Per reporter: Ding Zhouyang Per editor: Chen Junjie
The time difference has not yet reversed, and Lu Chuan is still immersed in the excitement of just experiencing Apple Vision Pro.
He was invited to Apple's headquarters in Silicon Valley to participate in the 2023 Worldwide Developers Conference (WWDC) held on June 5, local time.
Earlier, when Lu Chuan received the invitation, he was a little hesitant. "This period of work is very busy, which is equivalent to this trip in the past, and after participating in this launch, I have to rush back non-stop. I was particularly afraid to go to the scene and find out that it was the release of an i-watch with a slightly larger screen, or a few new straps. But Apple executives in China told me that this time they would make a big move. ”
Lu Chuan's expectations are not surprising, after all, Apple has not had such exciting product launches for a long time since the iPhone came out. The epoch-making product was delayed in launching, and only on the basis of the original "small trouble", "fruit fans" and technology fans were disappointed countless times.
This feeling even lasted until an hour before the press conference on June 5. Upgrade the original operating system, extend the original battery life... One release after another walked down, and the atmosphere at the scene was a little impatient. "Where is the big move, it won't end like this." Until Tim Cook came up to the stage and said, "One more thing." "Vision Pro is coming.
After that, Lu Chuan, as the world's first user, wore Vision Pro and experienced it for 45 minutes. He felt that the scenario in the science fiction movie "Ready Player One" had been realized. The following is the content of Lu Chuan's interview with the reporter of "Daily Economic News", and the article is presented in the form of Lu Chuan's own statement.
Photo courtesy of the interviewee
"Going to the cinema to watch a 3D movie is a false proposition"
After Tim Cook's release, I had a brief exchange with him. He asked me how I felt about Vision Pro, and I said it was like an elephant suddenly appearing in the house. But when I actually experienced Vision Pro, I wanted to revise my statement: a dinosaur suddenly appeared in the room.
I was one of the first few customers to experience Vision Pro today. Two Chinese speaking Apple engineers took me to a separate experience area.
The Vision Pro isn't particularly light, and it's a bit weighty to wear on your head. Throughout the test, I kept flashing the feeling that the scenes in Ready Player One were real.
The first is the "old terrier" in all science fiction movies, where several virtual screens appear in front of you. No gloves or handles are required, and you can operate the virtual interface in front of you with your fingers. What you see is monocular 4K HD.
Clicking on Apple+, the Apple streaming app in front of me, I watched a clip of the "Avatar" movie. After watching it, I deeply knew one thing - the cinema will be impacted, and in the future, going to the cinema to watch 3D movies is a false proposition.
Because in Vision Pro, I can see the ultimate restoration of the color and depth of field of "Avatar", the sense of presence of the sound, the three-dimensional sense and immersion of interaction, which makes me feel that the logic of going to the cinema to watch 3D movies has collapsed.
I don't know if you have seen "Doctor Strange"? Through a circle of flames, Doctor Strange can travel freely through the enchantments of the multiverse. Wearing the Vision Pro, I looked at a wall in the real physical space, the wall seemed to be opened by Doctor Strange in a parallel space-time, a colorful butterfly flew out, it flew in front of me, I stretched out a hand, it landed precisely on my finger. I'm in the real world, and I can see the tables and chairs around me through the lenses, but the butterflies flying out of the virtual world can interact with me in real time.
And that's just the beginning. The engineer said, "Next, you can see the dinosaurs, better get closer." "I know now that they 'dug a hole' for me. I walked around the coffee table in front of me and got closer, first seeing a small dinosaur sticking its head out, taking a look at me and running away. Next, the "enchantment" on the wall became bigger, a large dinosaur poked its head out, I wanted to avoid it, but it kept following me, I felt its body at least two meters out of the "enchantment", and then, he suddenly yelled at me. I could see his throat, eyes, teeth, and the realistic horror, but fortunately it hadn't squirted in my face, otherwise I would have been scared.
