Author / Ye Chunchi
Variety show coffee has always been the bottom end of the chain of internal entertainment contempt.
According to the previous star concept, there are usually only singers, actors, and hosts, and many people do not treat "variety show coffee" as a profession. Variety shows do not seem to be a masterpiece of an artist, just like "blanket stars", to be despised.
However, with the changes in the entire entertainment industry and the continuous tilt towards the variety market, the energy of variety shows is getting bigger and bigger, and it is difficult for stars to get exposure if they do not go on variety shows, which almost represents unemployment in the era of traffic.
Compared with movies and TV series with high cost, great uncertainty and long cycles, variety shows are an obvious shortcut, which can more easily be searched, set up, and bring wealth. Whether you are a film queen who takes the international style or a world-renowned pianist, who is on a variety show must not sigh a sentence: true fragrance!
The guest lineup of variety shows has also become more and more luxurious, and the internal entertainment audience who are accustomed to large scenes can only express their surprise slightly in the lineup of a large number of stars like "Sister Lang", and other big stars can go on variety shows.
This also makes the variety show coffee who has been in the variety show for many years in the variety show have become more and more valuable, and the competition and internal volume are becoming more and more serious.
The composition of variety show cafes is also constantly changing, and Lin Xinxin and Wang Yanlin, who were still active in the "Northeast Department" in previous years, have been replaced by people like Li Xueqin and Fu Seoul in the past two years.
Variety show coffee not only will be funny, but also need strong imitation ability, physical flexibility online, agile response, can quickly pick up the stem and throw the stem, more importantly, high emotional intelligence, have full empathy. There are too few stars who meet the conditions in all aspects of internal entertainment, and Guo Qilin and Li Shi, who have performed well, were quickly booked by major variety shows and soon became "old faces".
In fact, as He Jiong said, "variety shows have become anyone can do it, but not necessarily everyone can do well", the variety show café seems to be able to come to anyone, but throughout the various stages of the development of variety show coffee, there are very few who can play, and there are not a few who are eaten by variety shows.
Era 1.0: Start by imitation
Most of the first stars who started or turned over by variety shows had a kind of open-minded spirit, and when the entertainment environment was not as open as it is now, they were relatively wild. The representative figures are the "Five Heroes of Change" and the "Hundred Changes Big Coffee Show" that has been canonized.
Before the second season of "The Ever-Changing Cafe Show", Da Zhang Wei was an atypical rock singer, what a unique and awkward position.
However, in "The Show of Changing Big Coffee", after the big Zhang Wei × Yi Zhongtian, the big Zhang Wei × Liu Huan, the big Zhang Wei × Zheng Jun, the big Zhang Wei × Wu Zongxian was so flipped several times, carrying a variety of classic memories of the big Zhang Wei, sheng sheng was mixed into a universal cross-border joint model.
At that time, Jia Ling, who was not so fat, was still unclear in the cross-talk circle, opening the door to a new world in the imitation circle, and did not hesitate to completely stand firm in the comedy industry with various "ugly" characters such as Ah Bao and Phoenix Legend.
Since then, Da Zhang Wei and Jia Ling have been on major variety shows, and almost no variety show can do without these two people.
Different from Da Zhang Wei and Jia Ling, Wang Zulan is a typical "variety café", Wang Zulan, who started by imitating people's singing, has been mixed in major variety shows since his debut, gags, teases, and funny stems, which is the earliest atmosphere group.
In this period, the "variety café" has rich practical experience, fast response, high emotional intelligence, and very entertaining spirit, and is still the mainstay of the variety show café, and later Shen Teng and Yue Yunpeng are all variety show cafes of this type.
Era 2.0: The contrast of reality TV
With the advent of the reality SHOW era, more and more stars have begun to participate in variety shows, and the main focus of variety shows in this period is contrasting people and breaking the mystery. After the first batch of successful tests, the stars began to be happy to dissect their hearts and try to show themselves different from those in front of the camera.
Like "Extreme Challenge" at the peak, 6 men helped people to set up a distinct, Sun Honglei became "extreme big fool", "walking program bug", "Sun Pretty", "Yan Wang"; Zhang Yixing was "Little Sheep", "Little Fox"; Huang Lei was "Old Fox", "Divine Operator" Huang Bo was "Bad Uncle", Wang Xun was "Big Squirrel", and Little Pig was "Zhu Bichi".
Similar to the "Run Bar Brothers", several resident MCs also have their own personalities, and some of them have continued to this day. There are also guests of reality shows such as "Where Did Daddy Go", "Flowers and Teenagers", "Flower Sister" and so on, all of whom created and consolidated their own personalities during that time.
