In September 2023, Tianjin Flying Pigeon Brand Culture Center will open its doors to display the brand heritage story of Flying Pigeon and the memory of Tianjin's industrial civilization. The special DIY assembly area and cycling experience area in the museum also attracted many visitors to check in.
Born in 1950, Feige Bicycle is a national brand of bicycles designed and produced by Continental. In 2006, Flying Pigeon Bicycle was recognized as a "China Time-honored Brand" brand by the Ministry of Commerce.
In recent years, based on the advantages of time-honored brands, Feige Bicycle has cooperated with Tianjin University to build the "Tianfei Cycling Product Innovation Design and Research Center", focusing on the innovative design of cycling products, human-vehicle interaction experience, etc., to carry out research and explore the direction of bicycle intelligence. In addition, Flying Pigeon also rejuvenated the old brand by participating in industry exhibitions, holding healthy cycling fan festivals, and launching the "Flying Fast Purchase" personalized purchase model. Up to now, the Flying Pigeon brand has a total of more than 270 products, 345 online stores on the whole network, and the sales volume has exceeded 3.8 million units since the beginning of this year.
At one of the factories of Flying Pigeon Bicycles, workers assemble bicycles in the workshop (photo taken on December 13). Photo by Xinhua News Agency reporter Zhao Zishuo
Visitors learn about the "National Gift" series of bicycles in the Tianjin Flying Pigeon Brand Cultural Center (taken on December 13). Photo by Xinhua News Agency reporter Zhao Zishuo
This is a bicycle product with cloisonné style taken in Tianjin Feige Brand Cultural Center on December 13. Photo by Xinhua News Agency reporter Zhao Zishuo
A visitor visits the Tianjin Flying Pigeon Brand Cultural Center (photo taken on December 13). Photo by Xinhua News Agency reporter Zhao Zishuo
At one of the factories of Flying Pigeon Bicycles, workers sort out bicycle parts in the workshop (photo taken on December 13). Photo by Xinhua News Agency reporter Zhao Zishuo
In one of the factories of Flying Pigeon Bicycles, workers stack assembled e-bikes in the workshop (photo taken on December 13). Photo by Xinhua News Agency reporter Zhao Zishuo
Visitors experience the flying pigeon bicycle in the Tianjin Flying Pigeon Brand Cultural Center (taken on December 13). Photo by Xinhua News Agency reporter Zhao Zishuo
At one of the factories of Flying Pigeon Bicycles, workers assemble bicycles in the workshop (photo taken on December 13). Photo by Xinhua News Agency reporter Zhao Zishuo
Visitors learn about the parts of bicycles in the DIY assembly area in the Tianjin Flying Pigeon Brand Cultural Center (photo taken on December 13). Photo by Xinhua News Agency reporter Zhao Zishuo
Visitors visit the bicycles on display at the Flying Pigeon booth at the 21st North China International Bicycle and Electric Vehicle Exhibition (photo taken on March 30). Photo by Xinhua News Agency reporter Zhao Zishuo