance commercial interests with consumer rights and interests and the protection of minors.
In the context of the rapid development of digital entertainment, how to ensure the healthy and sustainable development of the game industry while protecting the interests of players, especially minors, is an important topic worth exploring.
So how the future development of the online game industry will go is indeed a big unknown. However, there are still many questions ahead, such as how should we view the relationship between commercialization and innovation in online games, and how can we ensure that the game industry continues to innovate and develop while complying with laws and regulations?
However, the most important thing is how to protect the rights and interests of consumers, especially minors, while allowing the game industry to develop on a healthy track?