What would be your attitude if a game into which you had invested a lot of energy and money was declared suspended? Do you just give in or do you rebel? The rights protection experience of the players of "Cloud Dress Feather" has taught all gamers a lesson.
Just in February this year, the 3D ancient style dress-up mobile game "Cloud Dress Feather" released by Tencent Game Agent suddenly announced that it was suspended. On February 24, it has officially stopped the game recharge and new user registration; at the same time, it plans to officially stop the game operation on April 28, shut down the game's official website and server, and then users cannot log in to the game.
At that time, the official said that after the game server was shut down, except for specific agreements, all account data and character information in the game would be deleted.
The outage news caused dissatisfaction among players, saying that deleting data is very excessive, and it is not okay to change the single machine? At the same time, many players have issued a "refund" sound.
And just when everyone thought that the closure of the service was a foregone conclusion, @ YunBei Feather Mobile Game suddenly announced a few days ago that after careful consideration, the R & D team and the operation team jointly discussed, decided to suspend the suspension process and continue to provide game services for everyone.
According to the follow-up operation plan, the stop operation time node in the original suspension announcement is cancelled, the server, official website, and customer service continue to open, and users can log in to the game normally; at the same time, the in-game related services provided to users in the future will no longer be opened for payment, and users can still experience the game normally.
Under the relevant news, players thanked the China Consumer Association.
Originally, after the news of the suspension was issued, many player users ran to the Ministry of Industry and Information Technology, the China Consumer Association, black cat complaints, the State Market Supervision and Administration Bureau and other platforms to reflect the problem, mainly including not informing users in advance, deleting player data without reason, and requesting the return of the recharge amount.
Players use every platform to complain about as a lifesaver, but most of the complaints and "help" are either sinking into the sea or the same official cliché. In the whole process of rights protection, there is no shortage of sneers from other netizens, and there are statements such as "fight with Tencent and think that you are unlucky", "who let you charge the game", and so on.
With the unremitting efforts of the players, it eventually attracted the attention of the Consumer Protection Association.
On March 18, @China Consumers Association official micro released a message, saying that I will pay attention to the problem of the "Cloud Dress Feather" game reflected in the consumer message collection.
At noon yesterday, @China Consumers Association once again released a message saying: After I will pay attention to and promote, "Cloud Dress Feather" issued an announcement to suspend the suspension process and continue to provide game services.
Many players of the game left messages in the comment area, thanking the China Consumer Association for its support and help, and hoping to continue to pay attention to similar phenomena in the domestic game market.
In the eyes of most netizens, the "overlord clause" of the domestic game industry has caused serious trouble to players. Over the years, "the game does not make money to abandon" is the tacit rule of many domestic game manufacturers, even if the flow of hundreds of millions, can not make money will be stopped or removed, otherwise the labor cost and daily maintenance of the server is also an investment.
Game manufacturers can declare a shutdown with a single notice, but for players who have invested a lot of time, energy, emotions and money, the game characters and virtual equipment that they have worked hard to manage may disappear into nothingness with the end of the game. But even if you are angry, in the face of the game manufacturer's "overlord clause", the player has to give in.
Although the relevant laws and regulations clearly state that online virtual property is protected by law, no specific protection measures have been introduced, and it is basically a blank for players who are most concerned about whether they can retain data and files.
Obviously, the incident of "suspension of cloud clothes and feather clothes" has created a new situation in the protection of player rights, and the compromise of game manufacturers (which may be temporary) is inseparable from the efforts of every player who writes a complaint template for this matter, contacts the official, popularizes the law, and collects evidence.
Some netizens said that the involvement of the Consumer Association in stopping the closure of the service is of great significance to players in the mobile game industry, and it can even go down in history! This matter tells all players that it is useful to report and defend their rights, players also have the right to speak, players also need to win the respect of manufacturers, game manufacturers must not rely on a paper overlord clause to do whatever they want, and other games that are close to being suspended also need players to fight together.
However, some netizens are worried that the official notice of "Cloud Dress Feather" is playing word games again, and this notice does not clearly inform whether the "suspension of service" is temporarily suspended or never stopped? Will the new player registration channel be reopened after the relaunch? In the later stage, will it become an online game without updates or become a buyout stand-alone machine? Is it no longer kryptonite activity, or is the kryptonite channel not restored in the game? Even if you don't stop serving and stopping maintenance, it is a white ride. At present, players are still waiting for an official explanation.
Game suspension is something that every game company and game player has to face, and only by properly handling the suspension notice, user compensation arrangements, and listening to user needs (such as retaining game data to turn a single machine, etc.) can we achieve a win-win situation.