April 22, 2022 - April 22, 2022, Vivo officially released a warm-up poster, which showed a series of vivo X80 series of top grid configurations, which aroused industry attention. For a time, the configuration speculation of the X80 series and the pricing strategy of the X80 series have become the focus of hot discussion in the digital circle.
At present, there is a general bad atmosphere of "grasping the big and selling the small" in the mobile phone market. Its essence is a kind of word game, when the new machine is promoted, it takes the various top specifications of the super cup as the selling point, but the main force of the store and shipment is the configuration of the low-end products that are seriously emasculated, and there is a perceptible deviation and a certain psychological gap in the final user experience link.
From the "flagship of the whole series" in the vivo X80 series poster, it can be seen that although the two products of X80 and X80 Pro have differences in positioning, they strive to be consistent in the core experience. Vivo clearly stands on the opposite side of the unspoken rule of the industry of "grasping the big and selling the small".
As can be seen from the poster, the entire vivo X80 series will be equipped with the flagship chip Tianji 9000 and the self-developed chip V1+. According to the information introduced by vivo at the dual-core imaging technology communication meeting on April 20, the X80 series has realized the dual-core adaptation of the self-developed chip V1+ and the flagship SoC, completely releasing the performance potential of the flagship chip. The X80 series will also become the industry's first model to adapt to the Tianji 9000 dual-core, achieving the flagship performance experience of the full-blood version of the Tianji 9000.
In addition to the chip, other configurations of the vivo X80 series are also luxurious: Samsung E5 super sensor screen, large VC liquid cooling heat dissipation, dual battery cell 80W fast charging, large volume X-axis motor and other top configurations in the current industry, have become the standard of the X80 series. The "strong enough to have no friends" in the poster copy shows the confidence and determination behind the vivo X80 series to achieve the top experience of the whole series.
In response to the speculation and questions about the planning of the X80 series model, Han Boxiao, product manager of vivo, previously revealed the positioning story of the X80 model in his interaction with netizens on Weibo. Han Boxiao said that the upcoming X80 Pro, before February, vivo internal positioning is the Pro + super cup model. The upcoming X80 may be the big cup model that originally positioned the Pro.
After the release of today's official poster, many netizens have expressed their expectations for X80. According to the current release of chips, optical lenses, screens, various performance configurations and other information, the "middle cup" configuration of this X80 series is fully ahead of the X70Pro, and some parameters are even ahead of last year's super cup X70Pro+. Many vivo X70 series users also commented below Weibo that "this year's mid-cup is comparable to last year's super cup", and said that the X70 in their hands "bought early".
Vivo X70 series in the high-end market to achieve ideal results, in order to stand more stable in the high-end market, X80 series is to show greater strength, the "full series of top matching, regardless of size" to implement the product, to bring users a more comprehensive flagship experience. It is still some time before the official release of the X80 series on April 25, so it can be seen that the highlight configuration of this flagship model with the top of the whole series is more than this, and perhaps vivo will bring us more surprises, let us wait and see.