In the future, I will not need a desktop for work
Another thing that excites me particularly is that wearing the Vision Pro, you can take pictures and videos. And when you put on the Vision Pro to play this picture of your own shooting, the scene you see is a real three-dimensional restoration in front of your eyes.
When I saw a short video in Vision Pro, three boys blowing candles for a birthday cake on a sunny afternoon. Then they pounced and laughed at you, and at this moment I was moved. I think of my own loved ones, each of us has precious people around us, your parents, your partner, your children, your relatives and friends... Parents inevitably age when they one day have to leave you. With Vision Pro, every image you take while they are alive can live forever. They smile at you and tell you stories, and you can watch those precious moments over and over again. They live forever in this video.
The above is what I remember vividly as a practitioner of video content. The next thing I want to say is where Vision Pro will change the way we live and work like the iPhone. As Tim Cook puts it, "Just as the Mac brought us into the era of personal computing, the iPhone brought us into the era of mobile computing, and Apple Vision Pro brought us into the era of spatial computing." ”
Photo courtesy of the interviewee
Through Vision Pro, I connected to a video call with an Apple engineer, and we talked on the phone while opening the multi-layer window in front of us. The engineer talked to me about what style he wanted to design an office. I said I like the style of the large flat floor, and the space is not too fragmented. On my right-hand side, a hand-drawn drawing appeared, and as we communicated, she changed the interior plan, and I could see the different lines on the design through her modification. At the end of the discussion, she said that if you are already satisfied, we will generate it. I said okay, and I thought what is generation? Unexpectedly, in less than a second, the 3D modeling diorama appeared in front of me, it has been added with materials, the transparency is also particularly good, through the diorama suspended in mid-air, you can see the floor plan under the model.
So you say, how can this device be simply understood as VR glasses? Why do we need to use desktops when we work later? Apple itself also makes tablets, mobile phones, watches... What is the meaning of existence in the future? The way we interact, the way we work, and the way we live, will change a lot.
I don't want to discuss the impact it might have on the film industry. What I feel is that the era of technology has arrived.
"It's like giving us a better pen, and what we have to write is always what is inside us"
Finally, I want to share what I talked to an Apple VP after experiencing Vision Pro. I joked with him at the time, why don't you put Vision Pro in the first stage? Because if it comes out first, other products such as updates to Apple's laptop operating system, AirPods wireless headphone updates, and other products will not make any sense.
Apple Vision Pro released a demo on Apple's official website
He laughs: "We certainly won't use this kind of bad script to release our products." "He asked me, what do you think of the other product upgrades we released? I said, the other products are incremental. But Vision Pro is a completely new species, and it will disrupt all the products in your entire Apple product line, and users will no longer have to buy your other products.
"That's what we knew, so we struggled with it for a long time before releasing the Vision Pro," he said. If this is the case, then why go to "self-revolution"?
He answered me with three points, and I really carved it word for word in my mind.
He said: "First, we already feel that a technological epochal moment is coming. Instead of letting others subvert us at Apple, we should do it ourselves. The only one who can subvert Apple is ourselves. ”
"Second, we are grateful for all the full range of Apple products developed in the past because of the money they earned. We can invest in the development of an epoch-making product regardless of the cost. We've been working for six or seven years, and we're waiting for today. ”
"Third, I also have to thank other Apple products during the development of these products. We can accumulate powerful enough technology and finally integrate all the technology into the Vision Pro product. ”
Apple Vision Pro released a demo on Apple's official website
When I listened, I was touched. I used to love collecting a brand of cameras, and I remember their annual releases, all technical fine-tuning. In fact, these technologies in the drawer of this brand could have been released twenty years ago, but they designed to earn the money of twenty years ago and release technological innovations little by little. But mobile phone photography instantly eliminated all the technical iterations of these cameras for two decades.
I don't know if you've found that everything from ChatGPT, to AIGC apps like Midjourney, to Vision Pro, comes out of a centralized huddle. Vision Pro is another complete application of a series of AI achievements.
Technology expands the map of human life experience, and I learn every day, and for us content creators, it's like giving us a better pen. What you want to write is always what is inside you.
I think what I see now is a baton between the future and reality.
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