With the continuous advancement of advanced driver assistance technology, not only is the new car equipped more complete, but it has also become one of the filter conditions when buying a car, and even enough to influence consumer decisions. However, a survey conducted by the IIHS Highway Safety Insurance Association in the United States showed quite interesting conclusions. That is, the attention and cognition of safety equipment is limited to new car consumers, and the safety knowledge of second-hand car consumers is relatively weak.
Ian Reagan, a senior research scientist at IIHS, said used car buyers generally know less about the capabilities of their cars' advanced driver assistance systems than new car buyers. "They are less able to describe how security functions work and are less likely to trust these electronic systems." Therefore, it can be understood that the frequency of use of auxiliary functions is low, and it is impossible to fully reduce the chance of car accidents."
According to previous IIHS research, FCW forward collision warning with AEB's automatic emergency braking function can reduce the chance of collision collisions by up to 50%, which is very effective, and other active driving assistance features such as LDW lane departure warning, BSW blind spot warning, etc., also have the benefit of reducing accidents. However, because these functions can be turned off, not all owners will remain on throughout the drive.
To understand the difference in how new and used car buyers view technology, IIHS approached owners of cars that left the factory between 2016 and 2019, with 402 buying new cars and 362 buying used cars. The survey focused on the "FCW with AEB", "LDW", "BSW" and "ACC" driving assistance functions. The gap was unexpectedly apparent, with 84% of new car buyers knowing that these outfits were available, but only 72% of used car buyers; 77% of new car buyers were able to accurately describe the role of LDW lane departure warnings, while only 66% of used car buyers had a way to say it; and new car buyers trusted driver assistance technology significantly higher than used car buyers.
Interestingly, whether it is a new car or a second-hand car, there will basically be a detailed explanation of the consumer by the industry representative when purchasing, and even the second-hand car salesman will have the tendency to strengthen the introduction of safety equipment. However, in the understanding of technology, it shows completely different results. This will lead to a decrease in the chance that advanced driver assistance features will be used once the vehicle enters the second-hand market. IIHS recommends that automakers may consider improving this situation by allowing drivers to learn more about the infotainment system in their vehicles.