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"Sichuan Wine Lecture" Zhu Jiang: Intellectual Property Protection of Chinese Liquor and Wuliangye Authenticity Identification Technology

author:Ancient culture

Sichuan Liquor Network, October 21 (He Yi Gao Linlin) at 14:00 p.m., Sichuan University of Light and Chemical Technology Law School and Intellectual Property School (classroom) is full, a lecture on the current situation of Intellectual Property Protection of Chinese liquor and Wuliangye authenticity identification technology is about to be held. The lecture was delivered by Mr. Zhu Jiang, a member of the appraisal expert group of the Famous Wine Collection Committee of the China Liquor Industry Association, a special expert of the China Wine History Research Center, and a national first-class wine taster, deng Chinese, dean of the Law School and Intellectual Property School of Sichuan University of Light and Chemical Technology, and chaired by Professor Guo Wulin of the Law School of Sichuan University of Light and Chemical Technology. More than 100 teachers and students attended the meeting.

"Sichuan Wine Lecture" Zhu Jiang: Intellectual Property Protection of Chinese Liquor and Wuliangye Authenticity Identification Technology
"Sichuan Wine Lecture" Zhu Jiang: Intellectual Property Protection of Chinese Liquor and Wuliangye Authenticity Identification Technology

Deng Chinese expressed his sincere welcome and gratitude to Mr. Zhu Jiang for coming and delivering the lecture. In his speech, he said that the protection of intellectual property rights is the key to the development of corporate brands, and for enterprises, intellectual property rights are immeasurable intangible assets. Enterprises should put intellectual property protection at the core of strategic development. And encourage the participating teachers and students to study seriously, think positively, and communicate enthusiastically.

"Sichuan Wine Lecture" Zhu Jiang: Intellectual Property Protection of Chinese Liquor and Wuliangye Authenticity Identification Technology

Zhu Jiang presented Dean Deng Chinese with the latest "Wuliangye Atlas" compiled by the Cultural Relics Publishing House.

"Sichuan Wine Lecture" Zhu Jiang: Intellectual Property Protection of Chinese Liquor and Wuliangye Authenticity Identification Technology

Professor Guo Wulin presented Zhu Jiang with a monograph and "Research on Wuliangye Wine Culture" published by Tsinghua University Press.

Zhu Jiang presented Dean Deng Chinese with the book "Wuliangye Tuzhi" newly published by the Cultural Relics Publishing House, which he participated in compiling. Professor Guo Wulin presented Zhu Jiang with his monograph and the book "Research on wuliangye wine culture" published by Tsinghua University Press.

The lecture lasted for more than two hours. Zhu Jiang carefully interpreted Wuliangye's corporate culture, and told stories about Wuliangye's historical inheritance, brewing technology, development and change; The anti-counterfeiting inquiry knowledge of Wuliangye products and the knowledge of Wuliangye old wine collection are explained in a simple and in-depth manner. The whole lecture is both informative and interesting, rich and vivid. Like the aroma of wine in every corner of the lecture site, it has won the admiration and praise of all teachers, students and professors of the Law School of Sichuan University of Light and Chemical Technology. During the lecture, Mr. Zhu Jiang also cordially interacted with the students to ask questions, patiently explained, and exchanged warmly.

"Sichuan Wine Lecture" Zhu Jiang: Intellectual Property Protection of Chinese Liquor and Wuliangye Authenticity Identification Technology
"Sichuan Wine Lecture" Zhu Jiang: Intellectual Property Protection of Chinese Liquor and Wuliangye Authenticity Identification Technology

According to Deng Chinese, dean of the School of Law and Intellectual Property of Sichuan University of Light and Chemical Technology, in addition to teachers and professors, the law school specially invites influential senior people in various industries and fields as external experts and visiting professors, so that students can better solve the practice-oriented and advanced knowledge supplement while the college's own professional acquisition, which is also the practical support of school-enterprise cooperation.

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