Most of the variety show cafes at this stage are cross-border, and their most concerned works at this stage are variety shows, although they bring fame and popularity, but they are a great consumption for actors.
From the perspective of program effect, variety shows have indeed increased the exposure of actors and added bricks to popularity, but too much self-expression in the show has also exposed the unknown B-side of the actors, allowing many viewers to break the "acting filter" and "role filter".
Sun Honglei has always been known as a tough guy in film and television works, which is completely different from the personality in the variety show, watching him in the variety show, and then watching the drama he plays, it will make the audience have a great sense of violation, obviously it is a few years away from acting in the TV series, but in the eyes of the audience, it is "a middle-aged man who always plays a fool".
Deng Chao is also trapped in the "low IQ" of the person can not extricate themselves, after participating in the "running man" released "Shadow", "Galaxy Cram School", "Psychological Crime city light" have been spit on, let people "play", there is a "running man" shadow. For example, the rivalry between Deng Chao and Zheng Kai in "Shadow" was ridiculed by many netizens, and the more they looked at it, the more they resembled the small theater of "Run".
In any case, variety shows will remove the mystery of actors to a certain extent, and film and television performances require actors to create a believable role in unfamiliar situations. This problem is now faced by Sha Yi, Lei Jiayin and Guo Jingfei, while their predecessors Huang Bo and Deng Chao have withdrawn from the resident program and rarely appear on variety shows.
3.0 era: the paragraph is flying
Variety shows continue to break out, and the mainstream production model of cross-border artists who have been inherited in China as variety show guests can no longer meet the increasing decompression needs of the audience, and professional "variety show cafes" have begun to seize the market.
During this period, the entertainment variety shows are a bit closer to the variety shows of Japanese, Korean and Taiwanese variety shows, they mainly talk about paragraphs, do not pick programs, do not refuse, are good at picking up stems, and their mouths almost do not stop, as long as they talk, there will be laughter.
The earliest representative figure is Xue Zhiqian of "Curve Save Music", whether on variety shows or Weibo, duanzi is his life, "how to take a dog through airplane security check" and other paragraphs are from his Weibo, during that time he also became a regular visitor to major variety shows.
Later, there are Yang Di, Li Shi, and Chi Zi, all of whom are mainly talking about paragraphs, and will not single-handedly pick the beams, but they will all use paragraphs to become the strongest assists. Just like Yang Di, who is already a "variety café brother", does not currently have a program that picks the beam alone, their kind of variety show café is still only an auxiliary role.
Because internal entertainment has not yet a more systematic operation of the real variety show coffee, from training to retaining funny artists, South Korea has a clear professional system in this regard, and every link is comprehensive. This is a completely different development model from the domestic first through the promotion of traffic and fame, and then join the variety show to strengthen the popularity of the program.
Therefore, variety show cafes are also growing barbarically, and the situation is not completely optimistic. Like Liu Wei, who debuted from the champion of "My Type I Show", but also because it is so funny, many people have forgotten his singer identity. Before going to "Le Xia", it was also questioned by netizens: "Isn't Liu Wei funny?" How did you come to sing? He was also humiliated by Ding Taisheng with "variety show bastards" in person.
4.0 era: traffic is king and view output
The variety shows of this era are divided into two categories: one is the perspective of Li Xueqin, Fu Seoul, and Yang Kasa, and the other is the traffic responsibility like Guo Qilin, Fan Chengcheng, Huang Minghao, and Ouyang Nana.
Like Li Xueqin, Fu Seoul, and Yang Kasa, they are all independent Kochi women, who are free to observe the logic and opinions of the world, and can continue to export their views. This allows them to output strong views on some observational programs, gender programs, and parenting programs.
The second kind of traffic is also divided into two categories, one is a variety show like Guo Qilin and Fan Chengcheng, and the other is just a "tool person" of traffic, which does not need to have any sense of variety, as long as it brings its own traffic, everything will be fine.
Guo Qilin is a new variety show beast, as a cross-talk actor, there must be a unique advantage in variety shows, and he is at ease in terms of on-the-spot reaction, field control ability, and ability to speak paragraphs. There are such guests in the variety show, which can instantly improve the viewing and quality of the entire program.
The other is the tool of traffic people, like Zhang Zifeng, without saying a word, they are in a daze and smirk, perform the question, live off a social fear of people, but also a new type of variety show coffee, many viewers said that it is very healing.
The market for variety shows looks very lively, but with the shortage of variety shows, the major variety shows are Yang Di, Da Zhang Wei, Shen Teng, Li Shi, Jia Ling, Guo Qilin and other old faces.
Although a new wave of variety show rookies has slowly emerged, it is obviously far from enough for the huge art market, and the variety show market needs fresh blood too much.
Variety show newcomers, Denu worked hard!