Tiffany brand advertising "Love is everything" extravaganza "Date Night" behind the scenes
Recently, the world-famous jewelry brand Tiffany & Co. Tiffany presents "Love is Everything" brand advertisement "Date Night". The film was performed by Beyoncé and JAY-Z, and their daughter, Blue Ivy, made a surprise appearance.
Directed by Dikayl Rimmasch and unit 2 director Derek Milton, the film "Date Night" is a beautiful addition to Tiffany's "Love is Everything" brand ad that chronicles the Carters' beautiful night. The "Love is Everything" brand advertisement explores different dimensions of love, and the latest film "Date Night" shows the fun side of love stories.
The film "Date Night" was inspired by the classic scene from Tiffany's Breakfast. Set in New York, the film kicks off with Beyoncé riding in the back seat of a Rolls-Royce and crossing Manhattan. The song "Put Your Head on My Shoulder" by Paul Anka and "Three O'Clock in The Morning" by Bert Kaempfert slowly begins. Beyoncé snuggled up next to JAY-Z, holding a yellow daisy in her hand, playing the game "He loves me, he doesn't love me." Set against the backdrop of the New York city skyline, the Carters enjoyed their intimate time with pizza and A champagne of spades.
The Carters wore an unparalleled masterpiece designed by Jean Schlumberger in the film "Date Night". Notable works include JAY-Z's legendary "Bird on Stone" brooch, a bird made of platinum and 18K gold perched on a morganite over 44 carats, and its unique design makes it one of the most iconic designs of the 21st century. Beyoncé also wears several Schlumberger® Fine Jewelry collections: including an Ailsa diamond ring with a total weight of over 10 carats and a pair of ribbon-shaped diamond earrings with a total weight of more than 6 carats. Jean Schlumberger rose to fame in the 1960s and 1970s for designing jewelry pairings for the elite of high society, and his jewelry pieces are unique and timeless, and still inspire the outstanding creatives of our time today.
Left: Tiffany & Co. Tiffany Schlumberger® Fine Jewelry Collection in platinum and 18K yellow gold set morganite and diamond "Bird on Stone" brooch;
Top right: Tiffany & Co. Tiffany Schlumberger® Fine Jewelry Collection in platinum and 18K yellow gold set with round brilliant-cut diamond ribbon-shaped earrings;
Bottom right: Tiffany & Co. Tiffany Schlumberger® Fine Jewelry Collection in platinum and 18K yellow gold with emerald-cut diamondSa rings.
The witty, whimsical and at the same time sweet and romantic film "Date Night" is not only another result of the brand's close cooperation with the superstar couple, but also an interpretation of the shared vision of both parties. Tiffany's "Love is Everything" brand advertisement depicts a love story about longing and reunion, while the extra article "Date Night" interprets the beauty and joy of love's daily romance.
The new "Date Night" video was released worldwide on October 19 at 7 a.m. ET on Tiffany & Co. Tiffany & Co. will also release more "Love is Everything" themed ad by renowned directors Dickle Ramash and Derek Milton. The "Love is Everything" branding overall outfit styling is handled by June Ambrose and Marni Senofonte, the hair styling is handled by Jawara Wauchope and Nakia Rachon, and the overall makeup is handled by Sir John Barnett.
As part of the brand's partnership with the Carters, Tiffany & Co. partnered with the BeyGOOD Foundation and the Shawn Carter Foundation to create the Love Is Everything scholarship program. Tiffany & Co. is offering $2 million in scholarships to students majoring in arts and creativity at Historically Black Colleges and Universities. As of now, the Tiffany "Love is Everything" scholarship has been awarded to more than 50 students. They hail from Lincoln University in Pennsylvania, Norfolk State University in Virginia, Bennett College in North Carolina, university of Arkansas at Pine Bluff, and Central in Ohio State University）。
About Tiffany & Co.
In 1837, Charles Lewis Tiffany founded Tiffany & Co. in New York. Tiffany. Since then, with its elegance, innovative design, craftsmanship and innovation, Tiffany & Co. has become a world-renowned luxury jewelry brand.
Today, Tiffany & Co. combines the design, manufacture and marketing of jewellery, watches and luxury jewellery, with a spirit of quality and ingenuity with its affiliates. The company now has more than 300 boutiques around the world and employs more than 13,000 people, of which about 5,000 skilled craftsmen work on diamond cutting and jewelry creation in the Tiffany studio.
Tiffany & Co. has always been committed to responsibly developing its business, protecting the natural environment, promoting a culture of diversity and inclusion, and making a positive impact on the environments and groups in which the company operates.
About the BeyGOOD Foundation
The BeyGOOD Foundation was founded in 2013 at the Mrs. Carter Show World Tour. Carter Show World Tour) during. The creation of this charity underscores Beyoncé's passion for charity. The Foundation is committed to setting an example of giving back to the community through influential partners, leading and advancing philanthropy, while inspiring others to make the same contribution to their communities. To date, the BeyGOOD Foundation has funded a number of philanthropic projects that have played an important role in improving education, health care, housing, water resources and disaster reduction. The BeyGOOD Foundation works in a number of countries and regions around the world, including South Africa, Haiti, Burundi, Australia, the United Kingdom, the Caribbean and the United States as a whole. The core philosophy of the BeyGOOD Foundation is that as long as we all work together, each of us can create a better world by giving back to society.
About the Sean Carter Foundation
The Sean Carter Foundation is a public charity founded in 2003 by Gloria Carter and beloved son, Sean Carter (stage name JAY-Z). The Sean Carter Foundation is committed to helping students from disadvantaged families complete their post-secondary education, significantly improving the educational, social and economic rights of students who have not been able to enjoy a fair opportunity for a long time, helping them realize their dreams and make a positive contribution to the development of society. Since the foundation's inception, it has launched several philanthropic programs that have invested more than $17 million to help young people and communities in need, including scholarship fund, college prep and exposure, international exposure, professional development, and Wealth Management, Scholar Support, and Community & Goodwill Programs.