On January 17, Youku Documentary held an online media viewing meeting of the innovative knowledge science micro-documentary "The Knowledge Labyrinth of the Soldiers", where various media such as the documentary industry, news, consumption, film and television entertainment were invited to participate in cloud viewing and have a more comprehensive understanding of content design and creation concepts.
At the viewing meeting, Meng Yan, producer of Youku Documentary Center, Shi Ke, chief director of "The Knowledge Labyrinth of Young Soldiers", and Chen Yishui, lecturer of the Department of Digital Media, School of Arts and Media, Beijing Normal University, conducted in-depth exchanges with the media from the perspectives of the creative background, content and presentation form of micro-documentaries, and the significance of youth education.
Innovative interactive micro-documentaries that explore the mysteries of history in a gaming adventure
"The Labyrinth of Knowledge of the Great Soldier" takes the adventure of the knowledge maze as the main line, combining historical knowledge with the way to break through. When knowledge and labyrinths collide, when history and adventure meet, the five-minute micro-documentary makes cultural relics science popularization no longer out of reach. The innovative combination of various gamification presentation methods such as line manuscript comics, knowledge quizzes, and small classes, and the soldier and young generals are placed in the tense atmosphere of the "King of Qin's Pursuit Order", entering the cultural relics to explore the mausoleum of the First Qin Emperor, and truly achieving a sense of interactive participation. At present, "The Labyrinth of Knowledge of the Young Soldiers" has been broadcast for 6 issues, they explore the peerless famous cars of the Qin Dynasty, reveal the "thousands of people and thousands of faces" of the Terracotta Army, understand the production process of each Terracotta Army, and expose the secrets of the Warriors and Horses Unearthed.
At the viewing meeting, chief director Shi Shi interpreted the content construction of "The Knowledge Labyrinth of the Soldiers" in detail, "We have been exploring the creative route of historical documentaries, so that this kind of historical documentaries can become lightweight and more widely disseminated by the audience. Tell a larger history with small cuts, and use animation to polish the historical materials we have accumulated before. It is reported that the director team comes from the well-known documentary director Jin Tiemu's team, which is known for shooting historical documentaries such as "The Resurrected Legion", "Xuanzang" and "Old Summer Palace", which is also the team's first innovative attempt.
In addition, special guest teacher Chen Yishui affirmed the design and value of this documentary during the viewing meeting, "After nearly 20 years of silence of the Chinese animation school, the emergence of "The Knowledge Labyrinth of Young Soldiers" is a new attempt to integrate cross-media, integrating animation and documentary into a youth historical documentary, telling Chinese stories in a way that is easy for children to accept. She also said that each character in "The Labyrinth of Knowledge of the Young Soldier" is particularly recognizable, following the principle of simplifying children's cognition of the outside world in children's cognitive psychology.
The popularization of knowledge science is truly innovative, so that the interactive sense of micro-documentaries is stronger, and media friends will have a deeper understanding of the exploration of the content of "The Knowledge Labyrinth of Soldiers" and Youku Documentary Channel in youth education through cloud watching films.
Focus on the growth of young people, edutainment and innovative science education
Regarding the launch of the innovative knowledge science micro-documentary "The Knowledge Labyrinth of Soldiers", Youku producer Meng Yan said that the planning of the documentary originated from two points, on the one hand, the content strategy adhered to by Youku and its documentary channel. "The Labyrinth of Knowledge of the Great Soldiers" belongs to the "inheritance" track of the three tracks of "Vientiane, Cool Fire, and Inheritance". Dig deep into China's far-reaching historical and cultural heritage, and display more excellent traditional Chinese culture with innovative means. On the other hand, many users hope that Youku will create more interesting historical science documentaries that tend to be child-oriented.
In the group interview, guest Chen Yishui gave a special answer on the combination of documentary and interactive comics, "This innovative combination method is very in line with the cognitive mode and cognitive psychological development stage of the adolescent group, and the setting of interactive information and gamification can well arouse children's curiosity." Adolescents at this stage have a strong sense of self-efficacy, which is what we call intellectual curiosity. In this sense, the setting point of each plot can well achieve the satisfaction of self-efficacy. At the same time, the more it will stimulate children's curiosity for historical knowledge. At the same time, she also shared the development of animation loved by Chinese children in recent years, affirming that "The Labyrinth of Knowledge of Soldiers" conforms to the trend of the times and uses heuristic teaching methods to entertain and promote children's multi-dimensional thinking.
When asked about the perspective shift from "big documentary" to "micro-documentary", chief director Shi Ke said that "The Knowledge Labyrinth of Big Soldiers" is mainly aimed at the K12 group, and in view of the characteristics of this group, the script and formal structure were polished many times in the preparation stage of the micro-documentary, and finally more attractive gamification elements were selected. Producer Meng Yan also replied: "We want to make it accessible to teenagers, parents and adults. Whether it's entertaining, playful, or even informative, informative, informative, etc., we strive to achieve a balance that both adults and teenagers enjoy. ”
With the social changes, the home online learning model has become widespread, and more parents hope to let teenagers gain new knowledge reserves in a fun and educational way, so Youku is committed to exploring the characteristics and psychological needs of children of different ages and creating better popular science content.
"The Labyrinth of Knowledge of Young Soldiers" not only accompanies the children's winter vacation time, but also takes the teenagers into cultural relics to explore historical and cultural knowledge. Youku Documentary Channel will continue to pay attention to youth education and produce more exciting and high-quality education documentaries. Update 2 issues every Wednesday and Friday at 0:00, lock the Youku documentary channel, and the maze of knowledge is waiting for you to unlock.