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Apple mobile phone abandonment retention rate: 5.4 inches + A15, the price fell to 4469 yuan

The new machine is dazzling, but the existence of small screen products allows some users who have a demand for small screen mobile phones have a choice, if there is a demand for thin and light, daily life, work local signal is better, and zero demand for large screens, such models are often very attractive.

It's just that the heat of the small screen market has gradually faded, and there are not many mobile phone users to care about at present, and when choosing a new machine, they will consider the normal standard version of the flagship product, and it is difficult to return to the small screen model.

Therefore, when the presence of small-screen mobile phones is getting lower and lower, some manufacturers who release small-screen models have begun to give up the retention rate, especially the Apple iPhone, which has made a new strategy.

Apple mobile phone abandonment retention rate: 5.4 inches + A15, the price fell to 4469 yuan

On the one hand, the iPhone mini series has been canceled, which will be a very critical decision for Apple's mobile phone, which is one of the reasons for the second situation.

On the other hand, the price of the iPhone13 mini began to go down, and it is currently regulated to 4469 yuan in many distributors, which is really much lower than the starting price at the beginning.

What's more, this mobile phone product has not experienced too long from the release to the present, but there has been a huge price reduction, which shows that Apple mobile phones have indeed given up the road of high retention rate, in order to promote the rapid sales of the product itself.

Apple mobile phone abandonment retention rate: 5.4 inches + A15, the price fell to 4469 yuan

However, when the Apple mobile phone began to act, it was not an easy thing to set off a high degree of heat in the domestic market, and it could even be said that it was a relatively difficult thing.

You know, near the price of four thousand yuan, consumers can choose a lot of powerful new machines, parameters are also very strong, such as 120W fast charge, 120Hz screen refresh rate, four-camera lens and other parameters.

However, from the perspective of the iPhone13 mini, even if the price is reduced, these parameters are difficult to make up, and the proud 5.4-inch small screen is difficult to make the product itself rekindle competitiveness.

What's more, the A15 processor it is equipped with is still a castrated version, not a full-blood version, and there will be some small regrets in performance.

Apple mobile phone abandonment retention rate: 5.4 inches + A15, the price fell to 4469 yuan

In addition, the iPhone13 mini should be the last small-screen high-end flagship machine under Apple's mobile phone, which should be replaced by the SE series and then attract users at a lower price.

However, when the iPhone 13 mini was reduced in price and the iPhone SE3 was released, there was an Apple phone that became a fragrant food, that is, the iPhone 12 mini, which was indeed more attractive after the regulation to 3599 yuan.

After all, from the perspective of use, compared with the other two models, the iPhone12 mini not only has the advantage of use, the price advantage is not small, so when the price of the iPhone13 mini goes down, it is really difficult to produce pressure.

Apple mobile phone abandonment retention rate: 5.4 inches + A15, the price fell to 4469 yuan

But then again, as a new machine, there are still some advantages, such as signal, the use of Qualcomm's 5G baseband, 5G network speed compared to 4G mobile phones, the improvement is obvious, the problem of daily use is very small.

And the proportion of bangs to shrink the screen is further improved, it looks very clean, and the battery capacity is larger than the battery capacity of the iPhone 12 mini.

The most important thing is that with the blessing of the iOS system and the A15 chip, without playing games and 5G + WiFi, the bright screen is easy for more than 5 hours, which is the advantage brought by the new machine.

Apple mobile phone abandonment retention rate: 5.4 inches + A15, the price fell to 4469 yuan

In addition, it should be said that the iPhone 13 min's hand feel advantage is not small, 131.5x64.2x7.65mm fuselage three circumference, weight of 140g, not only can be held with one hand, the feel is not bad.

It is also equipped with 12MP wide-angle and ultra-wide-angle cameras for photography, with wide-angle cameras offering an aperture of f/1.6 and ultra-wide-angle providing an aperture of f/2.4 with a 2x optical zoom.

It also features advanced bokeh and depth control for portrait mode, cinematic effect mode and photography style, as well as optical image stabilization with sensor displacement.

Apple mobile phone abandonment retention rate: 5.4 inches + A15, the price fell to 4469 yuan

That is to say, the strength of the iPhone13 mini itself is not bad, but the common problem of the small-screen model has not been solved, if you can solve the problem of battery life and dual card, then the result may become different from now.

In this regard, what do you think, welcome to leave a message, like, share.

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