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Li Xueyong: With the help of X90 Zilong to enter the "2.0T" stage, brand high-end is the only way to shortcut

A few days ago, Jietu X90 Zilong was officially listed. A total of 3 models of the new car were launched, all of which are equipped with Kunpeng Power 2.0T engines as standard, matching the 7DCT wet dual-clutch transmission, priced at 139,900 to 163,900 yuan, known as "leading the Jietu automobile brand upwards".

For the new car listing, Jietu Automobile told the "China Business Daily" reporter that the price of 2.0T SUVs on the market is generally not low, luxury brands such as "BBA" often start from 400,000 yuan, the 2.0T version of the Japanese "Shuangtian" Highlander and Guandao is at least 250,000 yuan, and the starting price of the independent brand Trumpchi GS8 is almost 190,000 yuan. "The 2.0T version of Jietu X90 Zilong only sells for 150,000 yuan at the minimum, which is already very sincere."

Li Xueyong: With the help of X90 Zilong to enter the "2.0T" stage, brand high-end is the only way to shortcut

(Recently, Jietu X90 Zilong was officially released in Zhejiang Hengdian Film and TV City.) )

In 2018, Jetway Was Born in the "Cold Winter" of China's Automotive Industry. Bao Siyu, deputy general manager of Chery Holding Group Co., Ltd. and general manager of Jietu Automobile, told reporters that in the past four years, the automobile market has been ups and downs and ups and downs. The epidemic, lack of core, etc. have repeatedly impacted the development of the industry, meta-universe, artificial intelligence, etc. have spawned huge market opportunities, and the diversified aesthetic and value orientation of Generation Z has made automobile brands more colorful.

According to the data, in 2021, the cumulative sales of Jietu Automobile for the whole year were 154077 units, an increase of 17.9% year-on-year. Bao Siyu said that in such an environment, Jietu Automobile has always adhered to the "travel +" strategy, relying on Chery Group's 25 years of experience, consolidating the "travel +" ecosystem, and has accumulated more than 470,000 users so far, creating the first growth rate of China's cutting-edge SUV brand.

At the same time as the sales breakthrough, the newly released Jietu X90 Zilong refreshed the highest price of Jietu Automobile. Previously, the highest starting price of Jetto Automobile's fuel model was X90 PLUS, with a starting price of 101,900 yuan; its highest-priced fuel model was Jietu X95, which had a roof version price of 150,900 yuan.

In the eyes of the outside world, Jietu Automobile also tries to rely on the new car Jietu X90 Zilong to explore the specific path of the brand upwards.

"I think the high-end of the brand is a process of continuous advancement of Chinese brands, and it is also the path that a brand must develop." In this regard, Li Xueyong, deputy general manager of Jietu Automobile and general manager of the marketing center, sighed.

Li Xueyong believes that Jietu is based on "travel +", in this field, the price of Jietu will cover the range of 70,000 to 250,000 yuan. In this price range, Jietu hopes to be recognized by more users, and when users have the appeal of "poetry and far away", they can be the first to think of Jietu. "Zilong has raised the price of Jietu to 160,000 yuan, and the next step is to think about how to break through 250,000 yuan."

Jietu Automobile also said: "With only 2.0T medium-sized SUV selling for 150,000 yuan, Jietu X90 Zilong has been very sincere, not to mention that this engine is also technologically advanced and full of power." ”

It is understood that as early as 1997, Chery began to delve into engine technology, and has achieved fruitful results in the past 25 years. Last year, the Kunpeng Power 2.0T engine equipped with the Jietu X90 Zilong won the title of "China Heart" Top Ten Engines of the Year, which is also the ninth time that Chery Engine has won this honor.

Jietu Automobile said that as the integrator of Chery engine technology, the Kunpeng Power 2.0T engine can burst out a maximum power of 187kW and a peak torque of 390N·m, which is equivalent to the power reserve of a 3.5L V6 engine, and zero hundred acceleration is less than 8 seconds. At the same time, the thermal efficiency of this engine has reached 38%, and the efficient 7-speed wet dual-clutch transmission makes the 100-kilometer fuel consumption of the Jietu X90 Zilong only 8.1L.

As we all know, for fuel vehicles with the heat generated by gasoline combustion as the only energy source, whether gasoline can burn quickly and fully in the cylinder has a direct effect on the power output and fuel consumption performance of the engine.

To this end, the 2.0T engine of Jietu X90 Zilong applies the i-HEC II. generation intelligent combustion system, so that the air enters the cylinder to maintain a strong rolling attitude, coupled with the 350bar ultra-high pressure direct injection system to fully atomize the gasoline, the average diameter of the fuel particles injected is only 8 microns, thus obtaining an ultra-rolling fuel-air mixture equivalent to a 15-level typhoon.

In addition, the engine also uses black technologies such as Miller cycle, TA mid-phaser, electronically controlled supercharger, generation II intelligent thermal management system and friction reduction technology to further improve power efficiency and improve emissions.

It is worth mentioning that the Jietu X90 Zilong has also made sufficient efforts in the interaction between people and vehicles. According to reports, the car machine is equipped with the Tencent ecosystem, which includes a wealth of commonly used software for tencent's social, travel, audio-visual, entertainment, reading and other scenarios, so that the mobile Internet life that users are accustomed to seamlessly extend to the life of the car. At the same time, Tencent AI intelligent assistant has advanced technologies such as sound source positioning and multi-round dialogue, supports all-voice car control, and can also chat with it, use it to translate and query information.

In terms of intelligent assisted driving, Jietu X90 Zilong can maintain automatic cruise driving in the lane according to the set speed, and identify the danger of collision in front of it in real time, preemptive emergency braking, and can also maintain automatic follow-up, follow-stop, and heel-turn with the front car in the 30-150km/h speed range, and other ADAS functions such as traffic speed limit sign recognition, automatic switching of far and near light, blind spot monitoring, etc., and intelligent assisted driving has reached L2.5 level.

According to Li Xueyong, next, Jietu products will also launch 2.0T power products, such as another new SUV "Dasheng", which will be listed this year, and the X70 Zhuge 2.0T version. In this sense, Jietu products have officially entered the "2.0T" stage from the X90 Zilong Version, which can also be called the "2.0" era of the product.

(Editor: Quartzing Proofreader: Yan Yuxia)

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