Qatar and FIFA have officially unveiled La'eeb, the official mascot of this year's FIFA World Cup in Qatar.
La'eeb is an Arabic word for a skilled player. La'eeb is eternally youthful, it comes from the "mascot universe" and is full of vitality at the same time. La'eeb encourages everyone to believe in themselves and "go now". It will bring the joy of football to everyone.
The adventurous, fun and fantastic La'eeb was unveiled at the 2022 FIFA Qatar World Cup Final Stage Draw Ceremony in Doha tonight.
Khalid Ali Al Mawlawi, Director General of marketing, Media & Event Experience of the Supreme Committee for Delivery & Legacy (SC), said: "We are delighted to announce that La'eeb has become the official mascot of the first FIFA World Cup in the Middle East and the Arab world. We believe fans around the world will love this fun and mischievous character. For both young and older fans, La'eeb will play a vital role in the World Cup experience we bring to Qatar. ”
Brave and inspiring, La'eeb has competed in every previous FIFA World Cup event and contributed to some of the most famous moments in football's history, including some iconic classic goals.
La'eeb will be known for its youthful spirit; it will deliver joy and confidence wherever it goes. La'eeb comes from a parallel universe where major event mascots live together. There, inspiration and creativity are the foundations of character building in the hearts of all people.
La'eeb will welcome the world in every corner of the world, inspire young fans and cheer for the tournament during the World Cup, which takes place from November 21 to December 18.
About La'eeb, the official mascot of the 2022 FIFA World Cup qatar
La'eeb is a funny and mischievous character from the "Mascot Universe", a parallel universe where all major tournament mascots live together. La'eeb can be a fictional image based on your imagination, and whatever a fan wants it to be, he can be.
With youthful energy and a spirit of perseverance, La'eeb transcends time and place, which allows it to be with fans around the world, wherever they are. It will spark enthusiasm among fans ahead of the 2022 FIFA World Cup in Qatar and attract them to celebrate the first FIFA World Cup in the Middle East and the Arab world – it will be a platform that unites the world's diverse cultures.
La'eeb is passionate about football and has followed every FIFA World Cup in history. It decided to appear at the FIFA World Cup in Qatar because it was a one-of-a-kind event. La'eeb has participated in every past World Cup and helped the players create some of the most memorable moments and iconic classic goals in FIFA World Cup history.