Chuan Glory launch financing to plan A-share listing valuation or reach $45 billion?

Jiwei Network News On April 26, according to foreign media reports, Glory considered listing in China in 2022 and sought a valuation of $45 billion. In response to the news, the glory official has no response. Glory related sources said that the internal has just seen the news, is drawing up external caliber.

In fact, the rumors that Honor may be listed in 2022 have already flowed out as early as October 2021, when market participants told the author: "Honor has begun to launch a financing plan and will seek to be listed on A-shares next year." ”

As for today's rumored $45 billion, according to the above-mentioned person comparison, "This valuation has not been heard, but from the current point of view, the valuation of $45 billion is obviously a bit high." ”

Behind the collective pursuit of listing of mobile phone manufacturers, the market competition is difficult to cash flow

Mobile phone industry landing in the capital market more and more enterprises, in addition to the supply chain side, mobile phone manufacturers and ODM manufacturers have also planned to list, ODM manufacturers in addition to Wingtech, Huaqin Technology also intends to be listed on the science and technology board, if it is successfully listed, will become the first share of the science and technology board ODM, in fact, as of now, the science and technology board has listed a lot of mobile phone industry chain enterprises, and the successful listing of Huaqin technology, will make up for the board in the smart phone terminal intelligent manufacturing shortcomings.

As early as the second half of 2021, there was news in the market that a certain line of domestic mobile phone brands also planned to go public, and subsequently, the news also said that the relevant traders had returned to China. According to the analysis of industry insiders, the company's listing may be aimed at accelerating the layout of the intelligent automobile industry!

In fact, for domestic first-line mobile phone brands, at present, while vigorously consolidating the smart phone market, the stock competition market has allowed major first-line mobile phone brands to develop into intelligent terminal platform enterprises.

At present, the market has reported that Glory seeks to seek A-share listing plans, and according to the information I learned from the industry, the Glory plan may have been launched from last year; but from the current situation of the mobile phone industry, how much Glory can reach is still a mystery, but if it is successfully listed, it will help the inflow of funds.

Overall, the current pressure of mobile phone manufacturers competition is very large, through the listing of funds to get the help, is not a good thing, especially for glory, the help of funds, is expected to make its shipments grow rapidly, and this may be a new change in the mobile phone industry in 2022, but from the current point of view, may not be so fast!

Honor's first self-built factory to ensure the quality of high-end models?

In fact, as early as November 4, the Glory Intelligent Manufacturing Industrial Park made a new appearance. According to domestic media reports, Glory's first self-invested factory, Honor Intelligent Manufacturing Industrial Park, was officially opened to the public, mainly for the production of Glory's high-end smart phones. It is understood that Glory's intelligent manufacturing industrial park in Pingshan, Shenzhen has been officially put into operation in September 2021, with a total investment of more than 1 billion yuan and a construction area of 135,000 square meters.

As we all know, before Glory went out independently from Huawei, the main supply chain system, including mobile phone manufacturing, mainly overlapped with Huawei; after independence, the first thing to ensure is the supply chain system, of which mobile phone manufacturing is also crucial, especially in the high-end market!

But in terms of the current global smartphone situation, although market data shows that Glory shipments have increased rapidly in recent months, in the long run, it is still facing the crazy squeeze of domestic mobile phone manufacturers, in this case, even if Glory builds its own mobile phone production plant, can it smoothly produce other first-line mobile phone brands in conflict countries?

According to the data, Glory's intelligent manufacturing industrial park in Shenzhen Pingshan has been officially put into operation in September 2021, with a total investment of more than 1 billion yuan and a construction area of 135,000 square meters, at present, shenzhen Pingshan's self-built factory has 5 buildings, which are carrying testing, mass production, core technology, technology incubation and intelligent manufacturing capacity building, the industrial park mainly produces Glory's own high-end core models, such as Yao Magic 3, Glory 50.

According to Glory, Glory Intelligent Manufacturing Industrial Park has industry-leading high-precision automated manufacturing equipment. 75% of the processes in the production line are completed by automated equipment, of which more than 40% of the equipment comes from independent research and development, which can produce a mobile phone every 28.5 seconds.

Glory said that the company combined industry standards, certification standards, operator requirements, etc., to create a set of global complex environment, communication standards of its own quality standard system. The company has more than 600 quality standards, covering all aspects of product design, development, materials, manufacturing and other aspects of quality and consumer experience.

Honor CEO Zhao Ming also stressed: "Honor positions itself as a product company, quality is the lifeline of Glory, and without quality there is no glory future." As an important part of achieving high-quality development, Glory Intelligent Manufacturing Industrial Park will deeply integrate R&D and manufacturing, and continue to polish high-quality products through scientific and technological innovation and quality control to create value for consumers. ”

For the first time to establish a factory in Glory, according to industry insiders, the plant may have a certain relationship with BYD. From the perspective of confidentiality and high-end flagship machines, it is also necessary to establish its own laboratory and factory, in other words, honor the factory may actually be more inclined to technology research and development and experimental nature.

From the perspective of the mobile phone foundry market, as we all know, the current domestic first-line mobile phone brands such as OPPO, vivo, millet have their own factories, of which OPPO and vivo initially produced smart phones mainly by themselves, such as vivo will also have a small amount of orders entrusted to the peripheral foundry production, but the overall amount is not large. In recent years, OPPO has begun to release a large number of ODM orders, which are partly due to the design and manufacture of ODM manufacturers (such as Huaqin Technology), and some orders are also entrusted to more downstream OEMs (such as Guanghong Technology).

Xiaomi was the complete opposite before, Xiaomi mobile phones are mainly entrusted to downstream ODM manufacturers and OEM manufacturers to complete production and manufacturing, some of these ODM manufacturers include research and development and production, some are only responsible for research and development is not responsible for production, of which the production link is handed over to the downstream section OF OEMs; of course, in recent years, under the impetus of Lei Jun, Xiaomi is also building unmanned chemical factories, but in terms of the overall amount of Millet, it is still mainly entrusted to suppliers to complete the production and manufacturing of smart phones, such as BYD, Not only Xiaomi high-end machine foundry, but also for some of Huawei's high-end machines to provide OEM.

As mentioned above, the previous production and manufacturing system of Huawei mobile phones was mainly entrusted to peripheral suppliers, including domestic and foreign suppliers, as a sub-brand of Huawei, a large part of Glory's previous shipments were ODM models, and most of these models were also handed over to domestic ODM manufacturers and OEMs to manufacture.

In fact, since the beginning of these two years, the domestic mobile phone foundry market has undergone great changes, such as Lens Technology (for Xiaomi mobile phones to provide OEM), Lianchuang Electronics (for transsion mobile phones to provide OEM) and so on have also entered the mobile phone FOUNDRY market, from this point of view, then, why glory just came out of independence soon to build its own production plant?

As mentioned above, Huawei and Xiaomi's high-end machines are mainly handed over to peripheral foundries for production, while OPPO and Vivo's high-end flagship machines are still produced by their own factories, and the glory production plant is also focused on the high-end flagship machine market.

In fact, for Glory, if you want to ensure production capacity, you can completely entrust peripheral foundries to produce and manufacture mobile phones, and there is no need to vigorously build production and manufacturing factories in the current market is already very mature, even in the high-end market.

At present, it seems that the glory start financing plan is expected, if the glory is successfully listed, then, with the help of capital, perhaps its shipments are expected to be rapidly improved, which may cause some pressure for other domestic first-line mobile phone brands! (Proofreading/Wenbiao)