Recently, in the new energy vehicle market, we have found a very interesting phenomenon, that is, the design is becoming more and more convergent. Also recently launched the ideal L9 and Xiaopeng G9 examples. On the front of the face they all use the same LED daytime running lights that run through the entire front of the car. They also adopt the design of upper and lower split headlights. All use the same closed intake grille. A similar through taillight design was used at the rear of the car. The design of the body side is also more similar, there is no sharp waistline design, mainly curved surface.
Why are the designs of new energy vehicles becoming more and more similar now?
First of all, it is determined by the form of new energy vehicles
New energy vehicles, because they do not need the same engine intake, so now many new energy vehicles are designed as a closed front face, so that the front of the car looks more concise.
At the same time, new energy vehicles need to be arranged in a particularly large battery pack in the chassis, so in order to ensure the flatness of the chassis, they also use a four-wheel and four-corner design, leaving a flat space for the chassis to place large batteries.
At the same time, new energy vehicles also emphasize low wind resistance coefficient, the lower the wind resistance, the lower the power consumption. Therefore, new energy vehicles also often use hidden door handles and more closed wheels.
In terms of interiors, for example, new energy vehicles do not have transmissions. So the electronic gear began to become popular, and the interior design became more and more concise.
Therefore, due to the shape of new energy vehicles, the design of new energy vehicles is becoming more and more convergent.
The second is up to the vendor.
Most of the parts of the car are supplied by suppliers, not by the manufacturers themselves. Although suppliers can also customize some parts according to the requirements of manufacturers. But then the cost is high. Every major parts supplier has some standard parts for manufacturers to choose.
For example, the central control screen of many cars now is 12.3 inches. Including the sunroofs of many cars now, the size is similar. This is mainly because the suppliers of the large screen of the central control and the suppliers of the sunroof are the same, and the molds they develop are exactly the same.
There is also some use of interior materials, including many manufacturers in recent years are popular fur materials. Because there are only a few global suppliers who can make fur, the materials are similar.
The third is determined by design trends
What has been the popularity of cars in recent years? For example, the increasingly integrated car machine system makes many of the original function buttons of the car no longer exist, and they are operated in the central control screen.
Another example is the large screen in front of the co-pilot. In the past, there was no screen in front of the co-pilot, and now more and more cars have a screen in front of the co-pilot.
For example, the through-type taillights are still more popular in cars in recent years. Therefore, whether it is a fuel vehicle or a new energy vehicle, it adopts a through-type taillight design.
Of course, you can think of it as a trend, or you can see it as a technological advancement. For example, the size of car headlights is getting smaller and smaller now. In the past, if you want to achieve a sufficient illumination area, the size of the headlights is relatively large, but now after upgrading the technology, the headlights with a small size can also achieve sufficient brightness, so in recent years, we can find that the size of the headlights is getting smaller and smaller.
The fourth is determined by the winners.
Since the development speed of new cars is particularly fast after the modular platforming, new cars will certainly refer to some particularly successful models of the same era when developing new cars. And apply some of their successful elements to their own cars. Because doing so, it saves the most time and effort, and reduces the risk of failure. So we can see the mature design elements of other models from many new cars. This has led to an increasing convergence in the design of automobiles.