"DM-i super hybrid system", "e platform 3.0" This should be last year's more popular words, and they are from BYD, in the past two years BYD's performance is obvious to all, absolutely the most eye-catching independent brand, in the case of the domestic car market is still sluggish, its sales have doubled, and infinitely close to the goal of the whole series of new energy. In the past year, BYD quickly promoted the promotion of DM-i and achieved very good results.
For the e-platform 3.0, BYD also has a new plan, that is, the ocean series. The first model of the Ocean series, Dolphin, has been on the market for a while, and its cute shape and its creation based on e-platform 3.0 have won the unanimous recognition of domestic users, and the market performance is also very good. Recently, BYD also officially released the official map of another new member of the ocean series, seals, and the new car will be listed within the year, and is expected to be priced between 220,000 and 280,000 yuan.
BYD Seal is positioned in a pure electric medium-sized car, its body size is 4800/1875/1460mm, and the wheelbase is 2920mm. This size obviously does not have much advantage in medium-sized cars, and the long wheelbase is also a characteristic of pure electric models, but the size is really not large.
Of course, the most talked about is this appearance, the design of the new car appearance draws on the concept car Ocean-X, so there is a big difference from the Dynasty series Dragon Face that we are familiar with, and the aesthetic concept of marine design makes it look more technological and sporty. The shape of the headlights is very chic, with a low nose and raised lid lines, which are full of movement. Of course, this shape is indeed a bit similar to the Taycan we are familiar with, so it is not without reason to be ridiculed as a "little Taycan".
The shape of the body side also gives a feeling of readiness, and the black trim of the fenders and the upwardly bent waist line create a strong sense of movement. The rapid tightening of the lines at the rear of the car also makes it look more tight, and with the two-color petal wheels, the sense of sport and technology is very good.
The taillights feature the latest through-line design, which looks great when lit, and the exaggerated under-bracket shape and large spoiler are also swearing the positioning of their sports models. At present, the official has not announced the interior design of the new car, but it should also use the family design of the Ocean series, that is, the set of interiors on the dolphin, but because of the higher positioning, it will be more luxurious in terms of materials, of course, the configuration will be higher.
The power part, according to the previous declaration information, the new car will provide three driving methods to choose from, namely 150kW single motor, 230kW single motor, 160kW/230kW dual motor four-wheel drive, of course, the whole series will be equipped with BYD's blockbuster battery, and the capacity of the battery and the mileage have not been officially announced.
Competitive Analysis:
Independent brand medium-sized car choice is actually not much, pure electric is even less, and to say that the price in 22-28 million or so seems to be even less, and for BYD SEAL, its main competitor should be Xiaopeng P7, both in size and price are relatively close, and Xiaopeng P7 is now Xiaopeng sales responsibility, the market performance is very good, very high-tech appearance and excellent driving experience has received a lot of praise, so the market performance can be so stable.
In contrast, seals do have a certain attractiveness in the design of the appearance, the overall look is more sporty, and the intelligence and technology parts are also completely the main level, followed by the creation of the e platform 3.0, so that it will have a relatively more advantage in the hardware part, of course, for some friends who are not able to accept new forces, the BYD brand is also more appealing in China.
summary
The appearance of seals can indeed give people a bright feeling, the sense of movement is very strong, but at present we do not know more information about the new car, so the specific product strength still needs to wait until the new car is officially released. But as a product under BYD's e-platform 3.0, and priced at more than 220,000, we are also looking forward to how much material BYD will pile on its body. The new car is expected to be officially released at the end of April and is scheduled to be launched within the year, so let's look forward to it together.
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